Vareli Tecnac Pvt. Ltd.

Our solutions speak for new and modified mining solutions, fleet management methods, fuel management solutions, mine planning processes. We grow your business & build your brand. Whether you are an established firm looking for an overhaul or a novice waiting to make your mark in the marketplace, we serve you with certainty.

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Benefits Of Mining Integration

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Software Development Life Cycle - SDLC

A  core methodology and framework designed to define tasks performed  at every level of software development is termed as Software Development   Life Cycle (SDLC). Systematic and proper implementation of every stage  is required to run the cycle. There are several complexities during the   completion of the cycle. With the procedure of SDLC, software companies   across the globe are into software application development. To  handle  the complication, a cycle with distinctive software development  phases  is followed such as planning, analysis, design, development,  testing,  deployment and maintenance. The above steps are maintained in a  structured flow.

In a simple and straightway let us show the different phases of the cycle:

Planning  and Analysis:  This is the most important and crucial stage in the  software   development cycle. Here, what has to be carried out in the  later stages  are planned and analyzed. Requirements of the customer,  the target   audience, etc are studied in detail. If this stage gets  wrong then   perfect implementation of other stages will be in vain. Once  the  requirements are set out clearly, the project plan is also  created. This  stage requires research and analysis by the host company  and the clients.

Design:  A well and detailed understanding of  the client's requirements is   needed. Once it is done software developers  and designers start to   design the software. This stage comprises of  codes, dashboard designs, screen layouts, and other documentation. All  the functional and   technical requirements are met. The overall design  architecture from   hardware to the software are looked into. Failure in  this stage will be  a great disaster for the whole project in the long  run.

Development:  This phase involves the coding of the  software. The task is allocated  among the programmers based on their  expertise on the module or the   technology. After the code is created,  compilation is done by the   developers. This is generally the prolonged  phase in SDLC. Clients are engaged regularly to ensure that their  expectations are being met. The  output of this phase is tested in the  next phase. In the development phase designs are translated into source  code. All the components of   the software are implemented and the time  taken to complete this phase is generally long due to the complexity.

4. Testing:  An integrated  system is created with different components and   subsystems. Testing is  needed due to clients' satisfaction. It also   needs hardware  configuration and knowledge in coding for verification   and validation. A  team of personalized personnel is handed over the   testing part. It has  to be run regularly and automate the system for   quick deployment.  Unless the original specification is met testing   continues and issues  are fixed.

Deployment:  After  testing is done successfully, the software is delivered to the client.  In this phase, the system is ready for deployment and installed  on the  client's premises. It is then ready to live. User training is  required  for the end-users to make sure they know how to use the system  and to  get familiar with it. The implementation phase also takes a  long time  and that depends on the complexity of the system and the  accessibility  of the client. 'Delivery of the software' is a common  phrase used for deployment.

Maintenance:  Necessary changes, the update of the software, correction in the codes   are on the process once a software is delivered and is used by the  client. Clients sometimes face issues, which are resolved and rectified  within a stipulated time, which is generally termed as support   services.  The process of regular followup and making minor changes and  enhancements on the software developed is maintenance.

To sum up, SDLC is important for custom software development  and the structuring of a software application. Different SDLC models   are studied depending on the requirement and purpose of the software   application. Unless the requirements are met the cycle does not end. It  does not work well and a certain level of uncertainty remains. Control   of the development process ensuring system requirement is the greatest   advantage of SDLC.

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Mining Equipment Training Simulators

Simulators enable the safety & profitability of mining companies. They work through a series of steps. The simulated cab provides a realistic copy of the actual mine equipment having fully simulated instruments & controls. These devices are mounted on pneumatic actuators & surrounded by screens displaying three-dimensional imaging features to portray real-time situations for mining operators. The simulators allow operators to focus on reducing the frequency of accidents by concentrating on specific tasks & being continuously monitored.

The use of simulators allows the operators to efficiently utilize their vehicles by constant monitoring. The operator’s faults can be improved through review & efficiency analysis. The mining simulator overall reduces the operating costs & increases the productivity of day-to-day mining operations.

