DreamzTech Solutions

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How Web API Helps to Grow Your Business in Long Run

With technology growing at rocket’s speed, there is no denying that the perspective of businesses is also changing. What once was merely a development technique has become a frontline business model driver. Yes the fact that API or Application Programming Interfaces have become an important topic for every boardroom consideration is no more hidden. With APIs in mind, businesses are planning several long-term strategic goals that can help them grow majorly. With APIs, the core assets of an organization can be shared, reused and monetized as these APIs can easily extend the reach of the business’s existing services and thus provide an additional primary stream of revenue.

Applications with their fundamental and core data have been established as the cornerstones for several businesses. Unlike earlier days, there are no physical or logical boundaries for sharing information in business scenarios today. APIs have accelerated the so-called sophisticated business ecosystem to make the complex interactions simple. The applications with API as core are agile, flexible, scalable, shareable and open. They are becomes mandates for several businesses as they have the potential to offer assured long-term returns.

Now the major question that might cross your mind is how API based applications benefit businesses in long-run? The answer to this pretty tricky but obvious question is:

API acts as a stream of added revenue: This is true. It can be proven with a simple example. For instance a small restaurant releases its daily reservation availability and meal menu with the help of API. A third party such as TheFork or Yelp wants access to the data. Now the restaurant can serve it for free for purposes of branding or charge the third party each time they retrieve data or simply finalize a monthly charge that would be applicable for pulling data.

API helps increase brand awareness: This is the second biggest reason why businesses consider API for making applications. Again an example to simplify things. TripAdvisor employs Mulesoft to rendering the API so that separate API for photos, rating, hotel availability and reviews that are available.

API promotes open innovation: Is it not fantastic that API fosters innovation. Let us see another example. In 2011, Fitbit fitness tracker opened up the business’s API for third party developers so that they could come up with apps based on the available health data. Fitbit has earned millions of dollars as dozens and dozens of apps were soon created.

APIs enhance efficiency: With API based applications, the internal structure of IT system and the architecture becomes more efficient. It becomes easier for the business to manage the architecture. API has changed the way businesses see results. They want better performing apps that ensure long term results.

Summary: We have long entered the API economy. The IT delivery models and several organisational models have been revamped sp that better technologies can come and take the place of old disruptive technologies. With API based applications, businesses have got an opportunity to learn, educate, motivate, provoke and garner business services that can help them reshape and become more competitive.

Author Bio: Joe Brown is a content writer basically writes the article on API based applications. To know more about please visit our website.

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Influence of Mobile App on Local Business

Businesses need mobile apps. From calculating their expenses to managing customer satisfaction, businesses especially local businesses need mobile apps in every area. Mobile apps have changed the face of market significantly. They are becoming an inseparable requirement of the local businesses today. These apps offer an array of functions and elements that are highly essential in boosting the growth and performance of the local businesses. Mostly these apps are used by the local businesses to engage the customers, interact with them and sell the services or products. Thus it is becoming essential for local businesses to open the doors to the world of mobile apps. Let us see the influence that the apps have on local businesses:

1. Customer base

It is next to impossible to know whether or not a product sold by a local business can ever become an instant hit. There are several local businesses that are located in several remote places. The local businessmen share the same fear that they might began the journey of offering good products but may end up failing due to insufficient customer base. Apps have helped such businesses to successfully promote their business on a digital platform and that is apps. As users are always on the move, they prefer mobile apps to check on products. Local businesses can get hands on local buyers.

2. Boost brand awareness and traffic

Today local businesses have improved their brand image with the help of mobile apps. It has been seen that 61% users learn about brands with the help of apps. Mobile apps ensure that the customer is in constant touch with the brand with notifications and alerts. A great mobile experience is sure to grasp the attention of the viewer. With social media the traffic of customers to the business apps or online website has also increased drastically.

3. Customer engagement

As the apps do not need the customers to continuously search and browse, it becomes the favourite of the users. Once the customers install the app, they can stay engaged in all respects. It has been seen that local businesses have been able to successfully engage the customers with the native experience they offer. The optimized features have added to the fun experience of the users. They get to use the app as per their convenience. The responsiveness of the app makes them the number one preference for the users.

4. Customer service

For local businesses customer service is very crucial. They need to offer the best service so that the customers are satisfied. In this manner they can retain the customers and encourage customer loyalty. With the help apps, local businesses have been able to address the grievances and meet the needs of the users. In seconds, the matter gets resolved.

5. Revenue potential

Handheld devices can be used to generate revenue. What once started as an additional mode of making profit has become one of the primary platforms of showcasing the services and products! A mobile app can serve anytime which means 24/7 round the year.

6. Easy use

The users can now order their most valuable and favourite products from a local seller from the comfort of the home. They can see most clear pictures of the products through their devices. With easy payment methods the user can make the purchase.

Summary: Local businesses use the apps to promote their business. They have their workforce engaged on the digital space to check on orders and customer participation. This way they are able to get hands on data that can essentially fuel growth.

Author Bio: Joe Brown is a content writer basically writes the article on Mobile App on Local Business. To know more about please visit our website

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Importance of Web API for App Development

API is the abbreviated form of Application Program Interface which is a set of protocols and routines that are needed for building software applications. Various computer programmers and web developers feel that applications that have API as its core data layer are very good for businesses in every sense. Gone are the days when APIs were only found associate with desktop apps and OS. Now it has emerged and taken a new avatar as Web APIs also popular as Web Services. Web APIs allow the web developers to create web pages and web applications. APIs are used for several industry domains such as music, mapping, social networking and shopping. Now let us see how these Web APIs are essential for the app development:

It has been seen that APIs allows web developers to integrate features and functions in the applications. The best part is that the features of advanced nature that can be integrated into the apps. These apps can be of great use to the business as APIs ensure flexibility and customization. With Web APIs features like copy-paste for widgets can be ensured.

