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http://awesome.good.is/transparency/web/1204/your-daily-dose-of-water/flash.html

I chose the water conservation info graphics because California is in a drought and I thought how brilliant to break down how much water one person uses on daily basis. It's not just showers, washing our hands, and brushing our teeth it is so much more. It starts from waking up in the morning to breakfast to the end of the day and if give little blurbs of "did you know?" With this interactive infographic you can actually enter in ones use of their daily water, and fun is that? Participation is the key to interactive. Just like video games you want to feel like you are apart of the process. The pictures for every screen would tells the audience how much they have used and what they can do to reduce their usage. If one did this everyday one could actually reduce their water intake and pass the message onto other and that is what interactive infographics is meant to do.

Teresa

Kat

Nick

Word Cloud

By Katherine Molina

I chose to do the word cloud on Miley Cryus song Wrecking Ball. I knew that this song had a such emotion behind it i wanted to see if the word cloud would catch some of the more emotional context. The word want, always, and running are the ones that are bigger than most. I think that the words that are bigger than the rest really capture the emotion that the song wants you to feel. The little words that read slowly, break, wanted also gives the reader an idea of what the song is about. After messing around with the word cloud I also shaped it to be almost like an actual wrecking ball!

Elements & Principles Of Design

By: Nick Sicam

In the Nike ad, the man sitting down in a buddhism type mediation form where he seems at peace with himself and the surrounding. This example shows he is in harmony in his state of mind, but with his glasses on gives you a mysterious feel of what's going on inside his head. His attire is neutral in color where he is only wearing dark colored clothing. But as you look up above his head, there is a lot of bright colors and swirled motions coming directly from his mind. This shows his wide imagination of space which the ad is comparing the aerodynamics and diversity in color of space to their new shoe. Overall, the ad is showing a type of imagination you can obtain with these shoes.

In the Los Angeles Clippers photo above, it puts complete emphasis in players, Blake Griffin and Chris Paul, where their color is not tailored and they are the brightest feature. They are clear and centered in the photo compared to the fans in the background. The fans are blurred out where you cannot even see detail in their face and tinted in a bluish shade with an overlay of shapes.We assume that all fans have their eyes on the main picture of Griffin and Paul. The Typography which says, "Fight Until The World Stops", accentuates the focus on the two stars of the LA Clippers.

In the Kid Cudi photo album above, it gives you a negative space formed into Kid Cudi's body with orbitals around him. The negative space is cut out around his body and orbitals to black out everything but the center of the photo to put an emphasis on him. The space is filled with different colored stars to show his outer of this world thoughts inside of him and circling around him. The motion of the orbitals create almost an infinite cycle of whats always running through his mind. His head is looking up to show us he is pondering outside of the box.

Typography

By Katherine Molina

Typography is the art of selecting or arranging type. The usage of type and the selection of font can easily attract people to read what is being said. In this Maybelline ad for Instant Age Rewind there isn't a variety of words that catch my attention because most of the type is very small besides a couple of words. The word ERASE catches my attention because it is bigger than the other words. ERASE is used about 5 times in this ad and it is bigger compared to the other words so its giving the reader the concept that something will be erased when using their product. Maybelline the brand name of the product being sold in the ad is typed across the whole bottom of the ad. The reader automatically is aware that this is a maybelline product. New York is used in Justified Right form. Kerning was used for the slogan MAYBE SHE'S BORN WITH IT. MAYBE IT'S MAYBELLINE to match the width of the word maybelline up top.

https://www.myfdb.com/campaigns/14542-maybelline-instant-age-rewind-2012

http://www.nbcnews.com/id/28775779/ns/business-business_of_super_bowl_xliii/t/coke-launches-new-ads-idol-super-bowl/

The use of typography in this photo is supposed to attract people to drink coca-cola. The font they used for the would GULP is almost like a script type. It is playful and the color of it is actually the soda itself. The main attraction to this whole ad is the word Gulp. The slogan coca-cola used for this advertisement is open happiness which is in much smaller simple letters. It doesn't take away from the big word Gulp at the top because they want the viewers to have that craving sensation for their soda.