Read The Full Article: https://www.vareli.co.in/iiot-and-interoperability-for-mining-industries.php

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Get the Most Out of Your IT Hardware

Investing in quality hardware can save you from lot of redundancies. It saves your time while you’re engaged in work. The hardware infrastructure is integrated with fast growing technologies to make business operations function smoothly. A business is considered operationally robust with adequate hardware. Before we make you understand how hardware really matters for your business, let’s study their advantages in a brief below:

Hardware reduces human errors and tasks by automating routine tasks such as record keeping, accounting and payroll

It helps in developing more effective communication within businesses or customers

Hardware improves employee productivity and business efficiency

It also gives a competitive advantage through accurate operational functions

In this wide industry periphery, different types of businesses will have varied hardware requirements. While an emerging start-up will operate with a handful of personal computers, an established organization will need more advanced equipment to meet its ever-changing needs. To acquire new hardware for your business, you have 3 options at pace — buying outright, hire purchase, and leasing. A desktop computer best fits your needs when you carry out all your work in one place, offering the best price for a given level of performance. While people working outdoors (Sales And Marketing) works better with a laptop or a tablet computer. If your employees occasionally need to work in the office, you should consider using a docking station. This will help them to use their laptop in the office in place of a desktop PC, and connect it to the existing business network and a power supply. Some employees may benefit from having a smartphone, tablet or another handheld computer rather than a laptop. These devices can synchronize data — diaries, telephone numbers and short documents with a desktop computer or via cloud services. You need a secured hardware infrastructure that supports customer’s software related requirements. It must be kept in mind, your machines should be updated with the desired configuration.

Hardware services include:

Networking — Whether institutional or individual, networking is always an essential element of a business. Networks help you curtail down costs. By pooling the entire data to a central data storage server, networks make data widely available to all employees. Computer networks optimize convenience and flexibility by making the data accessible from any device, at any time. Also, computer networks are a massive boon to communication, allowing you to send and receive text messages and files in real time.

Servers — Servers are an important component that aids in the management and maintenance of a business’s IT infrastructure. A server is designed to process requests and deliver data to another computer over the internet or local network. Most computer networks support one or more servers to manage specialized tasks. Since uptime is critical for servers, they never shut down and work 24*7. While some servers are engaged in one function only, some executions use one server for multiple functions.

Storage — Data is one of the most important assets to any business. The IT infrastructure must be able to cope up with secured data storage techniques. Modern storage systems need improved capabilities to allow enterprises to use machine learning oriented AI to gather and analyze data. Real time database analytics have proved beneficial in the development of robust storage systems that includes high performing computing storage, converged infrastructure and, etc.

Desktops and Laptops — Computers are the never ending fuel for every businesses. A business unit is considered complete with fully operational computers. Desktops are more affordable than laptops, both having similar processing speeds and characteristics. Both laptops and desktops are available in a variety of sizes. To reduce costs, organizations now implement BYOD (Bring your own device) policy. Employees are encouraged to bring their own laptops at work or work from home. This reduces the expenses for the business owner and allows the employee to work comfortably.

Printers — By scanning, copying, secured document sending, document preparation — a printer streamlines your workflow. Today’s printers can do far more than just printing. Today, its difficult to consider even the smallest of businesses surviving without a computer and a printer. It’s more important to make sure you have the use of a high-quality printer for your business.

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FEATURES  Of  Wenco  Fleet Management  System

Fleet Management System (FMS) is a suite of specialized software running on a rugged hardware. The system uses GPS & a wireless radio network to track & monitor production, maintenance & safety of your mine. It works through a series of steps. The dispatch control centre monitors the operating equipment (fleet), which is connected to a wireless & GPS satellite network. This wireless network sends signal to your equipment which is connected with onboard computers. The equipment in response sends back data including location, payload, ore quality & other technical parameters. Gaining insights from operational & maintenance data of your mine, it boosts the production, decrease operational costs & extends equipment life.

