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@commercecodes-blog
Comparison Of Major E-Commerce Platforms
In this post we have compared all major E-Commerce technologies and tried to find out which one is best for you. To make your store highly profitable you have to pick the technology which meets all your major requirements.
Read More: https://commercecodes.com/comparison-of-major-ecommerce-platforms
Magento Is Declared The Leader For Digital Commerce In Gartner’s Magic Quadrant
Gartner has released their Magic Quadrant in which they discussed about Adobe as a Leader offering digital Commerce; they also mentioned different tools and company in their report. Gartner’s view of the digital commerce market is focused on transformational technologies and approaches delivering on the future needs of sellers and their customers.
Read More: https://commercecodes.com/magento-is-declared-the-leader-for-digital-commerce-in-gartners-magic-quadrant
How To Pick WordPress Ecommerce Plugins: Your Top 5 Choice
It's not hard to set up an eCommerce site for WordPress. You can readily set it up and also handle it without any problems. But the easy way to set up an eCommerce shop is to make the correct choices.
Here are some pre-requisites you have to first establish.
Read More: https://commercecodes.com/how-to-pick-wordpress-ecommerce-plugins-your-top-5-choice
Optimizing The WooCommerce And Making It More Effective
Your WooCommerce website will convert more browsers to buyers when optimized for performance and functionality. Your clients are asking for an intuitive and pleasurable experience, and you should as well. There are many methods to optimize the website, and this guide includes three basic categories: speed, operation, and add-ons. It suggests strategies and provides resources for trimming down a bloated website and alleviating migraine-inducing management.
Read More: https://commercecodes.com/optimizing-the-woocommerce-and-making-it-more-effective
Shopify Vs WooCommerce
Shopify powers over 600,000 businesses, while WooCommerce claims to be the web’s “most popular ecommerce platform. But in the midst of this rivalry, on which platform will you put your bets on?
Known for exceptional easy usage, both the e-commerce behemoths have captured their niche in the market with their own set of pros and cons. Perhaps, it’s this reason why you should know, which set of consequences will fascinate your brand more and add value to your company.
Read More: https://commercecodes.com/shopify-vs-woocommerce
Shopify Vs Magento
Want to start your e-commerce store but confused which platform to choose from? You’re not alone and the choice is getting tougher with newer platforms popping up everyday.
Between Shopify and Magento, the two most prominent platforms to build a website and market the brand simultaneously; you need to make a right choice. Cause the last thing you want is to be starting your website from scratch, after pitching your sweat and blood onto the wrong solution!
Read more: https://commercecodes.com/shopify-vs-magento
Magento Vs WooCommerce
As a beginner, finding an ecommerce platform that is low cost and reliable is difficult, especially when you are being bombarded with deceptive advertising all the time. Many aspirational tycoons are eager to realize their dreams, but fail to comprehend which e-commerce platform will work best for them. We have many e-commerce platforms like Shopify, PrestaShop, etc, and the number is growing rapidly.
Read More: https://commercecodes.com/magento-vs-woocommerce
How To Setup Magento On AWS (Amazon Web Services)
AWS is one of the most reliable and scalable hosting services on cloud. If you have huge traffic and face special challenges during high traffic events like festivals, holidays, sales etc then you should consider migrating to AWS.
Read more: https://commercecodes.com/how-to-setup-magento-on-aws
Digital Marketing Case Study - MG Laser
MG Mazak Laser (https://mglaser.com/) deals with state-of-the-art gadgets and superior experts in machine repairing and maintenance. Marking its establishment since 2000, MG Laser currently has 21 laser technicians that guarantee to provide you with high-quality machine maintenance, training, and repair services. The Company also deals in services such as machine preparation and installation, training mirror replacements and cleaning, resonator rebuilding, exclusive machine parts sales, and used laser sales. It has also been synonymous for experts in machine repair using innovative technologies.
Read our blog: https://commercecodes.com/digital-marketing-case-study-mg-laser
Digital Marketing Case Study – Uniscience Corp.
Uniscience (https://unisciencecorp.com/) is a scientific Research and Development Company that manufactures a wide range of laboratory products. The Uniscience commitment to the customers and business partners is reflected by the high-quality products and services to the industry-leading manufacturers. Headquartered in California and offices in Brazil, it believes in sole vision to be recognized as the leading company for innovation and reliable line products in the field of Biotechnology.
Read our blog: https://commercecodes.com/digital-marketing-case-study-uniscience-corp
Shopify vs WooCommerce
Shopify powers over 600,000 businesses, while WooCommerce claims to be the web’s “most popular ecommerce platform. But in the midst of this rivalry, on which platform will you put your bets on?
