The first online marketplace in the Middle-East for all ethnic sartorial styles. Bringing over 3000+ ready to wear styles in kurtas, sets and dresses at your fingertips. Choose from a curated range of work-wear, casual-wear and festive-wear. We have the latest trends covered from an ever increasing brand repertoire, so you don't really need to wait till you visit your home-country to buy from your favorite Indian brands. We believe in bringing uncompromising and middle-east weather centric curated styles that say trends come and go ..classics are forever.
At ZERESOUQ, we are on a mission to make you look great & feel confident with our wide range of trendy ethnic outfits at affordable prices, guaranteed to bring out the fashionista in you.
Why is Indian wear more comfortable for women than Western wear?
Our clothing choices are like a canvas, and the outfits we select serve as a form of self-expression. In an era marked by globalisation, the question of whether to embrace our traditional attire or follow Western fashion trends has become a subject of debate. The younger generation often argues in favor of embracing the latest trends, while some still staunchly believe in preserving their cultural identity through traditional clothing. However, when it comes to women's fashion, there's a fascinating shift underway. More and more women are opting for Indian wear over Western clothing, primarily driven by the sheer comfort and elegance that Indian attire offers.
What Can One Find in Western Wear and Why Western Wears Are Not As Comforting As Indian Wears?
In the fast-paced world we inhabit, achieving a sense of balance and harmony can feel like an elusive goal. Western wear offers a sense of self-freedom expression, allowing individuals to experiment with various styles and trends. Western wear offers a canvas for self-expression, allowing individuals to showcase their unique tastes and ideas. Wearing attire that aligns with current trends can make individuals feel confident in portraying a modern image of themselves, shielding them from self-consciousness. Western outfits are not only stylish but also convenient, comfortable, and flexible. They offer the freedom to change one's dressing style daily, without the need to constantly adjust or hold onto accessories. However, the quest for self-expression sometimes comes at the cost of comfort. In the pursuit of self-expression and style, Western wear sometimes sacrifices comfort. Synthetic materials, body-hugging silhouettes, and designs that prioritise aesthetics over ease can leave wearers feeling restricted and less comfortable.
In contrast, traditional clothing serves as a powerful symbol of culture and identity. It's a crucial element in preserving the rich tapestry of our traditions. By embracing and promoting our customs, we ensure that our heritage endures. When people go abroad and adopt Western fashion trends, they risk forgetting their national identity and traditions. Yet, it's essential to remember that our clothing choices are a reflection of our identity. Furthermore, individuals dressed in traditional attire symbolise unity. Studies have shown that youngsters who proudly wear their traditional clothes, regardless of Western influences, tend to have fewer behavioural and emotional issues. Being connected to ancestral culture, religion, and traditions helps them maintain a clear sense of identity and self.
If Western Wears Give You A Sense of Self-Freedom Expression, Then Indian Wears Give You Balance and Harmony. The Ultimate Clothing Nirvana! The Peace You Are Searching For In Your Busy Schedule
Balancing both traditional and Western fashion trends is a path that resonates with many. It's neither necessary to wholly abandon one's cultural clothing nor to blindly follow Western trends. By striking this balance, we can embrace modernity while preserving our cultural heritage. This approach allows us to stay connected with our roots while exploring new horizons.
In an ever-changing world, fashion serves as a bridge between tradition and modernity. Women, in particular, are leading the way in adopting Indian wear for its unmatched comfort without forsaking their cultural identity. As they stride confidently in the world of fashion, they demonstrate that comfort and cultural pride can beautifully coexist.
SHOP THE LOOK
Embracing Indian wear is akin to discovering Clothing Nirvana, where comfort and style coexist harmoniously. Here are some essential guidelines for those embarking on this journey:
The Foundation of Comfort
SHOP THE LOOK
The Freedom of Movement
When Versatility Meets Comfort
SHOP THE LOOK
The Comfort That Never Goes Out of Style
Indian Wears Are Now More Stylish Than Ever Before
Indian wear today is more stylish than ever before. It has evolved to fuse traditional elegance with a touch of Western format, all while maintaining its unique Indian template. The fusion has resulted in a remarkable blend that captures the best of both worlds. These contemporary Indian outfits not only offer the comfort and grace that Indian attire is known for but also feature modern cuts, patterns, and designs.