Essential Features:

• It enhances mine payloads & productivity — With Wenco Mining System’s FMS module, excess wait time is reduced by using operational data to dispatch equipment to locations with the shortest queues.Through the fleet distribution algorithm, the data revolves around shovel locations, equipment speeds, loading times. These helps in selecting the ideal location for both trucks & shovels. The system fleet control applications empowers the sites’ ability to load units within the target payload range, optimizing payload compliance. The suite maintenance system analyzes the precise condition of the equipment components as they operate. By detecting any changes in performance, the maintenance staff makes adjustments to keep productivity high. Your equipment failure is pre-detected & productivity is increased.

• Decreasing mine operating costs — Enabling fine tuning excavation, reduced dozer rework & decreased costs through efficient hauling, processed with the help of high precision machine guidance gives insights into efficiency gains & empowers mines for improved loading & hauling. High precision guidance helps in maintaining even & smoother roads while trucks haul in mining operations. Predictive maintenance systems help in monitoring the equipment health & collects data to avoid failures.

• Enhanced equipment life — This helps in tracking the condition of any component inside your trucks, shovels or auxiliary units without taking them out of the production process. Taking data from the onboard systems, equipment health is maintained through real time monitoring such as engine failure, tire overheating, fuel requirements, truck overheating & other critical repairs.

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SEO In 2020 | Search Engine Optimization Secrets

To have a successful online presence, it is important to keep the branding consistent throughout the website. Well-optimized websites get more traffic over time, which in-turn leads to more sales. SEO specifications keep changing, and it should be updated with the latest trends.

Watch out for the ranking factors:

High Quality Content: High quality and in-depth content has the potential to yield massive results. Good Content is not only write-ups, but mixture of the written, graphical, video, and audio information presented on website. Specifically, content is the packaging that provides authentic product and service information to the visitors. With high quality content, any organization can gain credibility. Content should always be proof-read for typos, grammar mistakes and misspellings. These type of contents generate sales creating trust. One of the most recent development in Google algorithm is the strategy of E-A-T (Expertise, Authority and Trustworthiness). Google E-A-T guidelines are all about evaluating whether users can trust you.

Voice Search: It is an excellent method to attract visitors to the website.Voice search lets us talk to our smart devices rather than typing search queries manually. Through researches it has been seen that the major voice search happens on mobile and other devices. Voice search technology also increases the new way of searching. At present, people are feeling comfortable to use voice for their searches and it obviously drives traffic to website.

Rich Snippets: Featured snippets are structured data that generally provides precise and direct answers to the queries in google search. More and more search results are being adjoined over the years to the search in Google. It tries to give the exact snippets related to the questions or queries asked. Snippets are specific, query oriented full of useful data. Including rich snippets increase brand awareness generating traffic to the website. Improved local SEO and enhancing search position in the first organic result is ultimately done by the featured snippets.

Follow BERT: Implementation of BERT( (Bidirectional Encoder Representations from Transformers)concept has changed the result of search queries. BERT uses the ‘self-attention mechanism’ to understand the query. It studies the queries and compares each word of the query and make the result more useful and accurate accordingly. The mechanism of BERT read the sentence or the broken language in an unique way and find out the most useful results.The requirements of SEO keep changing, it becomes hard for an organization to stay updated all the time with the latest developments. But the more visitor traffic on the website, more is the business. Then the site should be well-optimized, it definitely attract more attention of visitors that will eventually lead to an increase in the number of sales and leads.

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Branding | Brand Awareness | Brand Building

Brand Awareness Awakens and Associates People:

Just imagine, you are feeling weak. Your body needs nutrients. And your mother brings a glass of Horlicks for you. Horlicks gives you a feeling of cure and satisfaction. It is a taste of care and warmth.So, deep down you have a question in your mind right now. How Horlicks became a family notion? All these come with trust and association. But have you ever realized, does this trust develop just overnight or a few days or a couple of months? Certainly not. Strong brand awareness is a result of diverse and simultaneous efforts. It means you are beyond influencing customers. You bring them into your family.If you want to be your own brand, you shouldn’t miss out on the discussion below.

