Retail Analytics | Proximity Marketing

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Artificial Intelligence: The Future of Healthcare Delivery

Artificial Intelligence in healthcare is all set to experience a huge growth in the years ahead. AI can indeed augment healthcare possibilities to new heights.

#AI #Artificial #healthcare #technology #ticktohealth

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Blockchain Technology – Taking Healthcare to Level-next

Blockchain technology has the potential of truly transforming healthcare opportunities in the future. It can indeed take healthcare to the next level.

Blockchain Technology in  Healthcare

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In-Store Marketing: Enough Room for Brands to do more

In-store marketing isn’t exactly the priority of omnichannel retailers. Being digital-heavy is fine, but there should be some parity between online and in-store.

Brands can get more out of their brick-and-mortar marketing. Omnichannel, under no circumstances mean ‘digital-only’.

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Brick-and-Mortar retail has certainly evolved. Omnichannel retailing, customer behavior analytics, among others have played major roles in the evolution.

Brick-and-Mortar retail has been under the pump in recent times. They have gradually moved into a position of strength.

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The Role of Store Associates in enhancing in-store engagement of customers

Enhancing the in-store engagement of customers is an important aspect for all brick-and-mortar stores. Store associates play a vital role in ensuring the same.

In-store customer engagement is an essential spoke on the brick-and-mortar wheel. Store associates play a pivotal role.

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Proximity Marketing: Mistakes that brands should be wary of

Brands leveraging proximity marketing often commit some common mistakes. Disconnect between data silos, unlimited messaging, being a couple among others.

Proximity Marketing is a vital part of the marketing campaign of several brands. Here are a few mistakes they should look to avoid.

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Grocery Retail: Taking a leaf out of Amazon’s Book

Through Omnichannel retailing, Amazon aspires to make grocery retail shopping more efficient for the customers. Brick-and-Mortar retailers should follow suit.

Amazon’s leading the way to a seamless grocery shopping experience. Traditional brick-and-mortar retailers should follow.

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Merchandising Strategies: Generating Traffic, Increasing Sale & Maintaining Customer Loyalty

Different merchandising strategies should be implemented for achieving different objectives. Strategies for increasing sale & maintaining loyalty are different.

A one size fits all approach is of no use. Different merchandising strategies should be implemented for achieving distinct objectives.

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Omnichannel Retailing: A Guide for the Retailers

Omnichannel retailing is not new. Retailers should provide consistent customer experience across mediums to attain their loyalty. Personalization is also key.

Omnichannel Retailing is a must these days. The focus should be on providing consistent customer experience and personalization.

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Retail Customer Care Trends: Driving Loyalty by Enriching Customer Experience

Retail personalization, AI, among others help satisfy customer expectation & drive brand loyalty. Here are a few customer care trends for brands to consider.

A one of a kind customer care experience is key to acquiring customers for life. Brands & Retailers should take note of these trends.

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App Based & Location-Based Marketing: The Popular Choice Among Global Marketers

As for data-driven marketing, app & location-based marketing is popular among marketers of US & UK. Real-time personalization is not UK marketers’ priority.

Retailers are resorting to data driven marketing. App & location-based marketing appear to be global favorites.

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Customer Behavior Analytics: Giving Retailers the all-important Edge

Customer behavior analytics data allow organizations to predict & personalize the shoppers’ journey. It allows them to acquire the edge over their competitors.

There isn’t an end to customer expectations. Customer behavior analytics data can help do justice to all of them.

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In-Store Engagement: The key to an enhanced Customer Experience

Retailers should look to enhance the in-store engagement of customers. They can do so through in-store personalization, latest technology, and faster checkouts.

A high degree of in-store engagement with customers adds to their overall shopping experience. Retailers should pounce on this opportunity.

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Retail Evolution – ‘Where it stands Today’

Retail has changed. The Internet of things in retail, video technology, proximity sensors, and digital payment options are leading the retail evolution.

Convenient, Fast, Efficient, and Seamless – ‘Shopping is no more a task’. Retail has evolved.

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Retail Analytics: Amplifying Marketing & Store Operations

Retail Analytics help enhance marketing decisions and optimizes store operations. The retail analytics market is set to grow at a whopping rate till 2020.

Every Retailer wants to optimize store operations and improve marketing effectiveness. Leveraging Retail Analytics is a no-brainer.

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Retailers want more number of people walking in to their store every day. Providing an enhanced in-store experience is the key to keep in-store traffic flowing.

A rich in-store experience can convert a first timer into a store-regular. Retailers looking to maintain in-store traffic should take note.  

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The Problems Hovering Over Digitization of Physical Retail Store

Digitization of physical retail is the key as retailers look to meet consumer expectations. However, there are various problems that is blocking their progress.

The Digitization of the retail store has been rather slow. It’s not for the lack of problems.