Mar 6, 2016
Levis and the Uber Equation
“One of the brightest success stories from the gold rush was that of a little known tailor from Germany. He got to San Francisco around 1850 hoping to make it selling tarps and wagon coverings to the miners.He quickly realized there was more demand for sturdy clothes. Working in a mine for 16 hours a day takes a toll on your wardrobe, so this tailor went about providing durable work pants to the miners.Fast forward a few years and that tailor, Mr. Levi Strauss, built a denim jean empire. Levi knew part of the Uber Equation before there was an Uber!”
James Altucher
http://www.thealtucherreport.com/uber-equation/?tid=1021c46d6549c4bd95817dcf5218a1&affid=1004