Here we go: What is the message that your business is conveying to the target audience?

This can be appropriately summed with Jeff Bezos’s version of Branding. He said, “Your brand is what people say about you when you’re not in the room.”No other explanation is as appropriate as to this. Firstly his brand justification completely relates to 4P’s if you are a product selling company and 7P’s if you cater services to customers. 4 P’s and 7 P’s in Marketing are the holistic deliverables of the products and services you sell to customers. It starts with the product attributes such as product quality, design, features, brand name, etc. The other components include price, promotion, place, people, process and physical evidence. By understanding and defining these in your offerings, you gradually build your brand.

People should immediately relate to their buying decision by looking at your products and vice versa. You need to keep a balanced pricing policy. It means the case should be “WIN-WIN”, both for you and your customers. The visuals should keep them engaged throughout. Your organization’s values should align with your business/brand strategies. If you are into services, the other three P’s, apart from product, price, place, promotion are people, processes and physical evidence. In one sentence, your message should be what you are and what your brand stands for.Let me sum this up by bringing up the curious case of HubSpot, Inc. They are into the marketing and selling of CRM software. Founded in 2006, this company now has 56,500+ customers spread across 100 countries. Let’s see how their 7 P’s of marketing mix looks like.

Product/ Services — A comprehensive set of software— CRM, Ad management, Email marketing, SEO strategy and Website marketing.

Pricing — HubSpot charges its customers based on monthly subscriptions. Their software services are charged based on contacts in the database and the number of users of the services.

Place — The HubSpot team operates online with a wide partner network (Facebook, Google, etc) and their owned country user groups.

Promotion — They promote and communicate through SEO. They socially advertise their products and services through LinkedIn and other social media platforms.

People — The HubSpot team. You will be truly amazed while you read their blogs in the marketing and digital domains. The Partners who act as resources to sell their products to customers counts among the vital assets for the company.

Process — Their extensive R&D. Their write-ups are worth reading. Their services are deep-seated. Their customers are happy. They invest online.

Physical Evidence — Their communication strategy is defining their key message to their target audiences. They consistently brand themselves through blogging, inbound engagements, and building stakeholder relationships.

How can you do skilled branding?

Positioning — It involves about who you want to appeal to (the psychographic slice of the market you want to own), how you want people to feel about you (the associations you want them to make between your brand and the things they desire) and how will you reach those people (what your marketing strategies will look like). Speaking on broad marketing terms, your brand should have the correct form of Segmentation, Targeting and Positioning (STP) to bring profits.

Identity — Your logo, the typefaces you choose, the imagery and content in your marketing and advertising and other public-facing components constitute your brand identity.

If you use an abstract and complicated font to sell detergents, you are isolating your customers and they are detached from the core proposition. This will take their focus away from your brand with zero conversions. So, It is necessary to take an aesthetic approach while developing the identity of your brand. A momentary glance at the visuals creates a long lasting impression in the minds of the customers. Even a business that sells unattractive looking products (supposedly heavy machines), it is important to have a well crafted aesthetic feel that shall develop the identity of your brand.

If you visit LogoArchive, Brand Bucket and many other websites of their kind, you will see logos that are created and curated to make them look unique and memorable. The logos are categorized into different industries and technically well framed.

It communicates a nostalgic idea about falling in love with TV series by watching R.K Narayan’s Malgudi Days. The series reminds us of the 80’s lifestyle, rural households, friendship and a carefree way of life. Most of all, Malgudi days portrayed an identity of simplicity — life in rural India.

Personality — Considering the brand as your company, what would it be? Your company’s vision, mission? What do people talk about your company? How have you served and satisfied your customers? These all count deep into your organization’s brand personality.