Courtesy the web developers who have ensured that the end users can garner the benefits and advantages of good Web APIs. With these Web Services, the developers can easily increase the usefulness and efficiency of a web application.

Web APIs can remarkably make the applications extremely interactive. Also the applications become far more enjoyable which is what the user wishes for at the end of the day. Interactive APIs have become the need of the hour.

API can also act as a brilliant marketing tool if it is well coded and properly designed. Today mostly all the developers ensure that the codes are properly written and tested. Creators of API and API providers use this tool for gaining more attention from web developers both locally as well as globally.

The web APIs are mostly lightweight. The API makes the application easy to be downloaded. Even today, mobile data has not reached the stability and strength fixed cable data. This makes the users to easily download the web apps. They can also easily upgrade the apps.

The Web APIs are tested several times before getting launched. The web applications that have APIs as core data layer are consequently tested and therefore before reaching the store almost all the bugs get rectified.

Also the Web APIs make the apps compatible to OS upgrades. The businesses look for APIs that are expandable. As the users will upgrade the OS ever now and then, AIs must be compatible to the changes.

In conclusion, I would add that APIs are designed in a way that it offers brilliant benefits to the users. The Web Services or Web APIs allows web developers to create flexible, interactive, upgrade compatible, bug-free, feature-rich and customizable web applications. With these APIs, users can integrate additional controls and features in the applications and make the application easy to download.

Joe Brown is a content writer basically writes the article on Web API for App Development. To know more about please visit our website

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Why Is Migration So Complicated?

Data migration is becoming the need of the hour for the business organizations today. Although the whole concept and process of data migration is indispensable but as mostly the businesses rely on computer systems, data migration becomes a common need. With every updates and upgrades comes a question, whether or not to transform data? The complicated and unfortunate answer in most of the cases is yes. Data migration is complicated and problematic as well. As data migration requires all the systems to shut down while transforming data, the complication occurs. The main complications are the various difficulties involved in the whole data migration process. Let us discuss the complications in detail:

1. Business difficulties and complications

There are several difficulties that business can face due to data migration.

Profitability can be at a huge problem. Even today, one of the biggest challenges that the business has to tackle is meeting the budget requirements. Data migration is no different. It also requires the businesses to incur cost. There are two types of cost including direct and indirect costs. Direct costs are the foreseen costs but indirect costs are the unpredictable costs that depend on the consequences of troubles that migration process may offer.

Reputation is another challenge when migrating data. Reputation can be at stake if the data migration goes tremendously wrong. Hiding minor issues is possible but no company can hide major problems from media that occurred as a result of data migration.

Regulation is the third business challenge that makes the whole process of data migration even more complicated. The enterprises store data of their loyal customers. For instance, banks have the highly confidential financial details of the account holders. Companies end up paying huge compensations to the legal authority of the country if they fail managing the security of data that has been migrated.

2. IT difficulties and complications

There are several IT-related complications that arise in the while process of data migration

Data loss is the biggest complication and a nightmare for any business. With every transfer of data comes the complication or problem of losing it forever. In such a serious case the whole process of migration would be a failure as the data that left the origin did not reach the destination.

Application stability is yet another complication. Even though the transfer of data was successful and there was no loss in data but still the target system faces a huge problem of harm and damage. The stability of the system may be hampered provoking several other issues.

Cut-over aborts are really challenging complications that have been haunting several companies for a long time now. Cut-over abort issues may cause a lot of errors even if the migration seems t pave accomplished properly.

3. Migration difficulties and complications

The most important challenges that the company has to carefully manage are the actual data migration difficulties and complications.

Completeness difficulties are the most complicated ones. The more the number of business objects the more complicated the migration becomes. The more the objects the higher is the problem of incompleteness.

Semantic difficulties are the complications that may arise due to not paying attention to the meaning of the expressions that are there in the data being migrated. For instance currency name, data format or any other unit can have different meanings. If the two systems have different meaning for these expressions, there are huge chances that the migrated data do not make any sense in the targeted system. What may look same may not be same anymore.

Corruption difficulties are the biggest complications that come along with data that is migrated. The difference in the data models between the origin and the target system’s applications is the main cause of such complications. If there was a corruption or corrupted data model that got transferred there is huge possibility that it might not run in the target system as it is corrupted.

Stability difficulties are another complication if the data is getting transferred from instable to reliable systems. Even though there are bunches of improvements such migrations lead to difficulties too. The stability of targeted system is one of them.

Summary: There are several complications or difficulties that are associated with data migration. The above article gives insight on few of them. Other complication include, execution delays, orchestration failure, target system incompatibility ad budget overruns. Even after so many complications, data migration still remains an important part of business management.

Author Bio: Joe Brown is a content writer basically writes the article on Data Migration. To know more about please visit our website.

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What to Choose: Hand Coded Sites Vs Site Builders

This is a much debated topic for the companies who want the best websites for their business. While thousands of businesses prefer hand coded sites, there are several hundreds of businesses that go along with site builders. The debate is a never ending one. Both the processes have their pros and cons. This article has been written with an intention of offering the best information to the readers who can use it as a guide for making the necessary decision. It is a thorough comparative analysis.

1. Control

Hand coded: the hand coded sites offer 100% control over everything. As the developer knows what he is doing, he will know what to do when. The complete exercise of control lets him develop something that he wants.

