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According to a survey on Statista, 52.22 million iPhones were sold worldwide in the second quarter of 2018. With the globally expanding iPhone market, the iPhone app business is booming as well. Today, the entire world is going mobile and it has become essential for a serious business to have a dedicated app that reaches your potential customers.
Building an iPhone app may be challenging but the rewards are many in terms of customer outreach and brand building. The top app development companies on the market will help you develop a strong application that is both user tested and serves a clear marketing purpose. Alternatively, you can also hire an experienced app developer for your startup. However, app development requires planning and execution. Here are six lessons that can be beneficial in helping you navigate the app development process.
Identify The Purpose & Market
Before taking steps forward towards execution, you need to think in terms of the reason of creating an iPhone app. If not, then decide the purpose of your app, what problem will it solve, why do you want to create it, how will it look like, its future planning and so on. Be clear about who you are targeting, develop your app with target audience in mind. This can be done by undertaking the research process to make your task easier.
Create Simple & Unique Design
A thumb rule for building a simple and impressive iPhone app is to create content that is perfectly tailored to the users’ screen so that users do not need to scroll left or right all the time. You want to ensure that your team designs a layout that is fluid and intuitive. Your user interface should guide your users in a way that they are drawn deeper into your brand message through each screen. Instead of applying all your programming knowledge to create fancy but non-functional bells and whistles, keep your interface simple and useful to get the most bang for your buck.
Focus On Key Features
Content creation consists of images, videos and a lot more, but before you turn to content creation, ensure that you are throwing light on the core features of your app. There are tons of apps flooding the App store everyday. Each successful app has a unique purpose and is built with features that serve specific utility. In a competitive app development market, you need to focus on the functionality of your features and user friendly design for your iPhone app.
Create Compatible App
The iOS compatible versions of applications will get updated faster than non-native applications that require manual updates. Therefore, we recommend that you ask your team to create an app that is iOS compatible and supports multiple versions. This is important because there are always consumers among your user-base who haven’t purchased most recent iPhone. Your iPhone must support multiple versions to appeal to a wider range of iPhone Users.
Consider Apple Rules & Regulations
When you implement the process of creating an app, double check Apple guidelines. This is because Apple is very strict about the quality of the apps they allow into their app store. In order to avoid any rejection after developing an app, it is better to pay attention to Apple Guidelines right from the conceptualization through to launch phase of your app. To get approval for an app is a time consuming process - if your app gets rejected you require to a lot more time to rectify the issues than if you get it right in the first place.
Test Before Launch Day
Testing your app is best way to avoid facing any rejection and delays from Apple for the approval of your app. It is crucial to test your app for another reason. If your app is lackluster and fails to grab the attention of users the first time you launch, then they are unlikely to return to the app - especially is they have had a poor user experience. One great way is to follow the A/B testing process where you can release two varied versions of your app and gauge which version of your app was preferred by internal users.
We hope these lessons will be helpful to you while undertaking the iPhone app development process. Once you have all of these lined up, be prepared with a strong promotion strategy during and after the launch period. You can use cross channel platforms to promote your app because if people do not know about your app, then they would not be able to download it.
How to find the best Mobile App Development Company
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How To Find The Best Mobile App Development Company
Mobile commerce has captured the market by providing services in major sectors and the growth is exploding due to the rising m-commerce industry. Infact, 53% of smartphone and tablet owners now do their shopping on company-specific apps downloaded from an app store. An era of tech-savvy users has prompted the dawn of the Internet of Things era and there is simply no turning back! Mobile applications have literally become an essential part of users’ lives.
Choosing the right app development company can be a tough task for business owners whether you are looking for a mobile app development company in USA or a mobile app development company in India. If you are a company that wants to undertake app development then you should find a mobile app development company that will commit itself to turning your precious idea to be a practical, helpful tool. Here some things to keep in mind in order to the best mobile app development company you can afford:
Ask For Their Portfolio
At the time of hiring an app development company, you want to make sure you check their app portfolio in detail. When you insist on an app portfolio, the experienced and professional app developers will surely provide you with a comprehensive portfolio of the best apps they have created. Their previous work can speak a lot about the quality of their work. Their portfolio will also help you to judge their technical knowledge and what other value they bring to the table.
Check Their Reputation
The best way to check a company’s reliability is by checking its experience and reputation in the market. A company’s existence and its credibility in the market are the major factors to consider before joining hands with that company. There tons of app development companies on the market but only a few of them have a stellar good reputation. Check the company’s product development cycle and transparency policy as well. Also, look for the details of the company including reviews posted, ratings provided, details about their clients, their customer and product portfolios, also find different types of services they render so you can gauge if there is any extra value they bring to the table.
