Married Hollanov decided to do an ad campaign together and they chose Peloton to be the first one. They sit down with the Peloton team and they’re throwing out ideas for the commercial when Ilya cuts in with an idea of his own. As Ilya talks, Shane realizes Ilya is describing the night in the gym all those years ago. The Peloton people love it. They’ll need to work in some other aspects but they go with Ilya’s general idea. The commercial comes out and it opens up on a shot of Shane pedaling on the bike. Ilya joins him a moment later, not before running his hand along Shane’s lower back. They pedal hard on their respective bikes. That turns into running on a treadmill which turns into shadow boxing which turns into other exercises to show off all of the Peloton features before they end up on the floor facing each other, sharing a water bottle and smiling at each other as the Peloton label fills the screen. Shane and Ilya watch the commercial and then decide to read the comments:
‘I didn’t know Peloton was a porn company now’
‘So if I get a Peloton I’ll get a hot husband? He’ll just appear beside me?’
‘You ever look at two people and just know they’re freaks?’
‘Did you see how Ilya mouthed ‘more’ to Shane when he was drinking??’
‘The hand on Shane’s back, helping him stretch during the Yoga part, oh I know Ilya tore Shane up after that shoot.’
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