Site builders: you cannot exercise complete control over the site builder as the source code gets translated to metadata. It is tough to decide upon changes.

2. Relevance

Hand coded: hand coded sites are considered far more relevant by the clients. The do it yourself approach benefits the developer as he is able to bring the idea of the client alive with his development skills.

Site builders: the relevance of the work gets lost as the developer is bringing nothing new on the table. In fact the worth somehow diminishes as the client gets a feeling that it was a complete waste hiring the developer as if it were the site builders, he could perform job from the in-house mates.

3. Time

Hand coded: the hand coded website development may take some time as the developer is creating the codes from scratch. This approach is not suitable for companies who are in a haste to launch their sites.

Site builders: companies who want to create sites in less time can use site builders as they have hundreds of default templates from which the users can cherry pick the one they like the most.

4. Resources

Hand coded: the company needs to have ample resources including money and manpower for creating sites that can be customized. The company will have to offer the work to a developer who has the required skills to understand the needs and tailor a website for them.

Site builders: in case the company do not have many resources including money and manpower, they can get assisted with site builders that can help them create the best websites without any prior experience and in less time. Many times you would see ads of site builders where sites can be created free of cost, although no such service exists and the company needs to incur some payments.

5. Look and feel

Hand coded: the codes in hand coded websites are fresh and bring about the creation of innovative sites. As the developer understands his code he can make the site look better even days after it has went public.

Site builders: the templates are already uploaded in the sites and the user has to choose one from them. Hence there is no innovation or freshness. In fact there is a huge chance that the user may come across other sites with similar layout.

6. Security

Hand coded: sites that are hand coded are far more secure. As the codes are not public and are safe in just a pair of hands there is less chance of any sort of cyber attack.

Site builders: as the site builders have published the templates through the internet, there is a huge chance of hacking.

Summary: There are benefits and shortcomings that both offer. Depending on the needs, the business can choose one they want.

Author Bio: Joe Brown is a content writer basically writes the article on Hand Coded Sites and Site Builders. To know more about please visit our website.

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Advantages of Xamarin Development

We can surely see that mobile apps are achieving popularity with every single passing day. Due to the power of computing, enhancing bandwidth and speed and proliferation of a huge range of mobile devices, mobile apps are seen redefining the lives of mobile users. Mobile has already overtaken the fixed internet access.

In the world where mobile technology has taken the market by storm, developing apps that can offers seamless performance in all the leading platforms is a huge challenge. With Xamarin, the challenge can be easily tackled. There is a bandwagon of platforms such as iOS, Android, Blackberry and Windows that are popularly used by the mobile users. As the mobile users are spending a major time searching and using apps, it becomes really necessary to create apps that can run properly irrespective of the platform. Xamarin offers the mantra of write-once-and-run-everywhere to its developers. In the past it has been noted that with this popular development framework apps have been created that run best in Windows, iOS and Android. Let us see the reasons why has it become developers pet these days:

1. Look and feel

Irrespective of the device the users use, the apps created with Xamarin offer similar look and feel that is perfect for their screen size. The UI is packed with functionality that no other app can beat.

2. Code sharing

When the developer creates an app using Xamarin framework, he uses the same language, data structures and APIs across all mobile platform development. It has been seen that almost 75% of code gets shared while creating apps with Xamarin. This way the app logic gets shared. In this manner the resources get saved as less manpower and money gets invested.

3. Portable class libraries

The best thing about Xamarin is the fact that the same class libraries can be shared across several projects. Is it not a dream come true for the developers? With Xamarin, the developers write codes and create class libraries once and share it across Xamarin Android, Xamarin iOS and Xamarin Windows. Some of the most popular portable class libraries are Reactive UI, SQLite and Json.NET.

4. Native performance

Although the apps created by the framework are cross-platform in nature but they offer performance of that of native apps. It is simple as the teams working on different projects can leverage the benefits of Xamarin libraries or Xamarin Studio with Visual Studio. The developers can easily use the code of an existing application by simply transitioning the codes written in Java or Obj C to C#.

5. Component store

The developers can easily add high quality features or components to their apps with the help of Xamarin Component Store. Components such as web services PIs and controls can be added also backend like Parse, SAP, Azure and Salesforce can be added.

Summary: The mobile user base uses a range of mobile phones of all screen sizes. In order to ensure a larger market size, the app developer needs to create apps for all these platforms. With Xamarin, the developer can create quality and feature-rich apps for all platforms. With the benefits that Xamarin offers apps that offer high degree of user experience can be designed with minimal time, money and effort.

Author Bio: Joe Brown is a content writer basically writes the article on Xamarin Development. To know more about please visit our website.

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Why Ecommerce Sites Must Have A Mobile App

Mobile devices are becoming an increasingly significant driver of growth and prosperity in ecommerce. The mobile commerce market size is increasing day by day at a fast rate. The mobile users are creating almost one-third traffic of total ecommerce sites visitors. Also the retail outlets are being visited by shoppers who do a thorough research of the brand through their mobile devices. In fact after the arrival of Beacons, the shopping experience of the buyers has improved to several folds. All this indicates one thing that mobile devices are becoming an inseparable part of the lives of the users. Thus every retail store must have a good mobile strategy so that they can take the best advantage of mobile commerce. Let us see the reasons why shopping apps are necessary cornerstone of mobile commerce strategy:

1. Shoppers prefer apps over mobile browser

The consumers always favour mobile apps over mobile browser. According to the latest research conducted by comScore 78% users prefer to use mobile apps on their smartphones instead of using mobile browsers. This signifies that users want easy access to content instead of looking around in the mobile browser.

