Entries for Indonesia Bertindak
UPDATE: I won the 1st Prize for the Indonesia Bertindak Contest. Yippee! These ads will soon be published on Jakarta Post. Thanks a lot for Mas Ade for helping me make the F/A. :D ---- This is one of the contests held by the Creative Circle Indonesia. I was suddenly struck by an idea just 3 days before the deadline, and unfortunately all my favorite art directors were busy (either that, or maybe they didn't like my idea hahaha), so l did the layout myself using Illustrator CS. (Please excuse my poor layout design :D) I wanted to add some vector images on them, but didn't have the time to do it. So I just played around with the headline to make it more interesting. The main objective of these ads is to change the misperception of Indonesia as a 'dangerous' country to a 'dangerously beautiful' country. “Several countries have issued travel warnings not to visit to Indonesia. Its now your time to make a statement that Indonesia is too beautiful to be passed”. Indonesia Bertindak actually has a site at www.indonesiabertindak.multiply.com If you're wondering why I put the official Indonesian tourism board site on the ads instead of the Indonesia Bertindak one, well, its because I feel that the Indonesia Bertindak site talks mostly to the Indonesian people, about gathering their nationalism, rather than talking to the foreigners who are the main target of these ads. Any comments are greatly appreciated :) *Kudos to Adrian Darmono (www.adriaticblue.multiply.com) about the background story of the Boogey man and his own personal experience with giant oranges and dwarf bananas! :)


