"Myth of Photographic Truth" As you can see this is a common picture of a beautiful woman holding a beer, which is most common with beer advertisements, but what you don't see is this women is about 8 month pregnant and it is a non-alcoholic beer. The truth is hidden in this simple picture. The use of cropping gives no shock value, but it appeals to all audiences because some will see this ad and buy non-alcoholic beer just from the picture alone. If the actual picture was shown in advertisement I'm sure the picture would cause an uproar to say the least.

Teresa Arevalo

This is a form of Digital Manipulation. I remember this story very well. This women went through IVF to get pregnant, and ended up with sextuplets. She did not want to reduce the pregnancy, and she was the first to ever give birth to seven children. This was news at the time. But the news wasn't about her seven baby's that were born prematurely, it was about how the mother of seven had her teeth digitally altered on the covers of every major magazine in the country. The sad part of this is that everyone had an opinion about her teeth when that wasn't the news story.

Teresa Arevalo

The above photo is another war time staging photo. "History of The Fighting 69th Infantry Division" The handshakes are between U.S. Soldiers and Soviet Soldiers. An international news reporter arranged the photo. The soldiers were out sightseeing, sharing vodka, and showing each other their weapons. This was the day after the so called "Link Up" when the Soviet Union encircled Berlin with the United States in World War II. This picture is depicting something that never happened, and is basically a lie because there is no truth in the picture because it is staged.

Teresa Arevalo

Political Cartoon

By Nicholas Sicam

Satire:

Source: http://www.cagle.com/news/marijuana-legalized/

In this satirical cartoon, a man is holding a newspaper where the headline states that Hostess is going out of business. The woman sitting right next to him then replies by saying that if marijuana is legalize in enough states then the snack company will go back in business. Satire fits this cartoon, because the woman is implying that if states legalize marijuana then more individuals partaking in the activity will have a higher chance of buying snacks. This suggests that marijuana can help monetize businesses with certain side effects it holds. The cartoonists’ message is effective to the fact that he uses two current events of Hostess no longer being sold and Marijuana’s constant reach for legalization. He/she uses both events to prove that many businesses can monetize from legalizing marijuana and in a way foreshadows what can possibly happen if marijuana is legalized in enough states. More businesses will capitalize in the legalization and start new campaigns to target marijuana users.

Caricature:

Source: http://shadowness.com/seedsower/lebron-james-of-miami-heat

In this caricature of Lebron James, you instantly notice that his jawbone is the largest part of this head and at the top of his headband you can notice that his hairline goes further back. This is Lebron’s trademark in appearance. Most of us know that he wears the headband to cover his hairline, but the cartoon makes it clear that he does indeed have a receding hairline This cartoonist is sharing to his viewers the parts of Lebron’s face that his nose, jawbone, beard, ears and lips are the largest part of his body. This exaggerated form of his face although may be offensive to the Black community due to extenuated certain facial traits that can be deemed as a racial stereotype. Although, the cartoonist intent may not have been to offend that community, but just be more humorous to Lebron’s facial features. I also noticed that the diamond earring in his ear is extremely large, this suggests that he is extremely wealthy and doesn't mind showing the flare.

Humorous Allusion :

Source: http://dlb-network.com/photographyomn/allusion-cartoon

In this humorous allusion, it shows two dinosaurs looking at all duos of animals inside Noah’s ark. The dinosaurs who did not make it on the Ark are looking from a small island as one says, “Oh crap! Was the today?” This plays into the comical perception of dinosaurs being extinct in their point of view. They dinosaurs seem so nonchalant in the photo where they give off an emotion of being careless or dumb that is why they are no longer a living specie. The cartoonist portrayed that in the image by showing that evolution did kill the dinosaurs, but it was because they missed the day to be saved on Noah’s ark. This also plays into a sarcastic point of view that evolution does not exist in Christian history so the fact the dinosaurs were extinct from missing out on the boat keeps the cartoon in a sarcastic manner of religion and evolution.