2. Push notification:

Take for instance a scenario where a customer comes in your store, checks a certain product, inquires about its features, looks at the price tag, asks for discounts if any and leaves the store. Now the discount season arrives. Would the store manager go after the customer to his house to tell him about discounts so that he can convert the visitor to a buyer? No! Such a follow up is not possible with retail outlets and even mobile browsers. With mobile apps, the retails can keep knocking at the door of the customer time and again with the help of push notifications. With the help of notifications and alert, the prospects make their decision.

3. User engagement

Apps are designed in such a manner that they become engaging. Users may open the app for one thing but may end up checking everything offered by the store. The design of the app makes the experience non-struggling.

4. Precise content

The apps offer the exact content that the users are looking for. As the app offers less but relevant and authoritative content, users find it more associating. In a way the consumer does not get overdosed with information. It is just the opposite of a sales manager in a store who keeps following the visitor and explaining him about every product that the visitor touches or even sees. The apps offer less and convincing information that is sufficient to make a purchase.

5. Brand loyalty

With apps, the retailers can offer discount coupons, cash coupons and other offers to their customers. In this manner they build a base of loyal customers who keep coming back to the brand for more rewards and deals on their purchases.

Summary: Mobile apps have indeed become a very important part of mobile strategy. If you have a retail outlet of a store and a successfully running website, the next big step would be to create and publish an app. the goal must be to offer best, personalized and seamless user experience. With such an app you will surely make a lot of revenue.

Author Bio: Joe Brown is a content writer basically writes the article on Ecommerce website based Mobile App. To know more about please visit our website.

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Perils Of Having Non English Developer

People who have worked with offshore teams in their outsourcing careers know what language barrier can cost them. Language barrier is definitely a problem. As most of the tech biggies and IT giants who look up to outsourcing their critical processes belong to developed English-speaking countries, it is a must for outsourcing agencies that act as third-party to be well-versed and thorough with the language. From writing codes to understanding feedbacks to referring sample codes from libraries, developers need to be fluent and proficient in English to do several tasks while handling projects. Due to inaccuracy and confusion, language barrier can result into major catastrophe.

There are several reasons why we can say that being non-English developers is a huge disadvantage. Let us see a few:

1. Implementations of new processes

For businesses that are widespread and located in more than one location across the globe, English as a language plays a significant role. While implementing a new process in the enterprise, the business would want the teams that are scattered in different parts of the world to also understand the change so as to be on the same page. Unfortunately when the developers are non English-speaking, such changes take a lot of time to be implemented. For instance, a firm plans of using certain software for one its internal processes. In such a case, non-English speaking developers may face a huge challenge of accepting and implementing the software in a small duration.

2. Limits feedback

Criticisms and feedbacks are essential as it helps in process functioning of business processes and also improving the skills of an individual. Language barrier is a major hurdle in receiving either appreciations or criticisms. The organization may get stuck in making necessary improvements as the developer cannot understand English properly. He may not understand a certain code sample that went wrong or a certain area that needs to be improved on an urgent basis.

3. Tough to attain unified goal and objects

Teams have a common goal to achieve. There are several teams that are working in collaboration even if they are oceans apart. Each department have to aim to achieve an asset of goals that has been assigned to them in a given timeline. If there is language barrier and few of the team members are not well-versed with English, which is the common language of communication in most of the cases, the accomplishment of goal in a given duration becomes a nightmare.

4. Aggravation of problems

Internal problems might get aggravated if the members are not fluent in English. From meetings to conferences, from emails to presentation, from business databases to online official chats, everything is conducted in English. If the developer is not aware of the language, he might face a lot of trouble and may aggravate the problems that can affect smooth running of businesses.

5. Hinders leadership

Even if the developer knows a lot about the technology, he cannot effectively put forward his thoughts to his team members as a leader. In order to complete a certain goal, the team leader must assign business processes, duties; responsibilities to his subordinates and time-to-time motivate them so that the work gets completed without any issue. But if the developer cannot properly and effectively interact due to language barrier, there is a huge chance that the project gets failed due to misinterpretation.

Summary: English is a universal language that is accepted and implemented as a business language of official language in almost all developed and developing countries. In the present time of globalization, when technology and business go hand-in-hand, it is very important that developers learn and use English as the prime language. Only by doing so can new projects be attained and executed successfully.

Author Bio: Joe Brown is a content writer basically writes the article on outsourcing. To know more about please visit our website.

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Go Mobile With Xamarin

Mobile development can be an easy as well as tedious job. It can be as simple as opening an IDE, putting things together, doing a thorough testing and finally publishing it in an App store. But no matter how simple the processing, it is still highly involving. Xamarin mobile development is also an engaging process that requires meticulous up-front design, QA testing, Usability testing, beta life cycle and deployment of necessary things but the end product is worth all the efforts. With Xamarin, developers can create engaging and feature-rich apps that can successfully run in several platforms including Android, iOS and Windows.

Gone are the days when people used to consider native languages for creating applications that were especially created for a single platform. In those days developers preferred Java, Obj-C and Swift as the native languages. Now a complete new generation of developers have evolved who believe in creating applications that can run on almost all the platforms. Xamarin is a unique way of creating applications. In its space it offers c#, runtime and class library that can work across Windows, Android as well as iOS phones.

There are several reasons why Xamarin must be used for mobile development. The following are some of the points that are the best to consider:

1. Learn Less Do More

There are so many things that a mobile developer must learn such as platform SDK, process lifecycle, UI norms and much more. With so many things to put hands on, adding a separate language can make the learning curve even steeper. An experienced C# developer can instantly get hold of Xamarin. With thorough implementation of C# through .NET class libraries, Xamarin proves to be an easy language. Even if the developer is a beginner, he is likely to take less time in learning C# than learning separate languages for separate platforms.