Known for exceptional easy usage, both the e-commerce behemoths have captured their niche in the market with their own set of pros and cons. Perhaps, it’s this reason why you should know, which set of consequences will fascinate your brand more and add value to your company.
Shopify vs WooCommerce: The Comparison
1- Easy Brand Building
2- Seamless Integration
3- Easy Web Management Options
4- Online Selling Process
5- Payment Gateways
6- Data and Analysis
7- Optimization on Search Engine
8- Support and Communities
1. Easy brand building
No one can relate to their business’ needs more than the starter himself. So choosing the correct platform to secure a painless journey to success is the starting step, which depends on factors as the product niche, resources at disposal and technical affinity of the user.
Shopify a Closed-source Platform gives users a limited possibilities of themes and customization on the platform, without allowing the user to gather complete control of the website.
This platform is mainly built for the technical novices who simultaneously would like to venture into the e-commerce territory.
The custom features included in the website through Shopify App Store by installing applications and integrating with webstore. It offers more than 2000 applications on its store to integrate your website for desired features and responsiveness.
Shopify gives all user PCI Level 1 Compliance to protect their account from cyber attacks
Shopify has limitations in including multiple business models online through a single webstore.
The page loading time is greater than WooCommerce and scalability of on store products can be an issue.
WooCommerce is an Open-source Platform where the access to web source code is given, imparting partial control of the user on the website while customizations can be done from the backend.
Since it’s an Open SaaS solution it depends heavily on plugins to provide features on the WooCommerce website.
This platform is created considering the niche which want fast and easy creation of website as well as a partial control on the backend.
It has 54,000 plugins on WordPress to integrate your website for various dynamic features.
The WooCommerce hosting provides you with free SSL certificate and is fully PCI Compliant.
The platform in conjugation with a multi-vendor plugin can offer user the leverage of multi-vendor business model
Page load time is faster when the website contains more content rather than products for sale, like an e-commerce website.
2. Seamless Integration
Third-party web integrations are immensely popular and necessary for a smooth functioning of a website’s activities onto social media platforms and other web platforms. Since WooCommerce and Shopify both have a different set of functionings, these points below will guide you how each platform will add value to your online store.
To combine his Shopify products into another platform the user needs to bring the Shopify Buy Button live on the current store, which can be easily done incorporating codes generated into places at website where the person would like to show the product.
Social media platform integration can be achieved through application which provide API code.
WooCommerce provides the opportunity of multi-channel marketing and even automate the daily recurring activities in backend.
The e-commerce solution has numerous plugins in the market which act as a mediator between two apps for integrating features into your WooCommerce account server.
3. Easy Web Management Options
Shopify’s easy-to-use features allows technically challenged users to create Pop-Ups, CTA’s and customize on-store themes.
One of the most out-of-the-box features of Shopify is managing the products, categories and variations and implementing the barcoding system which gives the flexibility of locating a particular product in the stock.
Shopify has a moderate strength in CMS (Content Management System) and needs to be integrated with CMS applications to support content formats agility on websites.
Being a Closed-source platform and limitations of renditions from integrated apps, Shopify website do usually witness cross browser issues as different browsers work on different technologies.
Shopify websites are responsive on mobile devices.
WooCommerce allows the user to access the source code, to give unique customization features on your website.Carousels, CTA’s and Pop Ups can be added with the help of Plugins from WordPress
This Open-source platform carries the prestige of providing the best CMS backend to the user, highly suitable for website which have more diverse and proportion content.
WooCommerce seldom witness any cross browser issue until the website is not updated.
Yes, generally speaking both WordPress and WooCommerce have responsive websites on different devices.
4. Online Selling Process
Shopify offers its users the POS system sends you alerts on stocks and sales from all locations, but also include the report metrics like the best sellers and aggregate performance of your business.
For e-commerce aspirers there is a niche service known as Oberlo and Ordana, which follows the process of dropshipping. It claims a certain charge for the service, for the inventory to be handled and shipped by the host itself.
The order management and sales dashboard touch every point of Customers, Sale channels, Product information, Inventory levels and location, Suppliers for purchasing and receiving, Customer service; namely, returns and refunds, Order printing, picking, packing, processing, and shipping.
WooCommerce’s Step-by-Step Ordering System allows the sellers to diversify their product categories through layers and add-ons. This comes out really beneficial in promoting cross-selling, pushing grouped and segregated products through enhancing the end user’s in-store shopping experience.
The user can view orders and sales status for a given time period.
Also he can change the order status, manage prices and inventories as well as product meta descriptions on the website.
The order, sales and store management analysis facility can be derived from plugins in the marketplace.