Visual Pun:

Source: http://www.dorkly.com/images/download.jpg

In this visual pun cartoon, there are several different types of ovens that are posing to be like the Marvel superheroes known as “The Avengers”, but instead they are known as “The Ovengers”. This cartoon combines the concept of types of ovens and the superheroes. These different types of ovens have different functions and uses which can be similar to The Avengers having different powers and specialties. The cartoonists makes the image effective by incorporating recognizable colors from the actual superheroes and placing those color patterns on the ovens. When I first saw this photo, I couldn’t help but think of how clever, but so subtle, random, and irrelevant that the cartoon’s purpose holds.

Convergence Media

By: Katherine Molina

There are so many ways to communicate through social media. Now in days people are communicating through social apps such as facebook, twitter, instagram, and snapchat. Social apps are evolving around messaging. Instagram now has direct messages, along with twitter, and more currently snapchat added a new feature where you can chat. Kik is a messaging app that allows you to talk, browse, and share any web site with your friends. Its new feature allows you to browse the web without having to leave the app. Kik was specifically made for chatting. This app was founded in 2009 but didnt go viral until late 2010. Kik now has more than 150 Million users and is continuing to find ways to make everyone's chatting experience delightful.

Pros:

While using Kik you can create your own user name. No phone numbers are needed to use this messenger. It is free when you visit your google play store or the app store. You can use the browser without having to leave the app. So that way there's no exiting and having to open your internet browser it can all be simply done in the app.

Cons:

Security issues. It is easy for a stranger to get a hold of your username and message you. Very similar to other chatting apps (facebook messenger).

http://kik.com/about/

https://www.commonsensemedia.org/app-reviews/kik-messenger/user-reviews

Consumers are exposed to stereotypes in the media, but the way it is decoded depends on the individual. The meaning that the producer is trying to convey could be misunderstood due to the receiver’s background. The first picture I chose is of Kobe Bryant with the caption “Which one of you is Lin?” Jeremy Lin joined the Lakers this season. The picture implies that all Asians look alike. In the world of sports the media tend to focus on the rags-to-riches story of the ethnic minority player gaining success through sports and the Asian sports player associated with academics. The second photo is a picture from the movie “The Breakfast Club.” The cast are portrayed as the delinquent, jock, nerd, rebel, and popular girl. As society we stereotype a person’s image into these categories regardless of having any knowledge of the person. Because our culture has accepted these stereotypes, we accept them as truth. The last photo is of Snoop Dog and Martha Stewart. Even though Stewart is a convicted felon, and served time in a federal penitentiary she still has her own show, and is regarded as an icon. While Snoop Dog is a rapper, and makes it known publicly that he smokes marijuana he is not a criminal. The media will throw stereotypes even if it is subtle to embed their meaning into our culture. Some may resist these stereotypes, but some have come to believe that the African-American football player came from the slums, and the Asians will always be known as being smarter than the norm.

http://blogs.yis.ac.jp/19spencerh/files/2014/09/3856578_orig-1h2d529.jpg http://photos4.meetupstatic.com/photos/event/d/4/1/4/600_346494292.jpeg http://memesnba23.blogspot.com/2012/07/socio-cultural-issues-through-memes.html

Teresa Arevalo

Persuasive Tactics in the Media

By: Nicholas Sicam

Propaganda:

Source: http://blurppy.com/2011/08/09/retro-vintage-social-media-propoganda/

Within today’s technology and social world, social media plays a new dominant role on the way we communicate, advertise, raise awareness, promote, sell products and much more. The several different social media platforms such as Twitter, LinkedIn, Google+ and Facebook create a page that is easily accessible for everyone and specifically catered to you and only you. There is a social media website for everyone and everyone’s purpose. Well, that’s how they like to visualize themselves out to the consumers.

In the photos above are fake advertisements that were made to portray an image similar to the 1960’s vintage propaganda ads. In the first advertisement with LinkedIn, it grabs your attention noticing that the men’s photos are most likely somehow connected. It seems that they were in soldiers or some type of old school army men. Although, I do not recognize who they are, you automatically assume they are colleagues or enemies in the same circle. The ad then says ” A friend is one who has the same enemies you have”. This makes you assume that since a two of them have the same enemies they can relate and team up as friends. That is why you should grab a LinkedIn account. This ad portrays LinkedIn as a way to connect with others with similar interests or similar disinterests.

