VIP Liner (VIP ライナー) High Speed Bus
Introduced in 1964, the Shinkansen (新幹線) high-speed railway in Japan has been famed for its speed and convenience. However, price-conscious passengers may find its fares being unaffordably high. As a result, overnight express bus services become their alternative. Many bus carriers are offering different overnight bus services to attract passengers. This can be more remarkable for the routes between the Great Tokyo Area and the Kinki region (近畿地方), the second most populated in Japan.
Heisei Enterprise (平成エンタープライズ) also joined the competition in 2007 by launching the new brand - VIP Liner (VIP ライナー). VIP Liner operated overnight express buses mainly between Tokyo, the Chūbu (中部地方) and Kinki regions. To sharpen their competitive edges, they designed different cabin classes to better suit customers' needs.
Having VIP Lounges at bus stops were also unique to this carrier. Instead of parking in shared bus terminus, the carrier set up lounges in major cities for their customers to relax before and after long-haul travelling. Complimentary drinks and other paid services were available at their Wi-Fi connected saloon.
Plumeria Grande (プルメリアグランデ)
This female only class features 9 rows of 1+1+1 memory foam reclining seating, with legroom approximately 95 cm. Fixed shell seats with on-demand entertainment systems were also available in selected front and back row seats.
Royal Blue (ロイヤルブルー)
Royal Blue Class features 25 independent Airy-Sofa seating with up to 118 cm legroom. Each seat is separated with private curtain.
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