5. Payment Gateways
Both Shopify and WooCommerce have partnered with some of the most popular and secure payment gateways, giving their clients the satisfaction to grow on sales through secured payment platforms like PayPal. But as the threats of cyber-attacks are constantly on the rise, a more secure 3-D platform is preferable.
While the option of Shopify Payments will always be an option for online sellers, it does not support a 3D secure gateway, though you can integrate with a third party option
Through Shopify Payments you can track your money real time, streamline the chargeback process as well as spared from any transaction fees that any other gateway would charge on per sales.
WooCommerce, alike Shopify, WooCommerce Payments do not support 3D Payment Gateway but have numerous options in the marketplace to integrate the plugins and add 3D functionality to your checkout page.
READ MORE: https://firstwirewp.com/shopify-vs-woocommerce/
WooCommerce vs Magento
As a beginner, finding an ecommerce platform that is low cost and reliable is difficult, especially when you are being bombarded with deceptive advertising all the time. Many aspirational tycoons are eager to realize their dreams, but fail to comprehend which e-commerce platform will work best for them. We have many e-commerce platforms like Shopify, PrestaShop, etc, and the number is growing rapidly.
So how to choose which platform to use? The query relies on many factors such as niche of your business, resources you have and the technical leverage you can offer into your venture. And today we’re here to give you a clearer perspective of the two e-commerce giants; Magento, the Adobe Venture and WordPress’s e-commerce extension WooCommerce, which will help you in making an informed decision between the two behemoths.
When comparing with each other, many questions will strike your mind. In this blog we’ll cover:
Which platform is easy to use?
How much these platforms provide you with technical, automated support from backend?
Which platform can aid in the maintenance of product category you want to build?
Which one the options will help more in marketing your brand online?
Which one has better Analytics tool for measuring performance metrics?
Last but not least, which platform will open more opportunities to connect with relevant experts and efficient customer support?
By the end of this article, you’ll have all the answers at your threshold facilitating you in making an ever-right choice for your new online enterprise. And a much more information coherently provided, will work for your greater knowledge and confidence on the platform you choose.
WooCommerce vs Magento: The Comparison
Brand Building Made Easy
Effortless Web Management
Website Integrations
Optimized Online Sales Process
Secured Payment Gateways
Data Analysis
Optimization for Online Searches
Support and Communities
1. Brand Building Made Easy
Magento and WooCommerce provide the users alike with unlimited convenience in customization and management of the website. This helps to draw your potential audience to make a purchase by giving them a seamless and attractive on-store experience on multiple devices.
Magento being a PHP based Open-source Platform, allows complete freedom for web developers to customize web pages through the source code.
To add various features and responsiveness, the user can browse from 1000’s of plugin options from Magento Marketplace and integrate into the website.
It provides user to choose the hosting solution out of the best and secure options. Meanwhile a current user can opt for cloud hosting in collaboration with AWS for scalability and simultaneously decreasing the page load time.
Magento is focused primarily for those users who have the resources or skills of web development and are willing to take complete control of their website.
It supports multi business models from a single on-site point of contact.
WooCommerce is an Open-source Platform where the access to web source code is given, imparting partial control of the user on the website while customizations can be done from the backend.
Since it’s an Open SaaS solution it depends heavily on plugins to provide features on the WooCommerce website.
This platform is created considering the niche which want fast and easy creation of website as well as a partial control on the backend.
It has 54,000 plugins on WordPress to integrate your website for various dynamic features.
The WooCommerce hosting provides you with free SSL certificate and is fully PCI Compliant.
The platform in conjugation with a multi-vendor plugin can offer user the leverage of multi-vendor business model
Page load time is faster when the website contains more content rather than products for sale, like an e-commerce website.
2. Effortless Web Management
WooCommerce and Magento offers a wide area of online store management and since both the platforms are an open SaaS solutions, a user can access the backend to give unique customization features on your website besides utilizing the preset thematic versions. But which will be worth the money?
WooCommerce allows the user to access the source code, to give unique customization features on your website.Carousels, CTA’s and Pop Ups can be added with the help of Plugins from WordPress.
This Open-source platform carries the prestige of providing the best CMS backend to the user, highly suitable for website which have more diverse and proportion content.
WooCommerce seldom witness any cross browser issue until the website is not updated.
Yes, generally speaking both WordPress and WooCommerce have responsive websites on different devices.
Magento through backend control and compatibility with AWS Cloud Hosting, gives unlimited scalability to businesses.
Online store management can be accessed through mobile with ease.
Magento has strong CMS feature and various content formats can be optimized on the website.
The websites do not witness any cross-browser issues as they can be optimized from their source.
