Music Player in 2023... Why Sony?
The convenience of Bluetooth streaming is great but it is constrained by how much data it can pump through its signal. Though portable music players are preferably used with wired headphones for maximal performance, wired cans have seemingly enjoyed a recent renaissance too.
Smartphones are great for convenience but they’re not necessarily great for sound. As they’re multi-taskers, able to perform a range of functions, that also means they are a product that’s a jack of all trades but master of a few. Support for higher quality music has become better in the portable space with what Qualcomm is doing with its Snapdragon Sound platform and Sony’s innovations with LDAC, but in terms of outright quality for music, you won’t find better than a portable player.
Sony’s announcement of a new and not too expensive Walkman is a sign that portable music players still have a function and a purpose, as well as reminding some they still exist. Most would assume that portable music players have (or are) going the way of the Dodo, slowly passing their way out of relevance. However, we’re still seeing specialists such as Astell & Kern launch new players every year, and just recently FiiO announced the M11S. While Apple killed off the iPod, the rest of the portable player market isn’t interested in joining the scrap heap just yet.
The NW-A306 has a battery life of up to 36 hours of continuous playback, a 3.6-inch display, and because it runs on Android, you can install your favorite streaming apps if you must, although that defeats the point of having all your music with you. You'll still need a computer to load your music onto the device, just like with the iPhone's Music app, but that somehow seems less annoying with a walkman than with a phone. It also has audiophile-level playback at up to 96KHz (more than double the sample rate of a CD), although that's probably not a difference you can hear.
But it's not all upside. For a start, you'll have to carry two devices if you still want to carry your phone. And it's possible that you kind of let your music library slip when streaming came along. I bought a used iPod a while back, and when I loaded up all my songs, there was no music from the last half-decade or so because I'd been streaming it all.
The convenience of Bluetooth streaming is great but it is constrained by how much data it can pump through its signal. Though portable music players are preferably used with wired headphones for maximal performance, wired cans have seemingly enjoyed a recent renaissance too.
In a wider sense, of this seems to have converged around a greater want for higher quality music on the go. We have for decades limited ourselves in this area as MP3 streaming and downloads were a step in the wrong direction, one that’s taken a long time to reverse. In people’s minds, the quality of what they’re listening doesn’t matter as much as having access to it. We have access to more music than we can fathom at the moment, the area that we need to beef up is the quality we listen at.
From DACs to headphone amplifiers and higher quality streaming services such as Tidal and Qobuz (we still wait for Spotify Hi-Fi to make its entrance), the issue of ‘quality’ is one of the frontiers that the music and audio industry is pushing towards. All these devices have the potential to make music sound better, so while my smartphone will still be my device of choice given how much it (rightly or wrongly) rules my day-to-day activities, when it comes to listening to music in its highest quality, I’ll be tuning in with my portable player to get the best experience possible.
You may think that, there’s only a need of an audio enhancing software or a high end headphones. But on all every aspects, from nostalgic design, high end specs possible and even quality - Sony have managed to make it all happen in a capsule. And that’s it. For music lovers, this will be dream gadget for sure and so happy to see this upgrade on this formfactor which was really unexpected. And looking forward to have a glance of one of these in real. And that’s been it - Edwin K Jayesh
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