Trademark Development India | Trademark Law in India
A service mark or a trademark is a distinctive word, phrase, name, slogan, picture, emblem, design, logo, or any combination of those which is used in commerce to distinguish and identify an entity’s products or services from that of others and to indicate the source of goods and services. Servicemark works in the same manner as a trademark; the primary intention of a service mark is to identify services and events.
Along with helping the legal and business system distinguish products and services, Trademark significantly helps consumers with the same.
Trademarks identify and protect words and design elements that distinguish between a product or service’s sources, owner, or developer. Trademark prevents the unauthorized use of a company’s or individual’s product or service without the owner’s permission.
Trademark law in India also prohibits any mark that has a chance of confusing the consumers and legal system with an existing one. It means that a business is not allowed to use a symbol or a brand name if it sounds or looks similar or has a similar meaning to the one already registered in the books as per trademarks law.
For example, a shoe company cannot legally use a symbol that looks similar to Nike’s and cannot use a name that sounds like Nike.