3. Website Integrations for Effective Marketing
Marketing comes indispensable for companies if they desire to grow among the saturated market of e-commerce. Almost every company now indulges in online marketing these days as it is effective in reaching a wider audience and getting returns.
Magento it involves the usage of APIs for integration other platforms and plugins.
A developer is required to deploy a Simple Object Access Protocol in the web service during Magento installation for integration to a third party website.
Social media portals can be integrated through plugins which will give user the chance to leverage his Magento account dashboard to automate social media posts through it.
WooCommerce provides the opportunity of multi-channel marketing and even automate the daily recurring activities in backend.
The e-commerce solution has numerous plugins in the market which act as a mediator between two apps for integrating features into your WooCommerce account server.
These add-ons, extensions and even plugins can be derived from WordPress’s affiliate marketplace, known as WooMultistore.
4. Optimized Online Sales Process
Both WooCommerce and Magento provide exceptionally friendly web experience for inventory management and handle complex back orders. While both platforms are at par when it comes to bringing efficiency into play, each platform brings a new innovation in the field of inventory management.
Magento provides a new strategy of automated intelligent sourcing which can drive 35% increase in company’s revenue. It extends the functionality through additional API’s which can re-module the supply chain model through amendments in the API directory, making out-of-the-box business logics easy to implement on web plethora.
This facilitates the management of multi-location inventory as well as enhancing stock visibility through barcodes. You can also turn your store into a mini distribution centre for other Magento based e-commerce portals.
It supports multi business models from a single on-site point of contact.
It’s order management system dashboard will provide you with metrics as Order ID, Store, Items, Language, Date, Customer, Status, Status reason and Pick list
Sales management allows the webstore owner to assess and refine the on-store assistance on every level of the purchase funnel, from shopping cart to printing invoices and sales collection.
WooCommerce’s Step-by-Step Ordering System allows the sellers to diversify their product categories through layers and add-ons. This comes out really beneficial in promoting cross-selling, pushing grouped and segregated products through enhancing the end user’s in-store shopping experience.
The user can view orders and sales status for a given time period.
Also he can change the order status, manage prices and inventories as well as product meta descriptions on the website.
The order, sales and store management analysis facility can be derived from plugins in the marketplace.
5. Secured Payment Gateways
Both WooCommerce and Magento have partnered with some of the most popular and secure payment gateways, giving their clients the satisfaction to grow on secured sales and revenue.
WooCommerce Payments and Magento Payments do not support 3D Payment Gateway but have numerous options in the marketplace to integrate the plugins and add 3D functionality to your checkout page.
WooCommerce, just like Magento offers a massive list of options from third party companies like PayPal, Stripe, Square, etc. to protect your online stores from cyber attacks.
They not only provide online stores with the securest of the payments processes, but also furbish their clients with SSL (Secure Sockets Layer) certificates of reputed organisations, for defenses against cyber attacks.
READ MORE: https://firstwirewp.com/woocommerce-vs-magento/
45 Important things to do immediately after installing the WordPress site
Set Up Site Title, Tagline, and Timezone
First change the site title, tagline, and timezone settings. Simply head over to Settings » General page and change these settings. The Title and the tagline are one of the essential elements that identify your website, and tell people and search engines what your website is about. The Title works as the name of your website. It’ll appear in the title bar of the browser and is usually (depends on the theme) displayed in your site’s header. The Tagline is a short description that explains what your site is about. Think of it as a slogan that completes the Site Title. It appears next to the Title in the browser’s title bar. Replace the default tagline “Just another WordPress site” with your tagline.
Enable User Registration
You need to decide if you are going to have a multi-author blog. To allow this, tick off the “Anyone can register” box, and set the “New User Default Role” as “Contributor”. If you don’t want people to register, don’t tick the “Anyone can register” box.
Set WordPress Discussion/Comments Settings
Go to Settings » Discussion. Most of the settings are self-explanatory here.
WordPress Media Settings
This setting will greatly improve the way WordPress handles images. By default, WordPress create multiple sizes for every uploaded image. This is not a good practice. This will load up your blog with unnecessary files and your blog will quickly become bloated. Go to Settings » Media, and use the below screenshot to configure the proper settings: Also, add a plugin which compresses images as they’re uploaded.
Set the WordPress Address URL and Site Address URL
The WordPress address can be with or without the “www” bit. It’s crucial that what you choose here is the same as your preferred setting in Google Search Console. For example, if you choose “yourdomain.com” without the “www” bit, and someone tries to navigate to “www.yourdomain.com”, it will redirect to “yourdomain.com”. In Google Search Console, you need to make sure that you configure the preferred domain to be the same as what you configure in your WordPress admin dashboard, in this case “yourdomain.com”. Google will then display that preferred domain in the search results. The site address URL should be different if you want your WordPress installation to be different from your website’s actual home page.