2. Limitless Boundaries

One of the best features that Xamarin offers is the fact that the developer does not have to try hard or force commonality where there is none. Both Android and iOS are two different platforms. Unlike other language, Xamarin does not hide the uniqueness of the two platforms, instead t embraces these features. With the help of .NET classes, iOS-specific .NET classes, Android-specific .NET classes and much more Xamarin has the potential to expose the unique and distinct features of the respective platforms.

3. Less Time To Reach Market

As the developers are not writing the codes separately like the native platform application developers, Xamarin developers prepare the codes once that can be shared across the platforms. In this manner the application takes less time to reach the market in comparison to the native platform applications that are built for more than one platform.

4. Lesser Bugs

One of the biggest nightmares of any developer is to have bugs in his application. Xamarin is catching trend as there are fewer bugs in the application created by it and this makes the applications reach markets pretty quick. As there are fewer codes to write, the testing team gets ample time to test the codes. Also they write the tests once and use it multiple times.

Summary: Although Android and iOS are far stronger platforms in the market, Windows Phone is rapidly growing and giving good competition to the smartphone giants. This is the key reason why Xamarin has been gaining more attention. Everyday and with a good reason, developers plan and come up with applications that can run successfully in the three platforms but at the same time cut on overall development time. In a competitive market where a variety of mobile platforms and smartphones coexist, the developers require a toolset that allows them to work on and support multiple platforms with minimum need of duplication of work. All thanks to Xamarin, as it does the same exact thing.

Author Bio: Joe Brown is a content writer basically writes the article on Mobile development like Xamarin. To know more about please visit our website.

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Why Your Organization Needs SharePoint

For a successful business, collaboration is the key that can help the organization to share data as and when needed. As a business needs to deal with many entities, it needs a smooth flow of data. From vendors to business partners to clients, data is critical to everyone. With the advent of SharePoint, a successful product launched by Microsoft, businesses have started to easily manage information and share it. Regardless of a physical location, data can be accessed with the simple use of intranet, internet and extranet. SharePoint has helped businesses in the simplification of processes, improvement of team participation and streamlining of operations. The reasons for our businesses to have SharePoint are:

1. Increase in productivity:

The employees can both work online or offline with Word and Excel that familiar to them and easily publish them to SharePoint for further collaboration. As the data is being shared, there will be 100% transparency which will assure simplification of work and ensure updation of project status.

2. Improvement in managing data:

There is no chance or reduced chances of deleting data even accidently if the teams are working with the advanced version. While creating a document ownership rights can also be created for confidentiality.

3. Streamlining business processes:

The businesses can align their processes and then integrate it with the existing CRM of the organization. They can also be integrated with other productivity applications. After integrating, the businesses can finally publish it in SharePoint. This way data gets organized as one single and most secure place.

4. Simplified collaboration:

With SharePoint, businesses can create the documents and then securely publish them. This way easy collaboration can be managed. Also every team member can access the document if the creator just shares the link.

5. Integrated security:

Security of the document will be easily managed. The individual document can be effectively protected at the file level. With options like read only, full permissions and read and edit, the creator can manage the level of authority.

Thus we saw that SharePoint is actually needed in every organization for streamlining processes, securing information and exercising proper collaboration. There are several benefits that SharePoint offers. The following are some of the benefits that every organization must be aware of:

Whether located in a fixed area, or working globally, any organization can use SharePoint as it will enhance productivity and increase profit.

SharePoint can help staff or team to build proper connectivity by sharing information.

As the processes and day-to-day organizational tasks become smooth and much streamlined, the business is sure to increase in productivity.

The access to well-organized and properly structured data helps employees take quick and better decisions.

Data are in the form of well-organized information such as spreadsheets and databases.

Data can be securely shared without disclosing sensitive information.

Summary: Every organization is unique and every organization has their own set of features and work processes. With SharePoint any organization of any size can easily manage data so that processes can be streamlined, teams can be collaborated, important decisions can be made, data can be securely stored and eventually productivity and profits can be made.

Author bio: Joe Brown is a content writer basically writes the article on SharePoint development. To know more about please visit our website.

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Why Facebook Retargeting Is A Must

International Business Times has conducted a research on Facebook, the world’s largest social networking platform. The study illuminated the researchers with facts that could help businesses grow multiple folds. According to the research the stock price of Facebook had risen over 30% in the last year. The research conducted by the International Business Times gave the reason behind the sudden increase that the growth or mobile ads. These advertisements and campaigns majorly contributed to the success of online advertisers. This article will help the businesses know that one of the best performing campaigns that capitulates lowest cost per acquisition is retargeting feature offered by Facebook.

Reasons why retargeting is the best way of acquiring customers are:

a) The first and foremost reason that Facebook retargeting must be a must is that all the businesses should consider Facebook as an entirely different platform. The platform must be employed to enlarge their reach to their audience mostly that are target customers or prospect customers. Many researchers believe that a business can improve its online presence by appearing in a newsfeed as it offers a better organic feel instead of making appearances in the sidebar. Thus one can say that Facebook retargeting can get the businesses to the right kind of audience and can help in conversions.

b) Through retargeting audience, Facebook offers the businesses to easily respond to the targeted or potential customers. When someone puts a comment on the advertisement, the business can try to interact with them. These comments can become a way of resolving queries on a certain product or service and even a way of promoting new line or services or products.

c) Through retargeting audience, the companies get a chance to improve their customer base. If the visitor likes an advertisement promoting a certain product there is a major chance that he may share the advertisement. This small step of sharing may enhance your reach to new prospects. New people or friends of the person sharing the ad may see the advertisement and the comments made. They may end up liking the ad or commenting on the advertisement. This viral promotion may end up in answering queries of new customers and thereby making new conversions.

d) Finally the cost per acquisition is pretty low or competitive. Now how can one say it is competitive without a competitor? The answer is that other sites such as Google offer comparatively higher cost per acquisition. Having said that, Facebook can be considered the best option amongst the lot in offering better reach and better customer base.

