Pyramid Time Machine
Nadim Abbas (NA) spoke to Christina Li (CL) two weeks before the installation of his piece Holy Mt IV for The Part In The Story Where A Part Becomes A Part Of Something Else, on view at Witte de With Center for Contemporary Art from 22 May to 17 August 2014.
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CL: For the exhibition, you are showing Holy Mt IV (2013), a pyramid of Tetra Pak beverages, which was part of a larger presentation Tetraphilia that you made specifically for the Fondation d’entreprise Hermès in Singapore.[1] In your practice, you often create a mise en scène composed with individual works. How do you usually extract works out of a cluster to be presented as a stand-alone fragment, or for this exhibition, in particular?
NA: There were a lot of back and forth conversations with the exhibition curators Heman Chong and Samuel Saelemakers. In the beginning, I thought what I would do is to think how the pyramid would work in the context of the exhibition. I thought of a bunch of other things that could be shown alongside it to create a context around it. At one point, I also wanted to make one pyramid out of cat milk. It exists in limited quantities for fancy pets, and the other pyramid I would be made out of non-dairy creamer. The thing about cats is that even though everyone thinks they like milk, when they are adults they cannot digest lactose, so cats can’t actually drink milk. It is a total fallacy. If you buy milk for cats, it is special cat milk. It is lactose free. I have been drinking lactose free milk lately. It’s actually made with lactase, which is this enzyme that digests lactose.
Wilko cat milk.
CL: What kinds of drinks did you use to construct in the pyramid in Singapore?
NA: It was location specific and the main point is that it has to be Tetra Paks. I had four different kinds of drinks in the pyramid, and everything was in multiples of four.
CL: How did you perceive or relate to the context that was offered to you in the exhibition in Rotterdam? The show’s premise could sound very enigmatic and open. There isn’t a context per se, nor are you familiar with the city of Rotterdam.
NA: One of my first responses was to make two pyramids. I would do one with a drink from Hong Kong, and one with a European one. The form will stay the same but the content in the Tetra Pak is different. But then the reply from Samuel and Heman was that they wanted to avoid this obvious East-West binary in the exhibition. I thought about it more, and that’s what shifted me to cat milk. I thought of Valentin Vadimovich the cat that I wrote about in my story Boquerones en vinagre for A Fictional Residency (a sub-project of Moderation(s), Hong Kong, 2013) and I thought it would be nice to bring in two very odd artificial beverages: one of them is for cats, and one of them is for humans. I also wanted to have a coffee station next to the pyramid. After a lot of discussion with Heman and Samuel, we sort of whittled it down to one pyramid with one thing, and it’s not going to be milk anymore.
CL: When you mentioned cat milk, I immediately related it to Valentin Vadimovich the cat; in a way it could be seen as a framework and a reference point you created for yourself to follow through within Moderation(s). When you say now you are not planning to use the cat milk anymore, what other references are you using for your decision on the choice of beverage that construct the pyramid?
NA: It’s really difficult. The reason why we are not using cat milk in the end is because they have changed the packaging of the cat milk all over the world. Before it was in Tetra Paks, and now they have these spouts and screws, so I cannot make a pyramid out of these spouted Tetra Paks. I am still in the process of selecting and looking at different things. Now we have gone back to products that are available in Chinese supermarkets in Rotterdam, and we’re looking at Vitasoy, a soy drink and other drinks within the Vita brand[2] again. We haven’t decided yet.
Various packaging of different flavoured soy drinks produced by Vita company in the Vitasoy line.
CL: How do you think by changing the beverage changes the work or diverts from your original intent? Do you have a different way of thinking about the piece now, after realizing that your initial idea isn’t going to work out practically?
NA: I think the connection between the two presentations is the transportability. This is the one work in the show that is something that could exist in multiple time zones. It’s like a little time machine, like the “Pyramid Time Machine” from that cheesy sci-fi film Stargate.
CL: Can you elaborate more on this idea of the time machine? Are you referring to the form and function of Tetra Paks?
NA: What I am stuck with now is to strike a balance between the visual element and the content of the packages. I really like this Stargate thing. I didn’t think about that before. Tetra Paks are like the transnational corporate version of a time machine.
I don’t know if this makes any sense at all, but nowadays, you can fly something to the other side of the world really fast. But in shipping, they time all of the shipments, so something that might take a few days by air, would be extended to three weeks instead by slowing everything down. So there is a kind of control of time here, which is kind of unusual. I am quite fascinated with the whole global manufacturing process that is represented by the Tetra Pak.
CL: How big will your pyramid be?