Configure the Front Page Settings
The home page of your new WordPress site can be either a custom made page, or it can simply be a summary of the latest blog posts. When you’ve just installed WordPress, you won’t have any content so this setting isn’t all that important yet. But it’s good to know that this setting exists. Once you have your home page designed and created then you can revisit this setting and select the Front page from here.
Change the Blog Permalink Structure
The permalink settings determine what the URL structure will look like for your permalinks and archives. For example, you can choose to have the day, month and year included in the blog post URL. Or you can have a numeric value instead of the blog title in the URL. The best option? Just the post name. No dates or numeric values. Unless you find the date to be useful for your readers, there is no benefit to have this included in the URL. Numeric values are even worse, because they don’t mean anything. In addition, the search engines will frown upon it too. In general, search engines like short and descriptive URLs.
Set Your Timezone, Date and Time Format
In Settings » General you’ll find the options for Timezone, Date and Time Format. Choose a city in the same timezone as you are or a UTC option if you don’t find your city. Now your posts’ time will be synchronized with your actual timezone and your posts scheduling will work as you expect. Date and Time format settings control the way they’re displayed in your site. They usually appear as the metadata of your posts and tell the visitors when were the posts published or updated. You can choose one of the preformatted options or generate a format of your own.
Install a WordPress Theme and Uninstall Unused Themes
By default, a WordPress installation comes with several free themes. One of these free themes will be the one that is activated. Choosing a theme is an important step because a theme has a huge impact on the success of your WordPress site and blog. A theme should match your expectations in regards to look and feel. A theme should be a good reflection of your brand. In addition, a theme should be well-programmed and regularly updated. You can either keep using a free theme, or you can decide to purchase a premium theme. It’s important to delete any themes that you’re not using, as they can make your website a lot heavier. Just like with plugins, only use what you really need. In other words, you should really just have one theme installed.
Install and Activate Your Theme
When using an external theme, one you downloaded or purchased outside of the WordPress themes repository, you’ll need to upload it by following one of these options:
a. Upload through WordPress: From the WP menu go to Appearance » Themes » Add New » Upload Theme. Then, choose the [theme-name].zip file.
b. Upload through FTP: Unzip the [theme-name].zip file and upload the theme folder using your preferred FTP client into the wp-content/themes at your domain.
Once you have uploaded the theme click Activate (Appearance » Themes » Your uploaded theme). Another option is to look for a theme in the WordPress Theme Directory, which has a collection of themes you’ll be able to install right from your dashboard. Navigate to Appearance » Themes » Add New, and you’ll see the available themes from the repository. Just select the one you like and click Install.
Remove Unused Themes
WordPress comes with its own default themes known as the Twenty-Something series. After you install and activate the theme you’re going to use, do not leave other themes occupying the space in your install folder. Delete all other themes. Go to Appearance » Themes, click on the theme you want to remove. It’ll open a lightbox, and on the bottom right corner you’ll find the Delete link.
Upload a Favicon
A favicon is an icon that represents your site across the web and devices. It’s a part of your site’s visual identity and helps people to easily and quickly recognize your website. Since WordPress 4.3, you can add a favicon (or a Site Icon) from the WordPress dashboard. Go to Appearance » Customize » Site Identity tab. Click on the select file button and upload the image you want to use as site icon. According to WordPress, icons must be square, and at least 512 pixels wide and tall.
Read more: https://firstwirewp.com/45-important-things-to-do-immediately-after-installing-the-wordpress-site/
Wordpress Theme Customization - FirstWireWP
FirstWireWP is a leading wordpress theme customization company. Share your requirements and we will customize the wordpress theme according to your need.
https://firstwirewp.com/wordpress-theme-customization/
Wordpress Cloud Hosting - Wordpress Migration to Cloud
Looking to host your Wordpress site on Cloud for high speed performance? FirstWireWP can migrate your WordPress site to Cloud hosting from Google, Amazon, Microsoft & Alibaba.
https://firstwirewp.com/wordpress-migration-to-cloud/
Custom Wordpress Plugin Development - FirstWireWP
FirstWireWP develops and integrate custom wordpress plugins to your wordpress website and woocommerce stores.
https://firstwirewp.com/wordpress-plugin-development/
Dedicated Wordpress Hosting Server - FirstWireWP
Looking for Dedicated Wordpress Hosting Server? FirstWireWP provide managed wordpress hosting. Get your own dedicated server today.
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