Companies like Ogilvy and Mather are no less in redefining their brand personality. They deeply connect and diversify human needs, wants and desires. Their infamous Hot and Spicy KFC Ad campaign is a striking example. While you scroll down through their website work section, you will figure out that the flames that appear to be Hot and Spicy Chicken are actually the flames coming out from the mouth of one of the show dragons. The picture immediately brings adrenaline rush and you wouldn’t miss out moving to the nearby KFC outlet to grab and taste this new food cuisine. This is where world famous advertising agency, Ogilvy and Mather personify themselves, that they are the masters of creativity in the advertising industry.

Peter Sandeen said, “People won’t ever buy from you if they don’t even understand why they should pay attention to you. And they notice you only when you have a strong value proposition.”

Come on! Now it’s time for you to make your move.Brand building is an extensive concept. It is all about communication. It helps you with the revenue, profitability, and reputation.

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Fuel Management|Fuel Tracking

Want to track vehicles remotely, monitor fuel & driver performance & plan ahead based on powerful data analytics?

Telemetry & high-capacitive fuel level sensors controls fuel monitoring, empowers fuel operators to control fuel consumption, mileage in kilometers per liter & precise fuel levels. The high precisioned fuel level sensors are highly accurate, reliable & safe. They deliver highest rate of accuracy in the most harsh conditions. Widely suitable with most fuel tanks, the sensor components comply with the industry standards of exceptional quality control. This protects the sensors & sensor operation in the event of sudden increase in voltage. Omnicomms’ sensors include the LLS 4, LLS AF 4, the explosion proof 20230 & the LLS heavy duty sensor.

Onboard terminals are a vital component of the Fleet Management. They collect data from various sensors & the vehicle’s on-board computers, sending it to the fleet management system for further processes. Reports generated from the data provides valuable information for mining operations. The on-board terminals delivers with high precision consistently & better performance. These terminals support GPS & GLONASS navigation systems for maximum accuracy with resistance to vibration, fluctuation in temperature & autonomously operated with a built in battery to collect data from GPS/GLONASS antennas even when the terminal is disconnected from on-board power supply. With the ability to specify geo fences, they define non operational zones for vehicles that prevents unwanted accidents.

Omnicomm Online is a cloud based fleet management solution that gives fleet operators total visibility & control over fleets anytime, anywhere. The system receives & processes data from individual vehicle tracking devices, entrusting operators to make business decisions supported by up-to-date & accurate fleet performance information.

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We render an enhanced approach to IT infrastructure design, creating innovative methodology at all stages.

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Information Security

Technology-driven modern society  is highly dependent on information.  Confidential information must be  kept and cannot be changed, altered or  transferred without permission.  Information security is protecting that   information or data from  unauthorized access, disruption, modification,  or destruction of  information. The Scope of information security is   vast, from tiny chips  to massive server farms, local private networks to  public networks  like the entire Internet, and Hardware, Software   applications,  Operating Systems, Database, and Networks. Computer   security is itself  which is the operational structure of an organization.

Threats and vulnerabilities of information security: In   Information Security threats there are many threats like theft of   intellectual property, identity theft, theft of equipment, information   extortion and software attacks, and identity theft. Securing information   is equivalent to ensuring that computers keep your secrets, hold valid   information, are ready to work when you are, and keep records of your   transactions.

A major goal of Information security as a  discipline  and as a profession is to protect valuable assets. To study  methods of  assets protection, we use vulnerability-threat-control  framework:

Vulnerability: A weakness in the system Vulnerabilities can be exploited to cause loss or harm A human who exploits a vulnerability is perpetrating an attack on the system.Threat: A  set of circumstances that has the potential to cause loss or harm   Control:An action, device, procedure or technique that eliminates or   reduces vulnerability. Its also called countermeasure.

READ MORE: https://www.vareli.co.in/all-about-information-security.php

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Fleet Management System (FMS) is a suite of specialized software running on a rugged hardware. The system uses GPS & a wireless radio network to track & monitor production, maintenance & safety of your mine. It works through a series of steps. The dispatch control centre monitors the operating equipment (fleet), which is connected to a wireless & GPS satellite network. This wireless network sends signal to your equipment which is connected with onboard computers. The equipment in response sends back data including location, payload, ore quality & other technical parameters. Gaining insights from operational & maintenance data of your mine, it boosts the production, decrease operational costs & extends equipment life.

