(Wilhelm) Ropke rejected the materialism, utilitarianism and “economism” of the liberal or libertarian economists, persons who had forgotten “that people do not live by cheaper vacuum cleaners alone but by other and higher things which may wither in the shadow of giant industries and monopolies.” He decried the “cult of personality” and the worship of an abstract “standard of living” as disorders of “spiritual perception.” In place of Homo Economicus, he posited Homo Religious, or man created in the image of God, as the proper foundation of economic theory.
Allan Carlson, “Third Ways: How Bulgarian Greens, Swedish Housewives, and Beer-Swilling Englishmen Created Family-Centered Economies - And Why They Disappeared.”