In the second photo, Skype is used in this advertisement to bring families together. They make it seem that far distances does not matter with a family bond. With Skype, you can actually see and converse with family members who are not able to see on a daily basis through a computer screen. This photo has a mother and daughter in the computer screen chatting it up with a woman and her dog. They seem like their having a grand ol’ time through the computer screen. In the text of ad, it says “the healthiest, most economical and secure way to keep vigorous family bonds miles away”. We obviously know that communication via internet to your family for a couple hours or even minutes is not the healthiest way to share a connection with your family member. Also, internet is not the most economical and secure way to communicate. Internet cost money as well as a computer and the internet or your computer can crash. There are many factors that can interrupt communicating with your family members which would not be the healthiest. The way the ad uses it’s images and words to grab the attention makes you believe that having a family bond through via internet is better than physically interacting with them.

Shock Advertisement:

Source: http://www.salon.com/2013/09/12/subway_store_honors_the_onions_fake_911_coupon/

Most shock advertisements can be seen as insensitive to traumatizing events such as 9/11. Many businesses use certain events to capitalize on their consumers, but some events may not be the smartest approach to having promotions . In the photo above shows a Subway promotional ad that went completely wrong. Although, this ad is fake and made by www.theonion.com, this shows a great example of shock ads. In every way, it shows the insensitivity and exploitation of what happened in 9/11 from the man flying over the towers of sandwiches to even the price of the two sandwiches of being $9.11. This ad will greatly create an up roaring of reactions as well as extremely offending those affected by 9/11. Although this ad is fake, some Subway stores honored the deal when the coupon was shown. This is a communications crisis ready to be ruptured. In the video shared in the post below shows the example of one of the Subway stores accepting the coupon.

Source: http://deadcatbounce.blogsport.de/2012/02/05/mad-men-ad-occupied/

In the photo above, shows the example of the falling man that is associated with the show, “Madmen”. Many were offended in which this advertisement seen on buildings and billboards were close related to those who jumped out of the World Trade Center on 9/11. Although, this may have been an insensitive ad and stirred up controversy for others, I believe that this way the whole point of the advertisement. To be insensitive and to create an emotion for this. They wanted us to engage an insensitive feeling before the show even came up to prepare for the show. The whole purpose of Madmen is to exploit the insensitivity and no-remorse attitudes of these advertisement agencies in the 60s. I believe the advertisement may have offended, but it pushed its purpose of the show and the characters and the roles of those in the show. These are how the characters in Madmen were insensitive towards their clients and their advertisements made to even their personal lives. The falling man creates an insensitivity and shock to prove their point of the show.

Subway Honors The Onion's 9/11 Deal

SEMIOTICS, GESTALT & COGNITIVE PROCESSES

By Katherine Molina

Semiotics:

This Ad that i chose to represent semiotics is an Ad that was recently published by Covergirl in celebration of the 80 million female football fans across the nation. The 2014 NFL season recently started and this new line of makeup is something woman can be excited about. Although this Ad's purpose was to persuade woman fans to purchase makeup, due to the recent Ray Rice domestic violence incident this Ad went from advertising a woman with bold makeup to protesting against the NFL. The photo shows a woman with bold purple eye shadow and wearing a Ravens jersey. People who saw the advertisement were quick to say something because of the Baltimore Ravens logo. This advertisement isn't tied along with anything that is going on in the NFL. It's purpose again was to support woman football fans and it doesn't mean that Covergirl supports domestic violence.

Gestalt:

For Gestalt I chose this picture as an example as an illusion. There's many things going on in this photo. What drew my attention is the two older figures. It makes up most of the photo. As you look closer you can see the detailing of the whole picture. A Spanish couple a woman and a male playing the guitar make up the face of the two bigger figures of the man and the woman. On the man you can see that for the ear there is a woman coming out of a door. Also I didn't notice this at first when i saw this picture many years ago that the middle of the two that there is a gold cup. There are many surprises when it comes to illusion pictures this picture is a perfect example.

