IIM Rohtak Director's Vision Shines at AGBA Congress 2025: A New Era of Academic Influence and Societal Impact
IIM Rohtak Director Prof. Dheeraj Sharma honored at AGBA 2025 for academic innovation, social impact, and global leadership in management education.
Introduction
At the 21st World Congress of the Academy of Global Business Advancement (AGBA), held in Bangkok from July 2â4, 2025, global academic discourse witnessed a transformative moment. Prof. Dheeraj Sharma, the Director of IIM Rohtak, was conferred the Distinguished Global Thought Leader Award 2025, highlighting his pioneering role in advancing management education, impactful research, and global academic engagement.
Leadership Beyond the Campus
A Scholar of Global Impact With over 250 published research papers and twelve authored books, Prof. Sharma has redefined the boundaries of business scholarship. His multidisciplinary approach blends strategic thinking with cultural insight and social relevance. At the AGBA Congress, he unveiled his newest book, "The Power of Movies," a study on cinema's role in shaping cultural norms, consumer behavior, and public discourse. The bookâs immediate sell-out at the venue underscored its relevance and Prof. Sharmaâs wide influence.
Keynote Highlights
Cinema, Psychology, and Societal Influence In his keynote address, Prof. Sharma explored the interplay between cinema and human identity through the psychological lens of the âactual selfâ versus the âideal self.â He argued that movies construct aspirational identities, which in turn shape values, behaviors, and economic consumption patterns. His call for academic inquiry into the cultural economy of cinema resonated strongly with scholars, sparking further conversation about integrating popular culture into management research.
IIM Rohtakâs Global Call to Collaboration Prof. Sharmaâs presence at AGBA also reflected IIM Rohtakâs rising stature in international academia. He extended an open invitation to global faculty to collaborate with IIM Rohtak as visiting professors, underlining the instituteâs commitment to cross-border knowledge exchange and globally integrated education. This gesture further positioned IIM Rohtak as a hub for academic diversity, research excellence, and leadership development.
Insights from the Congress:
A Convergence of Global Thought Leaders The AGBA Congress hosted 275+ research papers from over 33 countries and 128 universities, with sessions featuring interdisciplinary ideas spanning AI in education, supply chain innovation, and ethical entrepreneurship. Thought leaders such as Kyle S. Wells (Utah Tech University) and Ha Minh Tri (International University, Vietnam) shared insights on fostering global collaboration. Prof. Sharmaâs contribution stood out for its real-world relevance and academic depth, reflecting IIM Rohtakâs growing influence under his guidance.
Bridging Theory with Real-World Impact
What distinguishes Prof. Sharmaâs academic journey is his commitment to bridging theory with practice. His psychological analysis of cinemaâs effect on consumer behavior shows how scholars can influence business strategy and public policy. By highlighting how aspirational portrayals in movies fuel product demand, Prof. Sharma underscored the economic significance of cultural mediaâa field yet to be fully explored in mainstream management education.
Recognition and Strategic Growth at IIM Rohtak
This international recognition is part of a broader trend. Under Prof. Sharmaâs leadership, IIM Rohtak has pioneered several firsts in India, including the Integrated Programme in Law (IPL) and achieving the highest female enrolment rate among IIMs. His directorship is marked by inclusivity, policy impact, and global vision. The institute is also expanding its infrastructure, with new initiatives including a Gurugram campus focused on executive education and research.
Conclusion: A Visionary Director Shaping Global Academia
Prof. Dheeraj Sharmaâs recognition at AGBA 2025 reaffirms his status as a visionary academic leader. Through his scholarship, public engagement, and leadership at IIM Rohtak, he is reshaping management education to reflect societal needs, cultural realities, and global trends. His journey is a testament to the transformative power of education when guided by insight, innovation, and integrity.