FLEET MANAGEMENT SOFTWARE IN MINING:

Decreasing mine operating costs — Enabling fine tuning excavation, reduced dozer rework & decreased costs through efficient hauling, processed with the help of high precision machine guidance gives insights into efficiency gains & empowers mines for improved loading & hauling. High precision guidance helps in maintaining even & smoother roads while trucks haul in mining operations. Predictive maintenance systems help in monitoring the equipment health & collects data to avoid failures.

Enhanced equipment life — This helps in tracking the condition of any component inside your trucks, shovels or auxiliary units without taking them out of the production process. Taking data from the onboard systems, equipment health is maintained through real time monitoring such as engine failure, tire overheating, fuel requirements, truck overheating & other critical repairs.

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With major business investments and technological up-gradations, fuel management solutions today give fleet operators total visibility and control over fleets anytime, anywhere. The system receives and processes data from individual vehicle tracking devices, entrusting supervisors to make business decisions supported by up-to-date and accurate fleet performance data. 

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Purpose Of Website Redesign

A website redesign enhances and engages your website traffic and the business’s bottom line by offering improved functional and aesthetic features to end-users. Delivering a series of customer-pleasing experiences, website redesign turns out to be an effective and beneficial process that requires meticulous planning.

Multiple reasons substantiate the need for a website redesign. They vary in severity, and depending on which reason is recognized, ascertains if your website requires a brand new online presence.

1. Utility Aspects Of Website Redesign

– A specific category of users has particular desires, needs, and requirements. Re-design for ever-changing target audiences include these essential takeaways.

Demography styled realistic content that should effectively describe your offerings

Well built navigation features

Various design and functional elements of your website

2. Your Website Persona

– While a consistent brand message unifies your stance, what is most essential in attaining it are your slogans, taglines, value proposition, mission – vision statement, and other pre-requisites of branding. These, when amalgamated together, reflect your brand and your business in complete harmony.

3. Site Speed Optimization

– 47% of end-users expect a website to load in less than 2 seconds, and 40% will pull-out from a site if it takes longer than 3 seconds to load. It is astonishing to witness the impact of site loading speed on businesses operating digitally. Some of the notables of site speed optimization are highlighted below:

Cheap Server Resources needs to be avoided

Unnecessary Javascripts causes the web page to load slowly

Image Size should be optimized

4. SEO friendly design

– Basic SEO elements including meta tags should be implemented in Content Management Systems that assist in giving users the ability to optimize their websites for search engines.

5. Your Website Is Not Responsive

– The website should be redesigned to make it work better on mobile, with around 40% of visitors visiting it. If your website is not responsive, you will lose the chances of winning leads and customers. It has been asserted by end-users that user experience is a great aspect that deeply influences their engagement on your sites.

6. Poor User Experience (UX)

– Great user experience means enhanced customer experience overall. From the first time they visit your site until it results in a conversion, a friendly user experience involves some of these pivotal takeaways.

User Interface (UI) Design – What matters the most here is the visual representation of your website according to the expectation of your end users.

Information Architecture (IA) Strategy – Your website has to be well organized so that users find the information flow in a well-maintained manner. It has to be rightly aligned with the content, functionality, and web page structure.

7. Competitor’s website analysis

– If your website design is not in line with the quality of your competitors, its’ inevitable that you’re going to face losses. The way Google ranks their site higher up in SERPs’, their web pages come up higher in the search results, content that is well-entrenched to the confinements of the target market, and landing pages that garner effective traffic in their site are the principal aspects that have to be taken care of while you closely observe your competitors online.

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A website redesign enhances and engages your website traffic and the business's bottom line by offering improved functional and aesthetic features to end-users. Delivering a series of customer-pleasing experiences, website redesign turns out to be an effective and beneficial process that requires meticulous planning.