Hold On! One More Step Before You Attain Your Clothing Nirvana
Before you fully embrace this path to clothing nirvana, remember that the beauty of Indian wear extends beyond aesthetics. India's diverse geography and climates have played a pivotal role in shaping these garments to cater to the needs of women across the country. As a result, Indian wear transcends borders, offering comfort and style to women from different cultures and regions. It's a testament to the ingenuity of Indian fashion designers who have created clothing that truly stands the test of time and geography. So, the next time you slip into a saree, don a salwar kameez, or embrace any form of Indian wear, know that you're not just wearing clothing; you're experiencing the comfort and beauty of a rich and diverse cultural heritage.
The first online marketplace in the Middle-East for all ethnic sartorial styles. Bringing over 5000 ready to wear styles in Kurtas, Lehengas, Sarees and Dresses at your fingertips.
NEW ARRIVALS - FRESH NEW OUTFITS EVERYDAY!
Trying to keep up with the latest trends in ethnic wear? ZERESOUQ offers you new styles in Kurtas, Tunics, Anakarlis, Dupattas and much more almost everyday!
LEHENGAS
Get your choice of dreamy, flowy, and embellished Lehengas only at ZERESOUQ. We offer the latest in multi-tiered, heavyweight, and lightweight lehengas from the leading brands in the market so that you are dressed in the finest, for your picture-perfect moments!SAREES
Fulfil your dream of dressing to the nines in Desi finesse, with the six yards of sheer grace that is the Saree! We present the garb in a variety of designs like printed, block printed, Chikankari, and Zari work; and host the latest brands— so that there’s
something for every palette.
KURTA SETS
Check our latest collection of the trendiest Kurta Sets. We host a range of the newest cuts, stylish silhouettes, and prettiest prints, for appeasing your inner style-goddess. You always get the look with ZERESOUQ.
TUNICS
Desi style meets western silhouettes, in our range of premium Tunics that offers the right amount of style quotient to your wardrobe, while also maintaining your comfort as you go out and about. You can go formal, casual, or even dressed up in our Tunics, but you can’t go wrong!
DRESSES
Strut away in panache with the dress of your liking with our latest collection of premium Ethnic Dresses. Some of the prominent styles we have curated for you are off-shoulder, fit-n-flare, v-neck, knee-length dresses, etc, that keep your style game high!
BOTTOM WEAR
The one-half of a kurta set, every desi girl knows that Ethnic Bottom Wear is the perfect comfort companion. Go through our collection of the latest lace pants, trousers, palazzo pants, Chikankari pants, Fit trousers, etc, for the pants of your liking.
BODYSUITS
Nothing screams beach glam— with comfort, mind you— more than the uber-fun bodysuits! This is why we have curated the best styles in bodysuits from the leading fashion brand to meet your unique taste and needs. Guess what? Glam beach hours are here!
BOTTOMS
Been wanting to reinvent your wardrobe? Why don’t you start with the fun and comfy bottom wear from our western wear collection? Our suite of products includes shorts, jeans, tights, joggers, straight pants, and more, to fulfil your style and utility needs.
DRESSES
Put your best fashion foot forward with our collection of the latest western wear dresses. Be it a cami dress or a wrap dress, a laser-cut dress, or a ruffled one; we host a wide range of the latest styles for your inner #kween to shine.
JUMPSUITS
Always wanted to dress to kill, but didn't know how? Jumpsuits from ZERESOUQ are here for your rescue: our range of the freshest, boldest and classiest jumpsuits make sure that you are always the talk of the town–for the right reasons ;)
TOPS
Make heads turn when you don the latest in trendy tops from ZERESOUQ. Our collection has the best in crop tops, off-shoulder tops, v-necks, etc that are sure to make you stand out every time you step out. Fashion was never this fun!
