Good Business and Informed Constituents
Introduction
All organizations desire a strong-nit, competent team. Teams within an organization do not build trust, credibility, or understand each otherâs personalities overnight. It takes time. The same is true for loyal customers, partners, and potential customers of an organization. According to Charlene Li in her book, Open Leadership, it takes leaders that are willing to be open with their constituents and especially their team to produce a good product. Along with oneâs team, the leader must be open to learn, dialog, and support the experience of people and social technology. While there are still quite a few skeptics about social media, the reality is that it works and is very beneficial to organizations and people in general. Â
 Learn
Everyone in an organization must be willing to learn and relearn. Such learning should take place from a variety of areas. With social giants like Facebook, Twitter, and YouTube, learning what others think should be fairly easy. Organizations will benefit by learning from employees, customers, and partners before stepping towards any direction. When individuals are heard and are given an opportunity to contribute to a new product, project, or service, they will most likely take ownership and invest to see entrepreneurial idea succeed. No organization should live in a vacuum. Instead, they should listen and take notice of what the people closest to it are saying. When it all said and done, the outcome will supersede what was originally imagined with more because time was invested in listening and learning from others.
 Dialog
Meaningful dialog happens when people are fully engaged. Li says that without prompting, when people like something, they will naturally create a buzz about their new found excitement. One aspect to consider is the internal dialog. What are team members saying about the latest development? Are they hesitant about release or confused about how it fits into the overall big picture? Li says that the team needs to a clear understanding of the latest happening to be able to promote it well. The second aspect to consider is the external dialog. What are loyal customers and people in general thinking about the latest endeavor by the company? Such feedback is a helpful gauge to make each opportunity to move its bests. A dialog gets more information and more information leads to a better product.
 Support
Support makes everyone feel better about their life experiences. Sometimes team members in an organization need the support of leaders as they go through a tough time in life. Other times team members need the support of colleagues when they feel stuck on a certain element of a project. In another vein, customers need both the in-store and online the support of company employees for various transactions. Customers seem to love or dislike a company based solely on the companyâs support services which is customer service. Regardless of the type of support, when people feel like they have been properly helped, it makes for a good experience and loyalty.
 Conclusion
Open leadership and social media are beneficial to everyone connected to an organization. It makes for good business and informed constituents.
