Scout Client References
Client references can work as a strong social proof factor to gauge if the company’s past clients genuinely had a good experience. To find the best mobile app developing company, you need to verify the references of every prospective app development partner you are considering. If your aim is to have a user friendly and functional app then you require experienced professionals as a part of the mobile app development company. This is insider knowledge that can measure their potential through the reference of clients as they have recently experienced the company’s work.
Consider Your Budget
Just as every company, you may also have a certain budget delineated for the app development process. There will be a number of app development companies offering you cheap rates, but be cautious and do not get enticed based on pricing alone. Cheap is not always the best option and quality is never cheap. Consider factors such as time and location as they can affect your budget. A company with deep experience and technical expertise will deliver quality work but will eventually be expensive. Concentrate on the quality of the service which can be obtained even within a limited budget if you look diligently.
Long-term Vision
Mobile app development is not a one time task. The job of the app development company does not end after the app is been developed. The relationship between you and your developer is long-term as you have to update app at regular intervals to keep pace with the changing trends of the market. You should go for a company that is interested in your business and not only in the app development as this will make your project and relationship stronger. Also, pick a team you can genuinely get along with and your life will become much easier!
Innovation and Functionality
In an over-flooded App Store with thousands of apps available, you need something unique to stand out. Hire an innovative mobile app development firm that has something out of the box to offer. This will also help you to gain momentum online. It may even help with developing and deploying applications which is eventually beneficial for your business as well as consumers. So join hands with a company that contributes in improving your business - not just going through the technical motions of creating an app.
The above tips will help you choose the right app development company for your business. One last thing, there should be transparent communication between a company and a client and you should also ask for weekly or daily reports in order to stay updated about the work so even after you sign up with them, the app development process flows effortlessly.
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Why Mobile Startups Are All the Rage and How to Build One
Mobile applications have evolved into sophisticated tools that effectively support business marketing and operations. There a ton of brilliant people out there who have great ideas but don’t know where to start from. The thing is, creating a robust mobile app is not an easy task. If you are wondering about how to start a mobile startup, you’ve come to the right place. You may not have any personal technical expertise, but if you have a tech expert on board, here are some pointers that can help you understand the entire process and bring extra value to the table:
Implement proper market research
Before you enter any new market, you need to understand it intimately. Implementing market research will provide you an overview about what is currently happening in the market in terms of technology, scalability and latest market trends - and most importantly, if your idea is financially viable. Completing proper competitor analysis can also give you an idea about designing your app accordingly.
Make a business plan
After the market research phase, the next step is to create a business plan and strategy. A good business idea won’t work effectively without strategic implementation even if you have the right research in place. In order to avoid unnecessary expenses, make short term plans for your business - kind of like a pilot or tester program. Once you plan short term goals and achieve them, you can then take a bigger leap to roll out a full-fledged flagship product. During the business planning stage, you can also choose what type of app to develop, select your niche and build messaging for the right target audience.
Prototyping done right
The step between formulation and evaluation of an idea is considered as prototyping. A prototype of a product is created as an early sample or a raw version of an application. Before getting down to the technicalities of the final version of your application; it is helpful to take a pen and paper and jot down the detailed picture of your app along with its features. That way, although you don’t have the technical expertise, you can contribute valuable insights to the application design and development.
Develop your app
Considering your wireframe design, develop a physical and virtual prototype as well. Creating a digital sketch of your idea provides the detailing and specification of your product that eventually leads to a high-fidelity version during the development phase. Depending on your design you’ll need various coders, designers, copywriters or even photographers to bring the final idea to fruition. You can hire a developer on a permanent basis if you are going to be working in the long term, get an offshore freelancer or look for a remote development team to help you with the technical side of the entire process.
Build awareness about your app
You can also create a pre-launch campaign of your app to create buzz in the market. This way, even before your product is launched, there is interest generated.
Whether you hire a mobile app development company in India or elsewhere, building quality apps will leverage your startup and attract more users. In order to attract the right users, you need the right alignment of skill, expertise, a fantastic interface and most importantly, your application should solve a real-world problem.
With opportunities blooming for entrepreneurs, it comes as no surprise that many new services for startups have cropped up to cater to highly specific startup functions. Before the seed funding stage, a startup often has limited resources and budget - which means they cannot hire in-house expertise for their core functions. If the startup team members are all new to the industry, they may not even have the requisite experience and expertise to conduct these functions on their own. This is exactly why so many startup teams turn to startup consulting services to meet these essential demands. Companies turn to tech consultants:
For effective market research
Market research is considered to be one of the crucial tools of strategic business decisions. A startup needs to stay abreast of the changing market trends, their competitor’s abilities and the customer’s needs. Hiring a consultant will be beneficial in this case as professional Tech Providers for your Startup are well versed with continuous market analysis to help the team stay on top of market changes.