WINTER WEAR
Need to shoo away the chills, but also look stylish? It’s entirely possible, with the latest winterwear from ZERESOUQ! Our collection includes hoodies, sweatshirts, and pullovers that come in different styles and patterns that help you to slay while being comfortable.
SPORTSWEAR
Been wanting to kickstart your fitness journey but couldn’t find the right sportswear? Don’t worry ZERESOUQ has your back. Our range of finest active-wear tees, crop tops, shorts, tights, and polo t-shirts will give you the inspiration you need to get going!
DUPATTAS
Tie your desi look together— literally— with dupattas from our collection. Our dupattas come in some of the finest desi artistry such as Gota work, Muqaish work, and Chikan Kari. We also offer lovely chiffon and embellished dupattas, have a look!
JEWELLERY
We believe that getting dolled up is every woman’s birthright! This is why we have come up with a range of stylish ethnic and fusion jewellery that’s sure to elevate any outfit you wear and bedazzle everyone as you step out.
LINGERIE
Turn up the heat with the tantalizing and sumptuous lingerie collection from ZERESOUQ. With a product
range that includes sheer babydoll dresses in matching thongs, classic figure-hugging tank tops, and comfortable-yet-chic robes, we ensure that no eyes are taken off of you ;)
MATERNITY WEAR
Maternity wear usually means drab and boring. But not with ZERESOUQ. Our collection of knee-length and full-length dresses; along with maternity pants and camisoles; ensures that the needs of a pregnant woman are always taken care of while keeping her stylish.
SLEEPWEAR
Fashion meets function in our collection of the latest Sleepwear for women. Browse through the best in pyjama and shirt sets, shorts and tops sets, and nightdresses, that come in cute prints and designs to end your day on a stylish high!
The largest online marketplace in the Middle East for all ethnic sartorial styles. Bringing over 3000+ ready-to-wear styles in kurtas, sets, and dresses at your fingertips. We are the best online shopping sites for women's ethnic clothing. Choose from a curated range of workwear, casual wear, and festive wear.
https://zeresouq.com/
Blue Cotton Botanical Print Straight Kurta - Zeresouq.com
Bring Your Style Game To Elegance With This Aqua Blue Cotton Botanical Print Straight Kurta By Janasya Featuring All Over Prints, Mandarin Collar Neckline With Kantha Stitch Detailing On The Yoke, Sleeveless With Straight Fit. Pair It Up With Solid Pants To Complete The Look.
https://zeresouq.com/collections/new-arrivals/products/janasya-blue-cotton-botanical-print-straight-kurta-jne4029-kr?variant=40465619484761
Prussian Blue Rayon Solid Straight Kurta - Zeresouq.com
Give Your Everyday Fashion A Twist With This Teal Solid Rayon Kurta. It Features Round Neckline With Gota Detailing With Golden Foil Print Design On The Yoke, 3/4 Sleeves And Regular Fit.
Material & Care:
Color: Teal
Material: Rayon
Wash Instructions: Hand Wash
SKU: JNE4050-KR
https://zeresouq.com/collections/new-arrivals/products/janasya-prussian-blue-rayon-solid-straight-kurta-jne4050-kr?variant=40465622302809
Presenting Yellow And White Blouse And Skirt Set, Features White Embroidered Blouse Till Natural Waist Length, Boat Neck Neckline In Front And Back, Layered Flared Cap Sleeve, Back Opening With Zipper. It'S Paired Up With Mustard Half Circular Floor Length Skirt Adorn With Net Gathers Ruffles. Its Comes With Band With Elastic Waist Band.
Important Note: This Is A Made To Measure Dress And Please Refer To The Fabric Image To Get The True Colour And Design Of The Fabric Used To Create This Dress.Sometimes The Sketch Or Model Image Does Not Reflect The True Colour Of The Fabric. The Design Is An Authentic Ethnovogue Design And All Copyrights Of The Design, Style And Sketch Are Fully Owned By The Company.
