"EXHAUSTING MACHINE"
by Nevercrew
Based in Switzerland Christian Rebecchi and Pablo Togni, aka Nevercrew, have been working together for more than two decades, sharing a focus on the relationship between mankind and nature and "in particular on the effects of human attitudes on the environment." Nevercrew says their work seeks to have a quick direct impact, but also stimulate a slower and deeper spatial, empathic, and emotional reaction. This haunting image at Western St and Industrial Ave in Vancouver BC for the 2016 @VanMuralFest certainly accomplishes that. While polar bears may make for charming advertising campaigns, there is certainly a troubling irony in seeing them used as spokes-animals for sugary beverages in plastic bottles and disturbing images like this, once seen, can't be unseen. @nevercrew/