Summary: When a business plans the marketing strategy, it is best to consider online social networking sites. Of all the sites, Facebook has the largest number of fan following with its huge number of active users. Retargeting the Facebook audience is one best marketing strategies as it cost less and offer natural and better exposure to the brand. With excellent photographs getting uploaded, brilliant newsfeeds getting published and creative comments getting written, any business can reach a massive audience with a brilliant and effective ad campaign.

Author Bio: Joe Brown is a content writer basically writes the article on social media like facebook. To know more about please visit our website

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The Importance of Facebook On Businesses

When Mark Zuckerberg came up with a then new concept of social interaction with the help of a site named Facebook, he would have never imagined it to become what it is today. Facebook has revolutionized the social networking world. There are more than 700 million active users of this platform. It is interesting to know that Facebook has as many users as the complete population of China. With this information you can see how popular the platform has become. No one can think about social networking without Facebook. Also the site holds tremendous potential for businesses as they offer a huge customer base and dozens of ways to reach them. Here are few reasons why Facebook is important for your business:

1. Customer interaction: one of the best ways of improving the number of fans and followers is having the business on Facebook by using a fan page. The fans would definitely provide the site with feedbacks that would act as direct conversations with the target audience.

2. Personal touch: business is all about connectivity. If you have a small business, you must especially be personally connected with your audience. With the help of direct communications, you can improve networking. As the people would be directly involved, you can instantly create brand image. You can also make the conversation more amicable by introducing personal experiences to it. The fans will feel more connected at some level.

3. Loyal fan base: with Facebook, your business can easily develop its own community. By simply posting links and relevant convent that are useful to the customers in some way, you can develop a loyal fan base. By organising promotional campaigns and through active contests, you can offer incentives and other prizes to your customers. With time you will find your page loaded with loyal and active fan base.

4. SEO: in order to build good web presence you need to keep SEO as a key aspect. Facebook pages add to the SEO efforts made by any business to make its presence felt on web. The links and content that are posted are indexed by several search engines. Thus the Facebook page must keep flowing with relevant and useful content so that your online page has good rankings in search engines.

5. Beating competition: as every business has created their page on Facebook, your business too must have one that is better than the rest.

6. Viral promotions: promotions go viral if someone like your page. Even if the page makes a dot-size update, the status updates or content postings will be meeting the eyes of the liker. Thus you can make regular updates so that the business gets a viral promotion. If one of the user comments on the page, his friends are most likely to open and see the page and they may end up liking it too.

7. Ads: Facebook offers brilliant scope of advertising through Facebook ads. You can choose the relevant crowd to whom the ads must be visible to. As per your budget you can create ads that can suit the necessities of audience such as interests, demographics and much more.

Summary:

Facebook is one of the most important tools of business growth. But by simply creating a page, the business cannot reach the pinnacle of success. In order to improve participation of crowd all the above methods must be applied. From contests to ads to updates, these ways will ensure connectivity and improved customer base.

Author Bio: Joe Brown is a content writer basically writes the article on social media like facebook. To know more about please visit our website.

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Why Mobile App Is a Must Have for Your Business

Mobile Apps are not just essential anymore instead they have become a necessity for businesses all across the globe. With the help of mobile apps the businesses have met the needs of customers in a better manner. But there are few shocking statistics that will make us think whether we have yet taken mobile apps seriously or not. Statistically, almost 45% of businesses have not come up with a mobile app or a mobile website of their own. This was stated by a report submitted by Adobe. Good news is that there are businesses that have given the idea of mobile app utter importance. The figures show that almost 21% companies or businesses have both a mobile app and a responsive website for showcasing their services and products. Also 7% businesses have created mobile apps for their target audience.

There has been a change in the consumer end as well. Gone are the days when people used to buy QWERTY keypad devices or simple mobile phones for calling or texting. The users have also starting choosing smartphones as the market is full of them and every other day a new one is getting launched. This sudden rise in smartphones is dominantly due to the emergence of mobile apps and responsive websites for mobile phones. The need to access fast information on the tips of the fingers has become the prime reason for the boom in smartphone sales.

People between the ages of13 to 50 are spending quality time using mobile apps. They are switching laptops for feature-rich tablets or smartphones of different screen sizes. The time spent on using apps is increasing exponentially day by day. Now is the time that the businesses should strike the chord. The article will offer the most important reasons why businesses must design a good mobile app:

1. Larger target audience base:

Mobile apps make it possible to reach a larger section of audience in much less time. Earlier the businesses had no clear idea on whether or not are they able to reach the targeted audience. But with mobile apps the businesses have made it certain that they are seen and used by most of the smartphone users who are their prospects.

2. Instant connectivity with customers:

There is nothing faster than apps in terms of communicating with the customers. In real-time all the queries of the customers get resolved. Mobile apps can help the buyers know about deals and discounts. Also the businesses can offer information on coupons to them. The best part is that with mobile apps they can directly connect with the customers without the need of intermediaries.

3. Support:

Mobile apps have made it easy for the businesses to ensure customer satisfaction. It has also proved to be an excellent support tool. With mobile apps, users can check anything on the go such as bank statements, previous purchases, and much more. The support that these apps offer is beneficial and helps in making planned decisions.