NA: I think as big as we can make it. We ordered 2500 packs and the audience can take one if they like and it will deplete over the days. Everyday or every week it gets replaced and gets restores to its’ original state. So it gets regenerated.
Cyprien Gaillard's The Recovery of Discovery during the opening night.
CL: When I first saw this work, it reminded me of Cyprien Gaillard’s work The Recovery of Discovery [3], which he showed in 2011 in KW Berlin. That of course has a very different meaning, while also dealing with the notion of the social gathering, and the work became a functional sculpture and a site where people can sit on the structure. For your piece Holy Mountain IV, is it more about a person’s individual interaction with the sculpture?
NA: In this case, there’s more an awkward thing I am thinking about. That’s why I wanted to choose artificial and heavily sweetened drinks, which are familiar to Hong Kong people, and would be mysterious to the Dutch audience. It’s like when you eat spam, you think, which part of the pig did this come from? With these drinks, it’s the same thing; you’re drinking this suspect juice. You look at the ingredients and they’ve got all these strange words in it, maybe it’s not even juice.
CL: Since you are one of the few participants who has actively participated in multiple segments of Moderation(s) starting from the first event, Guilty Pleasures by Ang Song Ming (Hong Kong, 2012) up till the epilogue of the project here in Rotterdam, when you first got this invitation to be part of Moderation(s),what were you expecting out of it? What thoughts do you have now about the project after being through different stages of Moderation(s)?
NA: I think right in the beginning there was no expectation. It’s like travelling to a foreign land with no expectations of what that place is going to be like, which is the most fun. This is what I did when I went to England for the first time.
CL: What prompted you to say yes to an invitation for a long-term project like this? Of course you know Heman and some of the people in it but there is a lot of trust involved as well, as you are taking a risk in entering someone’s structure, even though the structure is very loose. By saying yes to this invitation, were you mostly interested to see what you could produce during the process or the premise of this form of working?
NA: I think it’s the friendship. It’s almost like having this conversation and there’s no intended outcome, and yet you make a commitment to this extended conversation that is sort of partly prescribed and totally open. It’s not a means to an end. There’s a sort of freedom to this situation, which is nice.
Nadim Abbas (center) with Ang Song Ming (left) and Magdalen Wong, another artist participating in The Part In The Story Where A Part Becomes Something Else (right) presenting music at Guilty Pleasures.
CL: This freedom comes with the fact that you know this person, because sometimes having freedom could be scary if you might not know what the other person might want. In this project, Heman calls himself the Moderator, but in a sense he’s the host, and you’re more like a guest that he extends the invitation to. As a guest, you need to evaluate or get a sense of the kind of freedom that could be put forward by this person.
NA: I think Heman is the one who brought all these people together in different situations. It’s like being in someone’s kitchen standing around doing something, but then not feeling like you’re obliged to do anything. It is pretty much a reflection of what I would be doing anyway but by myself. I think there is a lot to be said about engineering these kinds of situations that makes it easier for people to relax and put their guard down.
CL: For example, in A Fictional Residency which is a very specific situation where all the participants have to write a story in four days, and everybody trusted him and decided to go on this social experiment. Going back to your involvement with Incidents of Travel (Hong Kong, 2013) with Latitudes (Max Andrews and Mariana Cánepa Luna), you had to design and lead a tour in Hong Kong. It seems like your roles change in different situations, and I wonder what do you find most interesting for you after being in all these different circumstances, or by taking up these positions? You were talking about the notion of freedom and being comfortable, did you ever have a sense of unease in adopting these roles?
NA: I think there is a conscious desire on Heman’s part to push us to do things that we don’t normally do. I don’t write and I don’t do tours either. So there’s this thing where we move out of our normal comfort zone and I think that is one of the defining characteristics of Moderation(s). It opens up these boundaries a little bit; somehow they become and start to relate back to what I normally do in my practice anyway. It explains everything.
It’s like things that I do anyway. In this case, it gives me an excuse to manifest these parts of what I do. I think if I wasn’t writing, I would be reading something and if I wouldn’t be leading a tour, I’d probably be walking around anyway.
[1] The entire exhibition departs from and tells the multiple stories of the word “tetra”, through constellation of works that deals with objects, images, tastes and sounds.
[2] The brand Vita and the company’s drinks are from and commonly found in Hong Kong.
[3] For his exhibition, Galliard constructed a monumental pyramid of hundreds of cases Efes beer (72,000 bottles) shipped from Turkey where audiences could take and consume throughout the duration of the exhibition. Efes relates Ephesus in Turkey, the country where the beer is produced.











