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It’s All About Mi

Xiaomi is the next best thing when it comes to producing world class smartphones. With the MI Series and the Redmi Note Series, you couldn't get a better selection! Show your friends who has the newest trend on the market. We provide quality products at a reasonable price so anyone can be the group celebrity. Within the past 5 years, we have become the 3rd world largest high-quality technology distributor. We provide you with the most up-to-date technology without spending a fortune. Our most popular item is the Mi4.

The Mi Series

Our newest product in this series, the Mi4, is the world’s fastest android smartphone. With over 60 million smartphones sold by Xiaomi in 2014, our brand is growing and we want you to be a part of it!

We offer a 5 inch HD display, with a stainless steel backing which provides top of the line strength so you can focus on more important things than cradling your phone. Comparing Xiaomi’s products against their leading competitor, Apple, their iPhone 6 has a smaller screen and needs an over-sized case to protect its delicate exterior. Our phone is sand blasted and laser cut to provide the precision that you deserve in a phone. Now you have a phone that you can show off. 

Mi 4 has almost three times the battery capabilities than the iPhone 6 and more than that of the Samsung Galaxy S5. Our camera is perfect for taking pictures and videos of those precious moments you hold near and dear to your heart. We offer many more incentives proving we are worth having:

SnapDragon 8012.5 GHZ

Multiple colors

4G LTE

Infrared remote control

Energy efficient

                       It’s time to get a Mi 4, don’t you think?

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‘Shh-Ow-Me’ the Money

Xiaomi, pronounced as ‘shh-ow-me’, is a relatively new high-quality technology brand that was founded in China 5 years ago this month. Don’t let the name fool you, Xiaomi is slowly, but at a great pace, climbing the ladder of success with the help of their ‘mi’ fans. This blog post will point out successes, the brand awareness, and the people behind it all.

“Accelerate your life”

Mr. Jun Lei is the founder of Xiaomi and was also one of the founding fathers of Kingsoft. After being with Kingsoft for a couple of years, he stepped down from his position and began working with his new brand. With the help of technology experts from Microsoft, Motorola, Google, Kingsoft and Yahoo, Xiaomi has been recognized as the 3rd largest world competitor alongside of Apple and Samsung. Xiaomi’s products are very similar to their competitors but with their brand name ‘mi’ on all of their products. Their products:

Smartphones (Redmi 4G, Redmi 2, Mi 4, Mi Note)

Tablets (MiPad)

TV (Mi TV)

Wireless Router in HD (Mi Box)

Dual battery (Mi Power Bank)

Fitband (Mi Band)

Headphones (Mi Headphones)

Camera (Yi Sport Camera)

After a great year of recent products put on the market and their 5 year anniversary approaching, Xiaomi had a surprise review come out on March 31st, the new smartwatch. This smartwatch will hit stores when the Apple smartwatch is released. Xiaomi is ready to jump in the digital marketing world of high tech smartness.

“Always believe that something wonderful is about to happen.”

How is it that this company has been successful enough to compete with top performers, such as Apple? With the help of their mi fans, of course! Xiaomi is focused on pleasing their customers more than anything else. A company that revolves around the feedback and support of their customers, they believe that their customers are the reason why they are successful. Mi fans provide meaningful advice and reviews of their products and the results of their products go hand-in-hand with one another.

A company that not only knows how to intrigue their customers wants and needs but likes the challenge of global competitors, will soon cross overseas and enter the U.S. market. Xiaomi will be the next big thing on the market, and I believe that this brand will make heads turn with their products. Next step is to… “Shh-Ow-Me’ the money!

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Automation + Customer = Connection

A marketing phenomenon that’s making its way to being one of the most used marketing tools to connect with a brand, provides predictive algorithms, and measures ROI. Marketing automation can distinguish new trends in behaviors, ranks and tracks leads, and nurtures the customer with more relevant information. With this being said, some people are also having trouble embracing the idea of computer software taking over a person’s job, but did you really want to do all the hard, complicated work?

Since marketing automation is relatively new, there are advantages and disadvantages that come along with it. This blog post will help regulate the use of marketing automation in the right way to develop your brand into the digital world.

Benefits:

Nurturing Personas

What is the main goal that every company is after? A constant relationship with the customer. Marketing automation keeps this alive by starting and preserving this valuable relationship with their target audience which will bring in more leads and keep a promising relationship with the customer.

Organize Segmentation

Sending the right information, at the right time, to the right person is a very crucial factor for success. By achieving this task it will provide the relevancy and trustworthiness that marketing automation wants with their customer.

Drawbacks:

Unwanted Messages

Emails are sent out every day from Twitter suggestions for 'Who to Follow' to iTunes sharing the 'Top Ten Hits This Week', but do those messages make you want to even up the email?

Expectations

Some businesses expect instant success once a computer marketing automation software is put into their database, which results in nothing. Marketing automation relies on the people in the company, how they want to go about things, and how they want to reach out to their consumer. 64% of marketing chiefs that manage their marketing automation reported they have either an informal process, or no process at all.

