TAB Beauty: Rethink Your Hair Routine with Unwash!
In the past few years there’s been a huge revolution in the hair care world. If you’re part of the natural hair movement (like I am), you know about co-washing and how shampoo has been viewed as a no-no for almost a decade (if not longer). In fact, co-washing became so popular that now many curly haired women (regardless of whether you’re kinky curly or have a looser curl pattern) no longer use traditional shampoos to clarify their hair and cleanse their scalp. Instead, many of us opt for ‘poo alternatives like apple cider vinegar, mud washes or gentle non foaming cleansers before moving on to the conditioning step. Well, the “no-poo” movement has finally reached critical mass and is now gaining popularity across all hair types.
Unwash is a hair cleansing brand that is helping to push the ‘poo alternative movement in the mainstream beauty and hair care world. Unwash promises to gently remove product buildup and dirt via their pH-balanced Anti-Residue Rinse. Since their rinse is free of parabens and harsh sulfates, your hair isn’t stripped of essential natural oils or moisture and instead is left clean.
NOTE: If you’ve never used a shampoo alternative, these washes DO NOT produce lather while you use them! The marketing powers that be have conditioned us to believe that a rich lather meant the shampoo was giving us a deep clean. In reality, we were stripping our hair, forcing us to use the complimenting conditioner a brand sold to re-infuse the moisture we just washed out. Hence, it created a vicious cycle!
Meanwhile, if you find that your hair is too dry in general, consider using Unwash’s Hydrating Masque which offers intense moisture via a formula infused with natural oils and extracts to leave your hair feeling softer and smoother with more body and shine. Although you’re encouraged to use the Anti-Residue Rinse and Hydrating Masque together, they’re also great as individual additions to an existing hair care regimen!
For more information on Unwash, visit www.unwash.com or follow them on Twitter @_Unwash