4. Promotion:

With these apps, businesses can ensure increase in sales. They can promote their products and services on the basis of location. With push notifications, users can know what new dish is being served in a restaurant nearby or which new line of apparel has been launched by a retail outlet in the city mall.

Summary:

Business owners must know what wonders these mobile apps can do. These apps are solving millions of business related problems every day. Although creating mobile apps and generating desired sales and revenue takes some time but it will sure boost the business.

Author bio: Joe Brown is a content writer basically writes the article on mobile app. To know more about please visit our website.

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Best Practices to Work with Outsourced Developers

Based on the horror experiences that many IT clients have had in the past, you must have come across many outsourcing stories that were nightmares for the industries. The business and outsourcing experts say that most number of times it is the inexperienced IT clients who make unusual assumptions about the freelancer or in this case IT developers of a third-party that their projects fail to perform. There are several things that a company must keep in mind before outsourcing a project. The article will offer insights on the best practices that a firm must follow for outsourcing its processes to an IT developer:

1. Clear objectives:

You must know that there are times when even the best planned idea does not perform as it goes astray. Why do these ideas go astray? The answer to this is that it was never laid properly. If the company has lack of knowledge and experience in understanding what all should be outsourced they must know that the repercussions can be harsh so it is best to lay down proper objectives that are clear to the outsourcing agency that will promise a good developer.

2. Compatibility:

When the service provider understands what is provided he can work in a better manner. What the industries need to realise is that service provider needs more than objectives to implement his best skills. The developer must be compatible with the culture and ethics of the business. Thus he must be given every single detail of the company that he will work for the coming weeks, months or even year.

3. Communication:

Business interaction is a must amongst the people who are involved in any work where a team is involved. A freelancer may be working alone but he is constantly working with other people. An organization must know that the developer can offer his best only when they interact with him on timely or regular basis. There must be a level of understanding between the organization and the developer.

4. Value centric attitude:

There are various organizations that still consider outsourcing as a cost centre. It is high time that they should change their perception. Outsourcing is not a cost centre anymore instead it has time and again proven to be a value centre. Thus the organization must not see the developer as a candidate who is being paid for what he does instead they must consider that they are paying for a worthy individual who will offer more than they expect or pay.

5. Right expectations:

The organizations at times expect more than they deserve or more than what they have paid for. Budget is a necessary figure but too much cost cutting may not lead the company anywhere close to their objectives.

6. Proper infrastructure:

Well outsourcing may mean no a huge savings on infrastructure but still the company needs to pay for devices that can help them stay in contact with the developers. Communication devices and expenditure on modes of interaction such as internet, telephones, and proper laptops with microphone and front camera are basic requirements.

Summary: Outsourcing projects may sound easy but it takes a lot of hard work, effort and research to meet the right developers who can manage projects and deliver them on time within the given resources. Also the company must know what critical processes they need to outsource.

Author Bio: Joe Brown is a content writer basically writes the article on outsourcing. To know more about please visit our website.

[adminbuzz-blog]

PHP 7: What's New And What's Gone

Last year marked the exciting release of PHP 7. 10 years after the release of historical PHP 5, now the developers are a major step ahead with the performance-rich and feature-loaded PHP version 7. But what happened to PHP 6? Where did it go? If you are a PHP developer you must be aware that PHP 6 was a dream that never got achieved. Long story cut short, PHP 6 was a failure. Although it was an ambitious dream but it could not be accomplished. That is how we ended up with PHP 7 a better version. PHP 7 brings a lot to the party. The old and deprecated functionality of PHP 5 have been removed. Also PHP y has introduced the developers to several compatibility breaks that would definitely make it harder for them to migrate to the new fresh version in the block.

What is new?

There are several features that have been added to the new PHP 7 version. The sheer performance and updates have brought a significant improvement. Although PHP 7 showcase similar look and feel, the performance has been fine tuned to a high level. The significant decrease in the memory consumption makes request handling quick and better. Here is a look at what is new in PHP 7:

1. New Syntax feature

The new syntax feature may not extend the capability but they do make writing code enjoyable and pleasing.

Group Import Declaration: Now the developers can easily group import declarations by aligning classes that come from the same namespace.

Null coalescing operator: earlier PHP developers could not assign value to a variable from another variable. With this feature even with a set variable with can assign value to another variable.

Spaceship operator: developers can now perform a three way comparison with spaceship operator between two values.

2. Scalar parameter types:

PHP 7 has extended the type declaration from the earlier version of parameters in methods including interfaces, arrays and classes by adding scalar types such as float, integers, Booleans and strings.

3. Engine exceptions:

PHP 7 introduces engine exception. Now the developers can easily catch errors like calling a nonexistent method for termination of a script. They can simply throw an exception to handle the error.

4. Anonymous classes:

Just like anonymous functions, anonymous classes have been introduced to be easily created and employed as object. They come handy in unit testing especially while mocking test objects.

5. Unicode:

PHP 5did not have a Unicode codepoint. Well PHP 7 does. Now the developers can save themselves from inserting characters directly.

What is gone?

Old SAPIs and Extensions:

PHP developers will see that most of the PHP 5 depreciated SAPIs and extensions such as mysql extension have been removed from the updated version.

Old style tags:

Also missing from the features bandwagon in PHP 7 is the old style tags such as the opening and closing tags. These old tags will not be valid anymore so better try to not use it.

Invalid names of traits, interfaces and classes:

Due to the major changes In the updated versions, names of classes, traits and interfaces such as bool, int, string, null, false, true and float are no more allowed to be used.

