Giulia SCATTINI @giuliascattini-blog - Tumblr Blog

Workshop

Exploring how to convey the message of the project through the space it lives in.

I’ve created labels and hung them all across Chelsea, mostly in places that were previously something else. On the labels there are rethoric questions asking, according to the place, where the reader think he/she is in that moment. To gather the insights I created a fake Snapchat channel called “Layering Chelsea” and asked my classmates to help me with the feedback. This was just a small experiment to explain my intent in the promotion of my project content and I’m looking forward to bring it on later.

Using social means such as Snapchat creates a dialogue between the place, the subject and the digital object.

Here some examples of the insights

BE MORE DIGITAL

Moving forward from the first visual experiments i’ve conducted i’m trying to create the interactive interface for my project. In my mind I imagine it divided into section through which the reader can choose in which way to navigate it. Maps, galleries, guided paths through the building/environment and most of all I am now focusing on the “social” side of the app. The concept of building a personal reading experience walks together with the concept of sharing it in order to give a subjective feedback and add a new layer to the realm of existing knowledge.

I’m taking inspiration from new apps like Evernote and Snapchat that allows the user to build layers to write down their impressions or simply to create notes and mementos.

Work in progress show

MAGDC WORK IN PROGRESS SHOW 2015

LAYERING SPACES

17 March 2015 - 19 March 2015

For the Work in Progress show, i worked on the Idea of how places are shaped from time and man. Is the perception of a place influenced or changed just by the intervention of time or is the action of man essential to shape a different perspective? I took as an example the Tank T-34 located in Bermondsey in London. This tank, after its service given during the war, was located in Bermondsey and during time has been repainted from several artistis, some time under commission, some time spontaneously. What has it become? What was before? Can we say what that Tank is in its complexity or can we percieve it just in a specific moment of time and place?

Is it still a Tank or it has become something else? How our personal perspective can change its essence and function?

Mississipi path over the years

Laura Oldfield Ford

Psychogeographies

Laura Oldfield Ford

Savage Messiah

a graphic novel on psychogeography.

"I diversi quartieri di questa città potrebbero corrispondere all'intera gamma di umori che ognuno di noi incontra per caso nella vita di ogni giorno"

"the different neighborhoods of this city could mirror all the range of emotions that everyone faces by accident in everyday life"

-Ivan Chtcheglov

Thoughts on Phsychogeography

Psychogeography is an approach to geography that emphasizes the playfulness and drifting around urban environments. This discipline study the specific effects of changing geographical environments in order to guide, change or implement the experience.

Psychogeography is deeply linked with the Situationist International (Guy Debord, 1955) which was an international organization of social revolutionaries characterized by and anti authoritary Marxism and the avant-garde art movements of the early 20th century in particular Dada and Surrealism. They attempted to synthesize the different fields of theoretical disciplines into a modern comprehensive critique of the 20th century capitalism.

Their primary focus was on unitary urbanism and psychogepgraphy.

One of the guidelines of this theory is the psychogeographical concept of the Dérive. The Dèrive is an unplanned journey through a landscape, usually urban, on which the subtle aesthetic contours of the surrounding architecture and geography subconsciously direct the travellers, with the ultimate goal of encountering an entirely new authentic experience.

Guy Debord defines the dérive as "a mode of experimental behavior linked to the conditions of urban society: a technique of rapid passage through varied ambiances."

Paper Ipad When the digital becomes analog.

One of my preliminary experiments.

Word clouds helped me identifying peculiar features of the digital and analog platforms

QR CODE BOOKLET

What happens when the digital communication completely takes over the text?

Map folding proof

I've changed the content and structure of my magazine.

Instead of talking about travel in the usual way every travel guide or magazine does, in my project I'm gonna describe a different kind of travel. The imaginary travel in places that doesn't exsist in this specific time and place. Abandoned places or places that had a story which is now dead. I want to create a travel experience which is highly emotional and engage the reader with the story. This experiment portrays the Mombello Sanatorium map.

Mombello, also known as G.Antonini psychiatrical hospital, was the biggest italian Sanatorium during '900. It was closed after the introduction of law 180 which states the closure of all sanatoriums in the name of respect of human rights. It was 1978.

#sanatorium #map #folding #design #chelsea #ual #Chelsea College of Art #grad #editorial #paging #assessment #graphic #graphicdesign

Experiments with the turkish folding.

Conceptual map and visual travel.

Read experiences and scan pictures.

#grad chelsea #assessment #box #experiment #visual #work #qrcode #design #graphic #folding #turkish #chelsea #ual

MAP AS ART

AUGMENTED REALITY

REINVENTING THE FAMILIAR:

Exploring an augmented reality design space for air traffic control. Wendy E. Mackay

Anne-Laure Fayard

Laurent Frobert

Lionel Médini

I found this extract from the whole article of particular interest. Augmented reality is nowadays used in several sectors and for numerous purposes. This is exactly the new kind of experience that can be developed through magazine design and that i want to recreate with my project to guarantee an unforgettable reading and traveling experience.

I

Reinventing the Familiar: Exploring an Augmented Reality Design Space

for Air Traffic Control

#chelsea #crp #Chelsea College of Art #dissertation #project #proposal #study #design #graphic #innovation #editorial #reality

SILVIA MUZZARELLI

Trending Blogs

Recently Viewed Blogs

Giulia SCATTINI