Material & Care:
Color: White
Fabric: Georgette
Wash Instructions: Machine Wash Or Cold Water Hand Wash or Professional Dry Clean
SKU: IWBS02101747
Buy Indian Wear Kurtas Online. Shop the Largest Collection of Indian Clothes in UAE at Affordable Prices. Order Now!
INDIAN WOMEN AND THEIR COLLECTION OF ETHNIC KURTAS
Call it Kurtas or Kurtis, they are the staple wardrobe choice for most desi women who want to effortlessly slide into any event, in any weather, and at any time. It is that one perfect outfit you can style with any trendy bottom wear of your choice. These versatile tunic garments are called timeless for a reason, as they are super-comfortable, elegant and easy to wear. The ease of styling while staying within your comfort, is the reason why Kurtas are often the go-to choice for women when it comes to ethnic wear.
Indian Ethnic Wear is no longer limited to just festivals and customary events. As Kurtas are ready-to-wear stitched tunics, working women, or perhaps, all desi women across the world have incorporated kurtas into their daily wear. Kurta styles may come and go, but their rise to popularity marks a huge shift in the Indian ethnic diaspora. Ask any desi woman, and her first choice in ethnic wear would always be a Kurta. This re-invention in women’s fashion explains how desi women are more open to donning Ethnic Dresses on the daily given the vast options available in modern and young, contemporary indian clothing.
MUST-HAVE TRENDY KURTA STYLES FOR FASHIONISTAS
Kurtas are usually adorned with embroidered necklines, bright colours, and lightweight materials if you're looking to make heads turn your way. In fact, you can count your blessings, since kurtas can be worn in a plethora of creative ways, and the "not-so-basic" hemlines available mean you can add a little whimsy to your ensemble. Understandably, you wouldn't want to stick to one particular Kurti design. For the sake of variety (which is appreciated by everybody), we present to you a list of some of our favourite Kurti styles:
Straight Kurtas:
The most popular kind of Kurtas, which may be long or short and often reach the calf, waist, or hip, are the Straight Kurtas. Its basic kurta pattern is flattering on all body types since it creates the illusion of length by making your body appear slimmer. Both short and long kurtas can be best styled with a pair of jeans or wide-legged palazzos. Mostly these styled kurtas have three-fourth length sleeves, with slits on either side. Even high flare long skirts would go well with these kurtas if you are about to attend a wedding or any traditional event. Straight Kurtas exude sophisticated, professional vibes, pairing them with some high-rise or straight pants or trousers make them fit for office wear as well. They are light, breezy, and better preferred to wearing instead of casual shirts or jeans in the sweltering weather of the Middle East! ZERESOUQ brings in for you a large collection of such straight kurtas that fit into every taste and occasion. They are available in printed styles, block prints, solid hues, gradient colors, trendy premium-quality fabrics as well as embroidered ones. You may create a look that is not only more versatile but also more appealing by accessorising it with sling bags, high ponies, and a pair of stud earrings.
A-Line Kurtas:
A-line kurtis are now one of the most popular styles of Kurtas among younger women. The design of the Kurta features a flare that extends down from the waist, creating the letter A when combined with the length of the Kurta. It may be available in a variety of lengths, including those that reach the knee, the ankle, or the calf. The fact that an A-line Kurti may be worn to any event, be it a day spent at the office, a day spent celebrating a holiday, or just a day out and about, is without a doubt the best feature of this type of garment. Kurtis with an A-line profile are very attractive when worn by women whose bodies are shaped like an apple or a pear. For a style that is both more adaptable and attractive, pair it with some light Jhumkas and flats.
