Fifteen

Emma Calkin, Jack Becroft, Jacob Lapworth, Westney Rhind & Kathryn Eyles

[15ci]

Feedback marks from day of event. We are happy with this percentage. We were struggling with wow factor concept for our tagboard presentation, as we felt the photos of the stalls and atmosphere were the wow factor of the event. We felt the experience of the tagboard and Facebook photos were interactive and people came up and looked at there photos and also to see what was on offer. The execution of the tv set up could have been better, as the tvs were overlapping although we only decided to add the second tv on the day of the event because it was there. The execution of the tagboard worked well as it was set up on a timer and refreshed itself every 2 minutes,  we also had it zoomed out so more photos were shown on screen.  

[15ci]

Posting Final Video of the Fuse Market to the Facebook like page. This video was awesome to see on the final class for this paper, everybody was having a good laugh and people were interested in seeing the whole process of the market. I wanted to share it with everyone else that came to the market so people can see all the hard work that was put into the market. 

[15ci]

We had our final meet up today where prizes would given and final details discussed. The only issue that arrived was what to do with the money that the facilitator groups made as each group would only end up making $16 ($3.20 per person). We posted a question on the group page so people could vote for what they wanted to do with the rest of the money.

[15ci]

prepping the reflection document to fill out tomorrow as a team.

[15ci]

I also uploaded an album of a selection of images from the coca288 Instagram incase come people did not have the app and are unable to see the extra few pics that were up there. This also allows people to tag themselves in the images which is more difficult to do on Instagram.

[15ci]

Monitoring Page

Had to delete a few posts that are not in any way related to the fuse market. This way we are keeping the page for the purpose of students to talk and communicate with other students to solve problems fast.

[15ci]

Facebook Page

Adding photos to the Facebook page, these photos are from photos that documentation have given us and also photos taken by myself. (clean up album "its all over" was taken by me).

I also shared the Capture Inc. page for people to like before the event and when the photos were up I shared the album onto the fuse page so everybody could check out there photos. 

We are hoping that documentation will still have a few photos and some time lapse videos to post up.

[15ci]

Talking to from the Chithaus tattoo parlour asking if I could grab the many photos she took on the market day, as she posted something onto the Facebook group page for people to check them out on there tumblr. We decided together it would be easiest to add her as a editor to the like page and then she could add the photos herself as an album.

[15ci]

Theme Change

We might need to change Tumblr themes as tags for our names are not shown on the main page

[15ci]

Members of the documentation team were added to the Facebook like page to enable them to upload photos quickly and directly on the day of the event.

[15ci]

Anna found the group page very helpful with being able to open up another channel of communication to students who often ignored or missed stream emails.

[15ci]

[15ci]

Some of the data from our official facebook Fuse page. Can really see how much the page is being engaged with, what times are most busy, what post types are most popular. Our posts have reached and bean seen by more people than are even taking the paper, which is really cool.

[15ci]

Our private Facebook group page where makers and facilitators could communicate was far more successful. Out of 280 students enrolled in the paper 261 were members of the group and thus able to access the discussions within the paper. 93% of the students in the paper were on this site and we believe that the lack of the full 100% joining rate would have been either a) some people do not actually use Facebook themselves or b) do not use it often enough so this form of communication would be irrelevant for them anyway.

Because most people were joined into this group, the few that weren't would have still been able to receive information as it can be safely assumed that at least a couple of their team members would have been part of this group.

We found that this Facebook group was vital in terms of internal communications within the paper and without it would have made the paper run a lot more inefficiently as communication would have been limited.

[15ci]

An explanation into the lack of followers on the instagram account which may be hard to understand, is that, a lot of people care about their follower to following ratio (people like to have more people follow them than they follow back). However due to the fact that our instagram was made 'public' it still allowed everyone full access to the images without exactly having to "follow" our instagram page. Therefore we still believe that the use of this page and the hashtag was successful regardless of the number following the page!

[15ci]

The different albums uploaded after the market day allowed everyone to tag themselves and their friends in pictures that were taken on the day

[15ci]

PITCH

As a team we added to the running of the market by creating an easy online communication hub. knowing that the participates in our paper are attached to their electronics we picked forums that are most popular, facebook, instagram and snapchat.

We created a "behind the scenes" facebook group for the makers and facilitators to access. A facebook '"like" page for a public audience is used to display the official information, posters, maps, schedules. Our instagram feed concentrated on images of progress pictures from both facilitators and makers. The snapchat has been really successful as a way to quickly communicate images, text and video in a fun way.

Our hastag "coca288" has been our main focus for our project. We've encouraged groups to use it to share their projects and build hype for both internal and external audiences.

For the market place we have used a tagboard to create a live stream for people to see all the experiences on offer in a fast and efficient manor.

We have collaborated directly with, promotion, branding, internal communications and documentation, we have also served as a middle man for many groups posting their official information/questions etc onto our Fuse sites.

our job does not finish after the close of the market, the social media sites will stay open to deliver final announcements and queries, it will also be an invaluable source for future creative industries participants to visit in the years to come.