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How To Write An Awesome Blog

Businesses thriving and contesting in the digital spheres have a common characterization of blogging. The core objective of a blog is to instill values and craft a masterpiece that viewers shall find tremendous interest to read and be engaged thereafter. A good blog is what you want your target audience to know by presenting various perspectives in a simplified way so that everyone can interpret it easily.

A Catchy Headline — The reason why headline forms the gateway to your blog post lies in the fact that 80% of your followers will prefer to read past through your blog if only the headline influences their perception within a quick time. That’s why it is essential to keep your headlines short and crisp, with no added complexities in meaning and relevance. The primary objective of your blog headline is not to summarize your blog post but most importantly regenerating maximum website traffic.

An Intriguing First Paragraph — The first few seconds a reader spends on your blog post carries an important role. It grabs their attention completely in the blog’s entirety. Whether they’re going to stay and be engaged in your writing, is greatly decided by the first paragraph that you present to your followers. An enticing opening sentence heavily rouses their curiosity and compels them to read more and more.

The Three Sentence Rule — Keeping your paragraphs limited to not more than three sentences assist in enhancing the readability of viewers. Concise writing helps you in negating clutter in your blog post that keeps your readers engaged throughout. Though it is more of a writing guideline, still you don’t need to follow as exactly it has been maintained by rule books. You have to know when, what, and how to present to your readers.

Use Images And Graphs — Images, Charts, Graphs & Info graphics help you in attaining maximum views than plain text blog posts. Better quality images incorporate a flow of color and style to your blog posts that facilitate in attaining more than 94% views than plain text blog posts. You can get high-quality stock photos from plenty of great websites. Unique charts and info graphics can add feathers to your cap by bringing maximum visits and engagements.

Use A Conversational Style Of Writing — With a minimum focus on grammatical rules, conversational writing aims at the target audience and addresses on a personal level. What it does to readers is the humane way of making them more genuine and actively engaged in the blog post. The writing has to maintained in easy and simple understandable words, meant for the mass audiences.

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Aspects of Mining Industry in India

Apart from agriculture, the mining industry is one of the core   industries in the Indian economy. The products of the mining industry   act as a raw material in other industries. Globally India is the major   mining producer, producing chromium, coal, iron ore and more. This   industry has grown gradually with the availability of time and depletion  of resources. With the increase in mining and quarrying, India became one of the top reserves of coal in the global scenario. Over some time,  traditional mining has undergone changes and mining was the last   industry to be disrupted by technologies. Several reforms and policies have helped in the growth of the industry. The development of this   sector is linked with other sectors such as railways, roadways, ports,   power and electricity, metallurgy and mineral engineering and more.

Hence with the growth of the mining industry, these industries   simultaneously grow.

The modern Mine Mining  activities can be broken down into several activities such as  integration of mine processes, transport, supply chain, mining  operations, etc. From traditional mining to digitisation of integral  processes in the mining, it is not just a technological shift, there are  other challenges that the mining industry faces and deals regularly.  Global demand is increasing and technology has helped in increasing  connectivity and mobility enhancing mining processes. Digitisation has always helped in the automation of mines and made operations better than before. Digital mining solutions  helped in the improvement of operations, performance, drills, supply  chain and fleet management. Inclusion of sensor-driven equipment,  tracking of mines, and real-time monitoring of mining activities are  some of the insight activities performed with the help of technology.  Implementation of drones and other equipment for surveying, inventory  management, traffic and fleet management.

Let's dig into see some of the benefits of digitisation in mining: Keeping mines safe, Optimise schedule, Track mining activities on real-time basis, Increase productivity with low operational cost, help to deal with failures,

Ensuring profit and business in the global market: Being a global and diversified business, mining also causes a certain level  of environmental damages and disturbances. With the extraction of   minerals, soil erosion and land degradation are occurring at a large   scale. A huge impact on vegetation cover causes loss of flora and fauna at an enormous scale. Release of harmful chemicals into the air, soil   and water bodies causes hazards. Effective management methods and   awareness programs have been launched by several companies like ISO, WHO  and more. Closing of illegal mines, scraping of mines, recycle, better  regulations, closing of sites and most importantly installing “Green   Mines” are few initiatives taken by these organisations.