FORM vs. CONTENT

By: Teresa Arevalo

Source: http://news.festheads.com/made-america-festival-expands-los-angeles-labor-day-weekend/

he above photo is from the Made in America concert in Los Angeles at Grand Park. The picture was chosen because it best fit the age-old question “form vs. content.” The form and content is illustrated, as well as other aspects in the Visual Cues reading. The photo’s content of color, depth and light are all seen in this one photo. The use of black and white shows the audience as shadows, with the lights on stage giving this affect. The use of black and white shows that the performance is at night, and color would not do justice to the photo. The use of dept is clearly used by the photographer, to show how large of a crowd attended that one stage. The stage has the illusion of looking small compared to the crowd. If “form” of the photo uses different techniques by the photographer, but the “content” of the photo tells a story. By looking at the photo the audience seems to be one as they have their arms are in the air and they look to be dancing in unison. Even though this is a picture it creates the illusion of the crowd jumping up and down to the music being played. The action of the crowd makes the viewer wish they were there and could hear the music playing. The crowd is enjoying themselves, and they do not care if they see the performer, but only to hear the live music.

Form and content, a photo can not have one with out the other. They are equal parts to a photo. Just as a person taking the photo and the person admiring the photo are different, and one person will never look at a photo as the person taking the photo.

Ground Zero Mosque Podcast

by: Nick Sicam

In 2010, the Ground Zero Mosque controversy became a conflict for many Americans especially those in New York . A Muslim community center was planned to be built near Ground Zero where thousands of civilians died during the attack. Once the news hit the media, the headlines and leads for the story included inaccurate material naming the community center, Ground Zero Mosque which in fact was not planned to be located at site of Ground Zero, but nearby.

Source: http://fair.org/extra-online-articles/the-medias-construction-of-the-ground-zero-mosque/

Theme: In the photo above shows the news headlines for the controversy as it states " Outrage Continues to Grow Over Ground Zero Mosque in NYC". This instantly lets the viewers know that a Muslim practice will in fact take over and be built where thousands have died from 9/11. News headlines on broadcast television, newspapers, magazines, comics and on the web blasted these type of headlines and title for the "Ground Zero Mosque". What the media did not inform you was that the mosque was not directly at the ground zero location, but a couple blocks away from it.The "hypodermic effect" theory places their own political and social action in the hands of the viewers. Their stories and news allow viewers to be drugged in what they hear rather than researching on their on the real facts. The producer function of these news media outlets make the viewers acknowledge their message and become a participant to the control of mass media.

Source: http://wolfhowling.blogspot.com/2010_08_01_archive.html

Conflict: In the comic above shares a cartoon of what it seems to be two victims from 9/11 falling from the World Trade Center with captions saying " see? right over there...oh yea that would be a great spot for a mosque..". Instantly, you can tell as a viewer that the tone of the comic is obviously sarcastic. The illustration of the cartoon's message wants to persuade viewers to believe that building a mosque is a horrible and stupid idea. They use of a sarcastic tones portrays the idea of building a mosque at Ground Zero extremely idiotic to even mention. This juxtaposition type comic can allow the viewers to call for action to fight again establishing the mosque near the site. Many of those opposed to the idea in fact rioted near Ground Zero to make a point to politicians of New York and the Muslim Community.

Source: http://www.mlive.com/entertainment/kalamazoo/index.ssf/2010/08/voices_is_building_the_mosque.html

Theme: In the photo above, two supporters of the Muslim community center are holding signs that say, "support freedom of religion" and "love thy neighbor". As the supporters seem to be fighting for their opinion to be heard by others , the image being taken is a visual semantic of a resolution being made that symbolizes peace and unity. The constitution states that as American citizens we have the right for freedom of religion. Although building a Muslim community center near Ground Zero may be perceived as insensitive, it also is a common right for the Islam community to practice their beliefs at any desirable location. The image visualizes a peace treaty between America and the freedom to practice religion.

When many of the news media outlets referred the community center as Ground Zero Mosque, it became an instant conflict due to the location and the instant perception many Americans have against Muslims from the 9/11 attack.The "Hypodermic Effect" theory emerges itself to viewers where most of the public feels to be biased on what their media channel agrees on. This can show biased-opinions for many viewers about the subject. The image shows a stepping stone for change between America and the Islam religion. It displays that as Americans if we respect the belief of their faith, we can become stronger as a whole and can improve our society socially and politically.

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