Brock U Marketing Association (BUMA)

The Brock U Marketing Association provides all students, encompassing a passion for marketing, the opportunity to attend conferences and competitions, participate in workshops, network with industry professionals and use their classroom knowledge in the execution of community based marketing projects. We put students in the driver seat of their personal brand. http://www.brockmarketing.ca

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From our BUMA family to yours, we hope you have an incredible reading week badgers. You deserve the break 🙌

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Be seen. Be heard. Get Results. Apply on CareerZone now to be a part of the 2015/16 Executive Team! #YourBrandMatters #MarketingMatters

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Our celebrity look-a-like contest is back and better, as both guys and girls can compete. Start thinking about which celebrity you'd like to enter with :) !!!

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What Is an Elevator Pitch?

An elevator pitch sums up unique aspects of your business and gets a conversation started.

Perfect your elevator pitch!

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From our BUMA family to yours, have an amazing winter break and best of luck on your exams badgers !

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Visit Taro Hall to check out Canada's Next Top Ad Exec!! (at Brock University)

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BUMA is giving away a $500 prize pack! How do you win? Enter our Newvember contest. Take a before image of yourself, then reinvent your look and take an after picture. Send your pictures to: [email protected] in order to be entered. There will also be a second and third prize as well. If you have any questions don't hesitate to ask us !

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Promotions Project Team

The promotions team will be working mainly with LAVO Salon on different competitions and marketing plans to increase student awareness.  Also, the promotions team will be taking on new sponsors throughout the year.  This team will be working with social media, visual presentation, and student interaction to benefit their sponsors.

 Now through to November 30th you can enter the NewVember contest with prize packs of up to $500 in value! All you need to do is redo your style and send the before and after pictures in to [email protected]. This can be made easier with the help of Lavo Salon. Lavo Salon is a top-notch salon, up to date with current styles and trends. Their hardworking, experienced staff will assist you in every way possible to help you achieve your desired image and style. The salon offers a comforting atmosphere with peaceful music where you can unwind while receiving one of their many services from a simple cut and wash to their more extravagant spa. Best of all students receive a discount all year! If that’s not enough they offer additional benefit to regular clients such as trimming your bangs for free!

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Social Media Revolution. Are you ready?

This video is influential, reflecting the rapid evolution of technology. It demonstrates how technology and social media effect how brands are marketed today online as well as your presence of your personal brand online. Gives you something to think about for the future. 

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Toronto | Startup Open House

Ever wonder what a startup looks like from the inside? Drop by our offices on October 30th, from 4pm to 7pm. Who knows what you’ll find? Come and say hi!

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Strategies Project Team

The Brock U Marketing Association’s strategies team was off to a quick start this year with two organizations seeking our assistance in our first month as a team.

Firstly, the John Nsame Foundation (JNF) looked to us for help in promoting their Pep Rally held on October 22nd in the Bob Davis gym at Brock. Through collaboration with several other Brock clubs, the Pep Rally achieved its goal of students showing their Brock pride and appreciation for what they have. Social media and students throughout campus talking about the event were instrumental in making it a success.

The second organization that looked to BUMA for marketing skills is The Hope Centre out of Welland, Ontario. The Hope Centre is in the process of transitioning from homeless shelters to sustainable housing. The strategies team is working on marketing the organization’s annual general meeting where their accomplishments, goals, and financials will be presented to the public and key stakeholders.

Working with these two organizations has helped our team to understand just how important marketing is in terms of creating awareness for and attracting people to an event. 

Email [email protected] or [email protected] if you have any inquiries. 

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#WhatisABadger

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Tools for ensuring success in the job market before walking off the stage

Experience. Leadership. Proven results. These are just some of the qualities that employers are looking for out of graduating students out of the gate. Exceptional marks are a great asset to have, but employers are seeking more than your ability to regurgitate learned information onto a piece of paper. They want proof that you can be trusted and can instill confidence in you to carry out the meaningful roles and responsibilities for their company. Two students side-by-side in an interview process with the same sparkling 90% average will ultimately differentiated by one key quality: Experience. How do you get experience? Most employers know you are a part-time or full-time student and other than valuable summer positions and internships, there are few jobs that students can work during the school year that will allow them to have the time and work-load flexibility to concentrate on school and have relevant experience. That is why getting involved in competitions, conferences and extra-curricular clubs are imperative for success.

If this sounds like the same old spiel that guidance counsellors gave you at the beginning of first year, then list to this: 15.8% of business grads do not find work within the first 6 months after graduating. What are the plausible causes of this? It could be most competing graduates have strong networking skills and experience in high-caliber business competitions, but it could even be that employers simply do not believe you are a fit. Proving to employers that you can fit into their organizational culture and can be trusted with responsibilities goes beyond having great marks. Competitions like the PepsiCo Apprentice Challenge, Dobson Case Competition and Canada’s Next Top Ad Exec are a few of the many competitions out there that catch employers’ eyes. Success in these competitions prove to employers that you have exceptional communication and leadership skills, are able to apply theory into real-life situations and can meet tight time deadlines. These experiences define your brand and your value to the employer. And what better way of accentuating your value than to demonstrate how you can solve real-world business challenges for employers?

Another way of getting experience, and probably one of the most prominent, is attending conferences. These conferences are a way of exploring your interests, learning more about the industry, and networking with potential employers. By conversing with employers and gaining network connections will ultimately make your job a lot easier come April when you are looking for a career. You need to follow proper business etiquette, leave a resume or business card for employers and even schedule another day to get a coffee and find out more about the company. Showing genuine interest in the employer and what they do will show them that you are a passionate, inquisitive mind that could be beneficial to their company and if not, there is a chance they might know of someone who will require your services.

Lastly, getting involved in student clubs will allow you to apply knowledge gained in your classes and develop your interpersonal, leadership and communication skills. Being a President, Vice-President, or Team Lead of a club will show employers that you acknowledge how competitive the job market is and your value goes beyond high marks. These club positions demonstrate that you can handle heavy responsibilities during the hectic school year and can service end-users within dynamic time constraints.

Words cannot express how strongly I encourage getting involved in all aspects of volunteering and experience-building. These experiences will separate you from the next applicant and at the end of the day, when you are eye-to-eye with an employer in an interview, you will have to face the music unto why you are perfect fit for the job and what separates you from the rest. 

-Greg Jennings 

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#WhatIsABadger Pep Rally Tomorrow at 5pm in the Bob Davis gym! Make sure to buy your T-shirt to show us your Badger pride!

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We are selling#whatisabadger tshirts at our General Member Meeting at 5pm in Th248 today. Buy now to show your Badger pride at the Pep Rally tomorrow 🎉

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