Angrakha Kurtas:
Throughout the historical periods, one of the most common garments worn by musicians was called an Angrakha Kurti. It is a historically significant clothing style that represents a more authentic rendition of Indian ethnic attire. In the same way that kurtas were formerly a traditional element of the clothes worn by men in India, Angrakha-style kurtas and tops were also traditionally worn by a significant number of men. These garments were then embraced by the womens fashion industry to portray liberalism and equality in women. In light of this, the women's Angrakha Kurti has a chest-wrapping jacket in the form of a robe, complete with two flaps that either contrast or are identical to one another. These flaps overlap one another on the side of the breast or, in certain cases, on the waist, where they are secured by Ribbons, tassels, or straps. Currently, members of the current generation adore the Angrakha Kurti to such a degree that they have started wearing it as part of their typical everyday wardrobe. You may simply mix Angrakha Kurtis with churidars, leggings, or even Dhoti trousers for a look that is appropriate for both casual and work settings. Angrakha Kurtis make for terrific work or casual wear. If, on the other hand, you are searching for something to wear to an event, some options you may consider are heavier embroidered versions of Angrakha Kurtis, boho earrings in a variety of colours, and embroidered Punjabi Juttis.
Kaftan Kurtas:
Kaftan Kurta design is a new style of women’s Kurta, inspired from the Kaftan Gowns worn by both Turkish men and women, now holds itself as one of the current most trending Kurta styles. It is another historical dress style garment from Central Asia that is exclusively designed to be worn in hot weather regions. Today, regardless of the weather, Kaftans have become a must-have in every woman's wardrobe. Kaftan style Kurtas are very sophisticated and comfortable garments as they are easy to wear on various occasions. This is the ultimate summer outfit you can wear to beaches, picnics or anywhere else. The best part about kaftan Kurtis is that they are very breezy and light, making you feel like you’re floating. So whether you want to lounge at home or wish to go out with friends, kaftan Kurtis can serve it all. We’ve got you an exclusive premium collection of latest Kurtas in different fabrics such as Cotton, Georgette, Satins, Chiffons and more.
As one of the leading online ethnic stores, we are on the constant lookout for the best styles and designs that serve your fashion fancies and make you stand out from the crowd. This is why our kurtas range from basic everyday kurtas to designer ones, to fit your budget and body!
FREQUENTLY ASKED QUESTIONS ABOUT ZERESOUQ KURTAS:
Q1. I want to buy an Indian dress, which dress would be best to start with?
Kurtas are the ideal approach for a newbie to start their Indian clothing collection. Every Indian woman wears kurtas, flowy tunics that are comfortable in tropical climates. Kurtas are easy-to-wear, easy-to-carry, body-fit, occasion-versatile, and match well with palazzos, trousers, leggings, long skirts, jeans, or jeggings. If you can't tolerate heavier garments and worry about your outfit all day, start with kurtas. Keep up with the trends with a Kurti from our new arrivals section. ZERESOUQ offers kurtas in a wide variety of patterns, fabrics, and colors cuts and designs, such as in Anarkali, straight, asymmetrical silhouette along with front or side slits, that cater to your style!
Q2. What is the difference between Kurtas and Kurta Sets?
Kurtas are long loose collarless topwear worn by women of the Indian Subcontinent usually paired with any type of bottom wear of choice may it be ethnic or contemporary. Kurtas can also be styled with dupattas or scarfs. However, Kurta Sets are a complete set of dresses that consist of a Kurta, a bottom-wear and/or a dupatta. They are available in 2-piece kurta sets or 3-piece kurta sets where women do not have to worry about pairing their kurtas with matching bottom wear and dupatta.
Q2. How to style a kurta in versatile ways?
Kurtas come in over 30 varieties that can be styled in many different ways. The most popular ones - Straight Kurtas, A-line Kurtas, Symmetrical and Asymmetrical Kurtas, Anarkali Kurtas, Tail-cut Kurtas, Floor-length Kurtas, Angrakha Kurtas, and Kalidar Kurtas - go well with straight palazzos, trousers, culottes, long skirts, dhoti pants, shararas, and even jeans. If you want to dress your Kurta without a dupatta, you can wear a front-open jacket with full or half sleeves, long or short shrugs, fitted jackets, or even capes. Kurtas are beautiful because they have no footwear rules. Block-heels, flat sandals, and wedges will keep you fashionable.
Q3. Do you have plus size Kurtas?
Yes, Plus size kurtas on ZERESOUQ are available in sizes from 3XL to 7XL.
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