seen from Macao SAR China
seen from Kosovo
seen from Malaysia
seen from Australia
seen from United Kingdom
seen from Georgia
seen from China
seen from Germany
seen from Poland
seen from China
seen from United States
seen from Malaysia
seen from United States
seen from United States
seen from United Kingdom
seen from China
seen from China
seen from United States
seen from Australia
seen from United States
Vidsy
Vidsy didn’t ask us to create a pitch for them, just to upload the video. I feel like our video delivered a a cinematically styled video of the park, which I know Vidsy normally like. It was fun experimenting with the portrait orientation, and I feel like I used it quite well with the tree and the door shots.
friends of Vidsy Video for Friends of Richmond Park
Pitch 3. Vidsy
The Brief
Create a 20 second video that will inspire people to go to Richmond Park. The videos have to be inspirational and promote a respectful use of the park. Vidsy also gave us 5 creative tips for the video:
1. Be Quick
2. Sound Off
3. Think of the frame
4. Tell a story
5. Give it context
Progress:
For this brief, I worked with Jordan and Anya. We sat down to discuss some ideas straight away. At first we were thinking of making a video with a typical city-londoner, a man in a suit with a briefcase going into Richmond Park and having no idea how treat the park respectfully. However we realized that it wouldn’t really fit with the bref as it would be more funny than inspirational. We decided to create a video which focuses on how close it is to the city and how easy it is to get there, as well as the natural beauty of the park.
The video:
Reflection
I think that we did a pretty good job at relaying a message of how Richmond Park is full of beauty and that its close to London City. We also managed to tell a story with our video. The feedback we got from Vidsy was pretty good too, they said that they liked our shots and that it was one of the videos with the highest success rate when it came to views when they posted it online. What we could have done better would be to experiment with the use of the screen, as it was shot vertically they wanted us to use the screen in a creative way, however this we did not do so that is something that definitely could be improved. As a group we also worked really well together, when we went to film in Richmond Park we were really efficient and got all the shots we needed quite quickly. The editing process was also good, we all sat down together and edited it so that each one of us could have a say in the final outcome. Overall I’m very pleased with the work we did for Vidsy.
VIDSY RICHMOND PARK - THE IDEAS
Starting this brief we went to Richmond park to start filming parts for our video. At this point I we didn’t really have much of a story that we could create to follow their brief as we found it hard to film all of the animals to get the shots we needed. We managed to get little bits that we could use to get our idea across. I then went to Canary wharf to gather other footage to add the the video.
The idea we were going for was along the line of what are you missing so having different shots of Richmond park and then comparing it to the busy, stressful life of the city, showing people what they could be doing and where they could be doing.
Vidsy
Vidsy provides unique opportunities for video creatives, by connecting them with brands to tell stories, develop ideas and create engaging video content.
Vidsy have developed a unique process that enables brands to scale creativity, to utilise the creative power of millennial to produce the brand content they will watch and engage with. Brands launch challenges on the Vidsy platform and our creative community efficiently produce lots of branded micro videos, which are distributed online by the brand.”
If your campaign needs great quality short form user generated video content quick, then Vidsy is at hand. Through their own network of content creators (mainly arty/graphic design type students) you can have heaps of genuinely amusing, real, and quality short term videos purposely built for your brand and campaign objective…at a reasonable cost.
A great way to kick-start a campaign focused around submitting UGC, gives you content to push out to generate more earned media. Although some consideration needs to be given around how this is positioned with your audience.
Great for creating sponsored brand ambassadors, in-line with some of the work we have done with You Tube talent in the past, although clearly without the followers so a greater focus on content to be pushed via existing social channels.