Marketing automation has been relatively progressing in the last few years and many major companies, such as IBM and HubSpot, are working on creating a more relaxing work strategy with this tool. Even though this is a new marketing strategy and provides many points of success, can it uphold the conquest for a long term business?

http://blog.marketo.com/2013/03/how-to-create-marketing-people-love-with-marketing-automation.html

http://blog.leadmaster.com/2014/03/27/marketing-automation-research-study-reveals-companies-need-sales-lead-management/

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#MillennialsAreTheNewHashtag

You’re probably asking yourself, “Why should I even read this article? I know how to get myself out there.” That’s what almost every person says when they just broke up with someone and need a new outlook on life, but I’m not here to talk about a bad break up. I’m here to push you out into the digital realm of marketing and provide the expectations people look for.

Remember that quote from Finding Nemo, “Fish are friends, not food.” Well, it also applies to Social Media. We either share our life happenings with Facebook, Twitter, Instagram, etc. or spend hours reading articles on “5 Ways to Land Your Dream Job” or “20 Things 20-Something’s Need to Know” feeding our brains with knowledge that’s pointless, but you really need to know how to attract your future consumers and oh, what a silly concept that is!

Social media is the number one connection a person can have to the changing world of marketing and the millennial generation is the expert to turn to. With social media sites, such as LinkedIn, help contribute our intake of the digital market and display our insight on what is used in today’s culture.

With the help of Mark Schaffer’s article, 12 Ideas to Ignite Your Content, and these song lyrics will guide you on to creating a blog for not only enjoyment but a future business venture.

“Ignite the light, and let it shine”

Even Katy Perry is telling you to show off what you got! Discover what you’re great at – blogging, tweeting, and/or sharing pictures – everyone is blessed with a talent and it’s time to figure out what triggers your creativity.

You posted a photo from your awesome camping trip to the awesome mountains with awesome friends and your mom happened to share the picture on her Facebook. You’re popular! It’s the first step to getting yourself known. You might laugh at that statement but typically friends and family are the ones to spread your content the fastest.

Posts that are most shared are either “Awe” or “Funny” so keep up the good work and share your most memorable treasures. You never know what will be the next big thing, and your creativity might be it!

“One step to the left, take it back now y’all”

Get a new perspective instead of going the same route you’ve always chosen because ‘it’s easier’ or ‘I knew how to do it that way’. Try adding pictures, video, or an inspirational quote to catch the reader’s attention. You never know what will draw someone in and that’s the best part of life, the UNKNOWN.

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"Mobile-ready will become the universal norm"

While reading this article, I was actually not reading it from my smartphone or tablet, but had it printed out to be able to strain my eyes away from my tiny screen for a moment. I use my smartphone every day to browse through my many social media apps, which I believe is the true use of smartphones. Social Media apps, such as Twitter, Facebook, Instagram, and Tumblr, know that their consumers have everything at the end of their fingertips waiting energetically to type their thoughts or ideas into a limited space and that’s why they are mobile-friendly. Typically the sites that aren’t mobile-friendly are not meant for smartphones or they want to intrigue their consumers to come to them instead of connecting behind an invisible wall. We all know meeting customer wants and needs is the true meaning of marketing.

As stated in the article by OVUM, “one billion people will be using their mobile devices as the preferred method of accessing the Internet,” and this is seen all over. The Millennial Generation can barely walk out of the house without their phone somewhere on them and the use of their smartphones is greatly displayed all over our society. A fine example of this would be in class, a teacher sets a display of rules on the board. Typically, one would write all of them down but what the Millennial Generation will do is take a picture of it and save it on their mobile phone. Mobile phones will cease to exist in the future but for now, it’s readily available and easy to travel with which is a top priority for people.

The Millennial Generation is all for a challenge and this is it! This is the time that they will show how educated they are with upcoming technology with their over consumption of digital media. The frustration behind nonmobile-friendly websites consist of regularly zooming in and out, tiny picture and text, and/or using the original website that is used on PCs or Macs but what if the Millennial Generation can work its way around it. This generation is coming up with new ways of using technology every day and I believe they will find a way to defeat this lousy excuse of marketers not reaching out to their consumers.

“Success in establishing and maintaining brand loyalty is increasingly dependent on how well a company can develop a relationship with their consumers via social media and mobile,” is unbelievably true in this generation. We live behind our screens because we are afraid of the unknown. This is why companies are trying to reach out to us through their mobile-friendly sites because the generation knows how to persuade their consumers. Marketing is changing rapidly and I believe that the companies that do not have mobile-friendly sites may not be here much longer. This generation depends on their phones EVERY DAY and if companies can’t intrigue their customers through a smartphone or tablet that is used regularly, how will they continue to impress their future consumers? They say that these smartphones will be a thing of the past, and maybe they will be but as of now, I don’t believe it’s going anywhere. 

[marketingland]

Internet Explorer has taken the browser lead from Google Chrome. Yes, you read that right.