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Voice Search : New Way Of Web Searching

Voice search is popping up as a trend in 2020 and upcoming years. Modern technology is making every possible way for people to use their speech to interact with devices. It is growing exponentially and businesses are optimizing voice-based search. Eminent transformation in digital marketing occurred due to the development of voice search. Various business sectors have already started a voice search strategy for an increase in traffic to the website and business profitability. Voice assistants are an essential element in these days. Achieving more efficiency by simply speaking about the queries than typing makes voice search an outstanding discovery in the digital marketing sphere. Developers are still making researches on voice search to make it more like humans and allowing better interaction when searching. At times voice search is used for direction or to make calls. Google has made much easier for users to choose voice search. Organizations enhance branding through recent developments like voice search and including featured snippets.

Several key differences can be highlighted between web search and voice search. The most prominent difference is that the voice search is conversational. Voice search is natural and consists of queries of longer sentences. Web search rather is very short, in broken language and basic. Web search users mostly focus on keywords and leave the rest for the search engines to figure out. The search engine delivers results and users go through them until they reach the correct information. Voice search gave a whole new meaning to search and it requires marketers to learn. Voice search has an integral relationship with Artificial Intelligence(AI). With AI and machine learning, business organizations research, compile and analyze a huge amount of data for actionable insight. Years after years voice search is becoming popular and used mostly among all groups. It is used in a much more basic and simple way so that the users find it easy in catching up. Voice technology has few flaws as well as it cannot handle complex queries and commands. But more technologies are added to overcome every disadvantage and increase business. It focuses on the concise, natural flow of conversational tone and semantic search.

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Guide To SEO In 2020

To have a successful online presence, it is important to keep the branding consistent throughout the website. Well-optimised sites get more traffic over time, which in-turn leads to more sales. SEO specifications keep changing, and it should be updated with the latest trends. Without proper optimisation, searchers won’t be able to find the site in search engines. An efficient and well-designed website helps build trust and attracts visitors to take further action.

Watch out for the ranking factors:

High Quality Content: High quality and in-depth content has the potential to yield massive results. Good Content is not only write-ups, but mixture of the written, graphical, video, and audio information presented on website. Specifically, content is the packaging that provides authentic product and service information to the visitors. With high quality content, any organisation can gain credibility. Content should always be proof-read for typos, grammar mistakes and misspellings. These type of contents generate sales creating trust. One of the most recent development in Google algorithm is the strategy of E-A-T (Expertise, Authority and Trustworthiness).Google E-A-T guidelines are all about evaluating whether users can trust you.

Voice Search: It is an excellent method to attract visitors to the website. Voice search lets us talk to our smart devices rather than typing search queries manually. Through researches it has been seen that the major voice search happens on mobile and other devices. Voice search technology also increases the new way of searching. At present, people are feeling comfortable to use voice for their searches and it obviously drives traffic to website.

Rich Snippets: Featured snippets are structured data that generally provides precise and direct answers to the queries in google search. More and more search results are being adjoined over the years to the search in Google. It tries to give the exact snippets related to the questions or queries asked. Snippets are specific, query oriented full of useful data. Including rich snippets increase brand awareness generating traffic to the website. Improved local SEO and enhancing search position in the first organic result is ultimately done by the featured snippets..

Follow BERT : Implementation of BERT( (Bidirectional Encoder Representations from Transformers)concept has changed the result of search queries. BERT uses the ‘self-attention mechanism’ to understand the query. It studies the queries and compares each word of the query and make the result more useful and accurate accordingly. The mechanism of BERT read the sentence or the broken language in an unique way and find out the most useful and relevant results.

The requirements of SEO keep changing, it becomes hard for an organisation to stay updated all the time with the latest developments. But the more visitor traffic on the website, more is the business. Then the site should be well-optimised, it definitely attract more attention of visitors that will eventually lead to an increase in the number of sales and leads.