To fill any gaps in business
When a company has just entered the market, it faces many obstacles at the entrypoint. These may be blind spots and gaps in your knowledge that you may not be able to spot independently. Whether it is a lack of research, lack of planning or a lack of knowledge regarding particular aspect of business, a consultant can help you spot your problem areas and suggest ways to overcome these obstacles. A lot of consultants have a deep knowledge, diverse background or other specific expertise that can contribute towards increasing your own internal knowledge bank and solve operational or marketing problems faster.
For help in creating a roadmap
Any startup in the early stages knows that it needs to chart a path towards growth. A startup consultant can help you analyze data, draw inferences and strategize about effective strategies to help propel you to the next level. Consultants can help you chart out a concrete roadmap by considering vision and mission of your business as well as keeping your target customers and investors in mind.
To provide unbiased and honest feedback
Startup consultants provide a valuable outsiders view to the core operational, marketing and other functions required to run a startup. To receive honest critique and feedback is essential if you want your business to improve and grow. Tech startup consultants can have experiential knowledge about your business as well as the larger market in which you are playing. A good consultant will provide pointers and feedback - a great consultant will share strategies to execute solutions to overcome your business challenges.
To keep up with the change
The market is an ever changing landscape. In order to cope with the changing trends in your businesses, Startup consultants can play a vital role in keeping your business updated and adapt to the necessary changes. A savvy startup consultant is always aware of market fluctuations, latest technology, potential market instabilities or any other factors that may impact your business - and can help you take proactive action to keep up with the vagaries of the market - and stay ahead of your competitors.
How do mobile app development companies create a finished product?
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Three types of mobile applications and their advantages
Whether you choose to hire a local iOS developer or hire an android developer in India, you need to know about different types of mobile applications and their uses in order to get the most your of your app building experience. As our world gets more and more integrated with our digital lives, the platforms we use - whether web, mobile or otherwise - can increasingly influence our user experience, and that of our customers.
Depending on your business needs, app functionality requirements, developer skill and available time, you can choose between native, web and hybrid mobile applications. Regardless of whether you choose to go with an mobile app development company or hire someone to create a web application, here is a quick rundown different kinds of apps and their advantages.
Native Applications
The native application is developed for use on a particular device or platform - such as a smartphone or tablet. Usually, it is a mobile application that is coded in a specific programming language according to the device it will be used on such as Objective C for iOS or Java for Android operating systems. The native apps give you a significant advantage - you can access and utilize the built-in features and capabilities of the user’s device to create a deeper, more engaged experience.
Advantages of Native App
Native Mobile App Developer develops apps for a specific platform so they look and feel like default apps. Your applications feels like it belongs to the device - and will help create more engagement.
Native app provides easily accessible functions, especially if your UI/UX designer has done their job well in making the user journey effortless and clutter free.
Once the iOS apps are approved, they get full support from the App store making it easier for customers to find application and download it from the apple store.
Web App
Any computer program that performs a specific function by using a web browser is known as a web application. They are usually coded in browser supported language such as HTML and JavaScript. Consequently, the devices used depend on the browser to render executable program - so that the user can navigate it. Web apps are easily accessible on any device, but do not allow for push notifications unlike native apps.
Advantage of Web App
Web based apps can be accessed from any device that is connected to the internet.
There is no need to download, install, update or manage the software as it is always up to date.
Hybrid Apps
Hybrid mobile apps are built with a combination of web technologies like HTML, CSS and JavaScript. They are just like other apps you will find on your phone, except that they are hosted inside a native application that utilizes a mobile platform WebView. Hybrid apps can be found in App Store just like native apps. However, they may rely on rendered HTML in a browser where the user gets a notice of the browser being installed within the app. As a result, hybrid apps are the combination of native and web apps.
Advantage of Hybrid App
Hybrid apps also use the API (Application Programming Interface) of the device to store useful information offline. Since a majority of users want to conserve excessive use of data and also have trouble free access to the app information, Hybrid apps offer a great solution with their API integration.
Building a hybrid app is comparatively cheaper than developing a native or web app depending on the functionality you require and where you are getting your interface developed.
Hybrid apps are lightweight so the UI can also load high-definition graphics and content very quickly. So, issues such as fluctuating data streaming capabilities are effectively resolved, leading to improved UI/UX.
Finding The Best Technology Partner For Startups: Five Great Options!
