Museum inspired scientific posters
The 2018 North American Congress for Conservation Biology (NACCB) was held in Toronto last week and I presented some of the research I am conducting with WCS Canada and the McCann Lab. I really enjoy designing posters for conferences and as in previous posts I like having a central image that covers the entire poster as the focal image with a narrative on the research and as little text as possible. For this poster however, I needed to show some results but I didn’t want to add figures that would detract from the focal image. I recently had visited the NYC Aquarium and many of the interactive exhibits has panels you could lift to learn more about the topic of interest. Inspired by this design, I decided to make a poster that retains the focal image but by adding panels I could still present figures and make the poster interactive.
In Adobe Illustrator (you can use your favourite design software) I designed the poster to have three panels that you could lift. I left space in the design to fit the figures I wanted to include. I then had the poster printed on heavy paper stock at my local printer. Next, with just a xacto knife and a ruler I made three cuts on the left, right and bottom of where I wanted the panel, leaving the top intact to serve as the hinge.
Once the cuts were made, I printed out the figures I wanted to include using a regular laser jet printer. This was the perhaps the most difficult step as I had to resize the figure a couple of times to ensure they fit inside the panel. When the size of the figure was finalized, I simply glued the figure to the back of the poster.
Now when you lift the panel from the front it exposed the figure underneath. To add context I made sure the text on the flap referred to the figure and added additional information on the figure printout.
At the conference I also met another scientist that had added a decision wheel you could turn to a poster for another meeting he presented at. I really hope this signals a move away from simply reproducing your manuscript on your poster and instead seizing the opportunity to present a poster as just another place to do good, interactive, science communication.







