Digital Agency

We use relevancy to connect brands with consumers.

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Twitter Might Ditch The 140-Character Limit: What This Means for Marketers http://bit.ly/1ZUdX1f  

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Facebook is turning Pages into an online mall  http://on.mash.to/1MGRhxc

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More Than 44% Of All Video Plays Happened On A Mobile Device In Q2 2015 [Report]

According to the Q2 Global Video Index from Ooyala, mobile will account for 50% of all video plays by the end of the year.

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Discount retailer Poundland launched its first transactional site this week, following rivals such as Poundworld into ecommerce. It's an interesting move, and the big question is whether the pound shop model can work online with such low margin products.

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Adobe Flash Takes Another Hit As Amazon Moves To Eliminate All Flash-Based Ads

Starting September 1, Flash-based advertising will cease to exist on Amazon.com or the Amazon Advertising Platform.

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Global Guide: Facebook Advertising In Europe And The Americas

Columnist Andrew Waber delves into new data on Facebook advertising activity in Europe and the Americas and discusses the key takeaways for marketers.

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UK Consumers Embrace Digital Video Viewing - eMarketer

Digital video viewing is one of the UK's most widespread digital activities. Almost 60% of the population will watch digital video content via any device at least once per month in 2015, eMarketer estimates. Mobile devices are playing a significant role in UK video consumption as more and more consumers move away from laptops and desktops toward tablets and smartphones.

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Twitter Publishes 122-Page Customer Service Playbook For Brands

Fewer than 30% of questions to brands on Twitter were answered in Q2 of 2015. Twitter's new guide will help businesses do better and cut their customer service costs.

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Salesforce Marketing Cloud Announces A Slew Of New Instagram Marketing Tools

A new tool set from Salesforce gives marketers a true end-to-end Instagram marketing experience.

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Facebook is testing mini e-commerce shops on select pages, with many featuring buy buttons that enable transactions to be completed without leaving those pages.

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There is more confidence and budget, with programmatic and mobile seen as the two main areas for growth in the UK’s native advertising market, according to new research.

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Q2 Report: Ad Spend On Facebook FBX Outpaced Google Display

IgnitionOne finds overall programmatic display ad spend rose 33 percent year-over-year.

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Facebook Changes Measurement of Cost per Click

Cost per click will soon be measured differently by Facebook.

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Oh yes, we are officially a top 10 agency!

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Increase brand favourability through smarter retargeting

Programmatic advertising and retargeting strategies have not done the best job at standing up for softer brand attributes. Historically...

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Verizon To Buy AOL For More Than $4B, Extend Into Digital Advertising, Video

As you're already aware, Verizon Communications is buying AOL for roughly $4.4 billion. The deal makes a lot of sense for the US carrier and cable provider

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