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How do mobile app development companies create a finished product?
According to research, people spend 52% of their screen time on mobile apps. This is a clear indication that businesses are starting to see the value in creating mobile apps that are relevant to their target market. We interviewed mobile app development companies in India as well as mobile app development companies in the USA about the phenomenon of hyperlocal mobile applications. The overwhelming response was that although app stores are flooded with mobile applications, not every application is user friendly. Here are a few things a mobile app development company should consider while trying to build a user-friendly mobile application:
Establishing goals, objectives and ideas
When a mobile app development company decides to create a product, the end result should be clear in the mind of the designers, developers, managers and just about anyone on the team. Your team needs to think hard about “why are we creating an app?”, “what problems it will solve?” and “what is the app’s core appeal?” The answer to these questions will define your objective. This is the most crucial step in the planning phase of your mobile app. Once you get through this phase, you will come out with distinct goals, objectives and ideas that can then be brought to life.
User and market research
In the initial stages of developing a mobile app it is essential to have a proper market research. A good app development idea can become better if implemented through research and iteration. Relate your product to the people who need it - your target audience.
Create wireframes and storyboards
After determining the end-goal and implementing market research, the third step is to render your ideas for the design and development phase. Wireframing is a key element to accelerate the design process and test your ideas.
Develop your product
Your first-cut in the development phase will involve a raw and incomplete version of application being developed. Before launching the final product on the market, you will need to convert the wireframe sketch into a high-fidelity design and then bring it to life via code!
Once the first round of coding is complete, you or your developers will have to look into the user experience. This is a multi-step process and the end-result is to provide visual directions and blueprints that incorporate insights and pain points from live users.
Prepare for launch
After testing the app , once you are confident that your app is working properly in terms of appearance and usability, it’s time to prepare for launch day! Have your website, landing pages and SEO lined up in order to ensure your product hits the ground running!
When you understand the the mobile app development lifecycle, it becomes easier for you to develop an app with the features and functions you want. More importantly, it becomes easier to create a product your users will love! Undergoing each of the above deliberations will ensure that you have done all of your due diligence by the time the release date of your product rolls around. Then, you can focus on creating a buzz through app marketing, digital and offline promotions - and hopefully - watching users sign up by the hundreds!
Many entrepreneurs who are new to the startup circuit often wonder how to make a product prototype. Prototyping falls somewhere between the formulation and evaluation of an idea during your product lifecycle.
Many experts will give you different advice about how to make a product prototype. Basically, the prototype for any a product is created as an early sample or a ‘raw’ version of an application in order to translate theoretical ideas into real specifications. The process of building a product includes several steps to reach a final level of production that is fit for consumption by the target audience. No product turns out perfect on the first iteration. A prototype also helps to to identify user pain points and provides a blueprint for improving the digital product based on user feedback. Strategically as well, this is a great move. Prototyping serves as a time-saving and cost-effective strategy to get feedback and make changes at an early stage before you have spent a ton of money on marketing the product. If you are wondering how to make a prototype of your idea, consider the following steps:
Review competing products
Every business has competitors that may already be selling similar products on the market while you are still at the conceptualization stage. Many novice entrepreneurs see this as a disadvantage, but it can also be an advantage if you know how to harness your competitor research in a focussed manner. If you can conduct strong competitive research and study the current market, you will be able to find ways to improve upon their products and add value-adding features to your products that your competitors may not even know about until your product hits the market and captures a portion of their customer base. A word of caution here - know your competitor’s products and be inspired by them but don’t copy their designs. Imitation will not only put you at risk for litigation, customers will also dismiss you as a spin-off. Consider the competition but create your own original product!
Make a sketch of your product
Sketching down your ideas on paper can be a step forward to convert them into reality. There may be a jumble of ideas and concepts inside your brain. Putting them down on paper helps you clearly define your product, its features and its ultimate purpose. Also, by the time you on-board a designer, you already know exactly what you want, so you will be able to communicate it better. Creating a prototype will require detailed work and precise descriptions.
Develop a rough virtual prototype
Once your ideas have been converted into design, you can start developing a tangible prototype. This is where designer-developer collaboration is crucial. If you have done a good job conveying your ideas, the designer has done a good job translating these ideas into designs, then the developers will be able to code the the product to your exact specifications.
Create a high-fidelity prototype
A physical prototype is a high-fidelity model of your final product. This is similar to the first-cut version except, there are more features and tweaks to optimize user experience. Such high-fidelity renditions carry a higher cost as well, so if you are bootstrapping, you need to really think long and hard about whether your product really needs a high-fidelity mock-up.