When Fashion Becomes Code: Reflections from Future Fashion Forum
This image captures more than a moment — it captures a transition.
On May 9–10 in Lviv, the Future Fashion Forum unfolded as a glimpse into what AI can become in fashion: not just a tool, but a co-author of new aesthetics.
As part of the AI Fashion Concept category, finalists’ works were presented not through traditional runways, but through a network of QR codes installed throughout the space — a poetic gesture, turning exhibition into an act of scanning, decoding, discovering.
My project Couture Phantom Code was one of them: a digital couture vision haunted by memory, glitch, and fluid materiality. It flickers between what is preserved and what is still being generated — fashion not as a stable object, but as a ghost of multiple futures.
Special thanks to photographers/Instagram @mike_ua1 and @chursina.ph for documenting these subtle intersections of physical and virtual — and for capturing my QR installation with sensitivity and precision.
More images and finalist works here:
Future Fashion Forum Gallery

















