The Show-Up Formula: How to Increase Webinar Attendance
The Show-Up Formula: How to Increase Webinar Attendance https://www.youtube.com/watch?v=h72pS9Pw7Vo Most of your webinar no-shows were decided before you ever went live. Here's how to fix that. This is the Show-Up Formula: 5 levers that get more of your registrants to actually turn up live. Getting people to register is easy. Getting them to show up is where most webinars fall apart. The average live attendance sits around 40 to 50 percent, and most coaches and course creators are below it. In this video I break down the 5 levers we use to push show-up rates as high as 84 percent. We cover why attendance is really a commitment problem, how your registration page and landing page quietly decide who shows, the reminder sequence that took one client from 11% to 19%, how to make the live event worth more than the replay, and why a shorter webinar can actually get more people in the room. Pick the one lever that's costing you the most and start there. WATCH NEXT: How We Got an 84% Webinar Show-Up Rate (Case Study): https://www.youtube.com/watch?v=E_5NcY1NO_g LINKS MENTIONED: - Free guide (Lead Surge): https://ift.tt/xjKJoAC - Work with us: https://ift.tt/xjKJoAC ⏰ TIMESTAMPS: 0:00 - The no-show was baked in before you went live 0:39 - Why show-up rate is not luck - it's a formula 1:35 - The dinner reservation test (commitment vs. booking) 2:16 - Lever 1: Sell the seat, don't just take the booking 3:51 - Lever 2: Make your landing page do the heavy lifting 5:15 - Lever 3: Win the gap between sign-up and live 6:19 - The SMS result: 11% to 19% from 3 text messages 6:51 - Lever 4: Give them a real reason to show up live 8:27 - Lever 5: Shorten the commitment (Sprint Webinar) 9:32 - The Show-Up Five Formula: summary and where to start 🔗 CONNECT WITH US: 🌐 Website: https://ift.tt/xjKJoAC 📅 Book a Call: https://ift.tt/GbD4U9E 📖 Free Book - Lead Surge: https://ift.tt/qghfMi8 🎧 Spotify: https://ift.tt/vYV4Zix 🍎 Apple Podcasts: https://ift.tt/AwNrtIT 📱 FOLLOW TERENCE TAM: LinkedIn: https://ift.tt/mhR84DK Facebook: https://ift.tt/sjwNziE Instagram: https://ift.tt/RxS7ojw #WebinarMarketing #WebinarTips #HighTicketCoaching #CourseCreator #RadicalMarketing #WebinarAttendance #IncreaseShowUpRate via Terence Tam https://www.youtube.com/channel/UCIB4P2AZeVChl_N1DdFQgnA June 17, 2026 at 01:42PM


















