Culturadelcartel

El Cartel follows and likes a lot of things. While any gang keeps some information confidential, we'll show you our process, our projects, and some tricky questions from our customers. Read more about El Cartel

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What do you do when you find a problem on your way? That's how we do! Hasta la vista!

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Progress of today for our top secret "Project X." Aye Caramba!

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Priset test shoot - Day 1. Ana our lizzard/gecko queen contructed the final version of our paper friend. The rest of the day we worked on the set up in the studio, cutting paper, cutting some more paper and we made some rough stop motion shots. Tomorrow another day filled with paper and I don't mean plata!

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Cutting paper like there is no tomorrow. The team is producing at the same speed as we can drink Cachaça. We're happy to show you some pictures of our preset process. Hasta manana, manitos!

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After our first presentation for our classmates, we got some nice feedback. So El Cartel got together to sketch the final days to come! 

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Production has started! We have been 3d modeling, papercrafting, illustrating and acting out our concepts and now it's crunch time. With some feedback sessions on our way and the final presentation just behind the door it's going to be a diet of caffeine, energizers and habanero chili to stay awake.

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El Cartel in production mode yihaaaaa! Behind the computers, drawing board, behind the computer, drawing board, shoot, duck, create, build, tear down es una locura!

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El Cartel loves SNASK. Being inspired for our studentbrief by this awesome stop motion from Mike Crozier. Increible!

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La Mano desde arriba! Inspiration for our Samsung project.

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Que onda! Yesterday we ended up with two concepts. We invited some fresh brains (read El Cartel members Roy and Kevin) to give it a technical edge. After developing both directions, some air guitaring, napkin sketches and Swiss chocolate from our CD we were able to make a decision. Hasta la proxima!

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El Cartel had a busy day today. Ideas were being murdered and we narrowed it down to the final two. We did some heavy brainstorming, sketching and created our own energizers (ways to keep the mind fresh). In the meanwhile we had idea man coming to our rescue and got some class experts to give us feedback.

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Volando en las estrellas.

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Take your time to watch this amigo!

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San Valentin, el dia de amor caliente! El Mano was aiming his love bullets (read... roses) on the lovely ladies at Hyper Island. Will Mano find his soulmate? Tweet #elmano_marryme if you like his style.

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Group Dynamics Process (follow us)

Today we are starting to narrow our ideas to the Samsung brief. 

We are going to do a group brainstorm and the dynamic is...

1# We have 3 different insights & ideas to work on...

2# We are going divide the agency in 3 different groups working for 20 minutes on each of the insights & ideas.

The idea is to build on the insights & ideas to make it stronger.

.....................................................................................

The result:

More ideas, some adjustments on the insights and a better understanding of how far we can go.

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El Mano ready to make some sweet loving today. Girls, agencies and random people. El Mano is coming for you. Mano mete mano!!!

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Olympics games with a Goofy twist