Summary: The PHP developers would take a little while to forget the old buddy of 10 years and adapt o the new face of PHP. The changes may appear small but they have made a vital difference in performance. PHP 7 is surely going to win hundreds of hearts.

Author Bio: Joe Brown is a content writer basically writes the article on PHP 7. To know more about please visit our website.

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New Features of Laravel 5.2 Update

Laravel has been one of the most popular PHP frameworks. It is used by a huge range of developers. The older versions of Laravel have been a hit amongst the users. The best part of Laravel is that they update the version in every 6 months. Every new version is loaded with features that the older version did not have, making Laravel even better. Soon after the official release of Laravel 5.2, everyone became a fan of the updated PHP framework. With features like authenticated scaffolding, simplified Eloquent global scopes and rate limiting middleware, who will not become a follower of Laravel. To know more about the new updated version let us take a deeper look at the features that got added:

1. Authentication scaffolding:

Auth scaffolding has made a comeback. This feature will help the developer in automatically creating a base set of view files especially for authentication, password resets and registration purposes.

2. Implicit model binding:

This feature will make the lives of PHP developers much easier. With implicit model binding, the developer does not have to manually bind the model to a route as the feature performs the task manually. Now the Laravel developers need not have to follow the route model binding as it needs manual binding.

3. Improved Laravel Scheduler:

The Laravel Scheduler has been updated with a function with which it can append output from the scheduled task to a file. In the previous version Laravel helped the developers in writing the results.

4. Array Validation Form:

There are instances where the developers have array of similar data like a form which they need to input. In Laravel 5.1, the developer had to loop through so that he could ass the input individually. In the updated 5.2 version, a Validator feature has been added that saves the developer from making individual additions.

5. Collection Wildcards:

With the help of Collection Wildcards, the developers can easily pull out required data by simply passing an ‘*’ as a wildcard. With this all the information that is wanted will be returned to the viewer.

6. Database Session Driver:

Database session driver is feature that was also present in the earlier versions. In 5.2 the feature has included user_id and ip_address so theta the developer can easily remove or delete all the sessions of a given user.

7. Middleware groups:

With the help of middleware group, developers can now group several route middleware under a particular lone convenient key. Now the developers can assign to a route more than one middleware at once.

8. Rate limiting:

This is a brilliant feature that has been updated in the 5.2 version of Laravel. With rate limiter middleware, the developer can put limits on the number of requests over a particular number of minutes to a given IP address.

9. Eloquent Global scope:

We have witnesses the numerous errors and complications that the previous versions of Laravel have for Eloquent scopes. In 5.2 global query scopes needs the developer to apply a simple single method.

Summary: This article enlightens the PHP developers who are mostly Laravel users or the Laravel community of the breakthrough features that the 5.2 version has introduces. Apart from the fact that it can support anything that is PHP 5.5.9 or greater, there are dozens of advantages of using Laravel 5.2.

Author Bio: Joe Brown is a content writer basically writes the article on PHP framework which includes Laravel 5.2. To know more about please visit our website.

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Why Developers Prefer Laravel?

It is a fact that most of the PHP developers are falling in love with the rising Laravel. Although there are several other frameworks available, Laravel has become the most popular in no time. PHP is getting mature in OO; this is a perfect time when the newly introduced framework with the correct set of features got released and it did get a great response by the PHP community. The community that has the most numbers of enthusiastic and committed developers ended up writing nice things about this framework. So what does Laravel offer that made it the most used PHP frameworks? The following list of features might give you an idea:

1. Remarkable documentation - Laravel is undoubtedly user-friendly or in this case developer-friendly. It has never been noticed that a version of Laravel was released without appropriate and proper documentation. A Laravel API has consistent style of coding and precise and brief explanation of methods and classes. The comments are written in a very detailed manner.

2. Migrations - Migrations in case of Laravel is the representation of code of the database schema. It is a relief to see that the development team is liberated from the hassle of sharing SQL dumps or maintaining the consistency of database consistency for new developers or the team members.

3. Database seeding – Seeding with help of Faker library in Laravel has freed the developers from the manual task of populating dummy or test data. It has become easy to develop APIs or web services, with seeding.

4. Eloquent - Eloquent ORM is offered by Laravel and by far it can be considered as the best ORM with clean and easy-to-understand syntax.

5. Blade - Blade is the rich template engine that Laravel offers PHP developers. With clean and easy-to-pick syntax in Blade, it has become a joyous task to write HTML.

6. Elixir - Elixir is a popular gulp wrapper that Laravel provides developers with for running automated tasks. Redundant tasks like minifying scripts, compiling LES or SASS and running PHPUnit tests are automatically taken care of.

7. Laracasts - Laravel offers Laracasts, an information-rich tutorial site that is updated daily with fresh content and explanatory tutorials. Laracasts are commonly referred to as a video documentation.

8. Authentication – There is no requirement for developers to write authentication code for every new application that they will create.

9. Pagination – Laravel has gained immense popularity amongst developers because of the fact that it easily and automatically paginates data from the database. This makes web services and APIs creation simpler.

10. Directory structure – The default directory of Laravel has a structure that is well-suited to most of the scenarios. The developers do not need to make changes.

Summary: With an active and unbeatable community that offers knowledge, support and experiences, it becomes a piece of cake for developers to create applications with Laravel. There are several other features that have promoted the usage of Laravel. Validation classes to are pre written in Laravel, Artisan CLI for running common commands like creating a controller, running unit tests and seeding database becomes simpler and Dependency injection for reuse of code are few of them.

Author Bio: Joe Brown is a content writer basically writes the article on

PHP framework which includes Laravel. To know more about please visit our website.