A Little Thinking About The Design
I review the book Tanaka Ikko Graphic Master these days, written by Gian Carlo Calza, publishing in 1997 by PHAIDON. As the name of the book, the content is talking about the designer Tanaka Ikko and his work. I know this designer when I back to China, but just the work Nihon Buyo. By reading this book about Tanaka Ikko I know him more, and have my own thinking about the design.
First of all, I learned the traditional stuff is important to the work of a designer. According to this book, I have learned some experience of his growth, I realized there are great influence caused by the life experience. His is living in the city Nara, which is one of the most oldest and traditional city in Japan. At the beginning, around 1970’s, his color focus on obverse contraction like white and black, white and red or black with other, and his strokes and the practices of performance have some signs of the Ukiyoe. For example, the picture here using the black background and using traditional Japan painting Ukiyoe to fill the words, to make people focus on the color stuff. And around 1990’s, his work is more abstract, simple and succinct. He is good at using simple geometry images to perform some complex, retro, figurative, traditional and realistic characters. From his work, I realize the importance of the traditional images or elements. When I am trying to do some design, I rashly intent to imitate the western artists, which image works is more focus on abstract visual process. Therefor, as the result, I often ignore the tradition stuff from the long time period of Chinese history. I am not saying to regard adding the traditional stuff is the purpose of the design, but from Tanaka’s work I realize the importance of that, combine the tradition and the geometry can produce unexpected results, and maybe I will pay more attention on the traditional aspect.
Second, I see a very obvious personal style from Tanaka Ikko. I first know this great artist is his work Nikon Buyo, which is the first image of this book. This poster has a very distinctive image of Japanese geisha. I know the geisha, and I know all the geometry image, but I still fell amazing to see the poster combined traditional image with abstract images so well and there is no sense of violation. From this Nikon Buyo, I begin to learn more about Tanaka, and I see lots of other poster having the same features, which is his own style. It is very normal to have his or her own style for a great artist, but for us who are learning design right now, most of us do not have our own style, and maybe we do very different stuff when we do different design project. To do better indesign, students as me maybe need to try to do the poster and design in some patten, that what I am understanding of our project about the tool box, to have our own style. As I said before, Tanaka Ikko created a style of graphic design that fused modernism principles with the Japanese tradition. Nikon Buyo is just a example, actually as a style, he do have other poster to recognize like a series with that feature.
At last, I realized it’s important to have more experience. From the book, I learned Tanaka Ikko studied art when he was a child, and when he was a young adult, he was involved in modern drama and theatrical study groups, and during that process, he live from Nara to Tokyo to other different city in Japan. I realized to rich ourselves is a pretty good to do the poster in better way. That’s maybe why I choose to go abroad to study, like now. In addition there are some other way to experience more, like traveling and reading. Experiencing more to find our own interesting and the area we are good at, that maybe the first step to be a good design.