D=G (Diamond=Graphite) is a modernistic redesign of the classic diamond ring based on a chemical concept where the diamond [C] is made using the same substance as [Carbon] with an addition of black lead (graphite). For those having difficulty expressing their love and no money to buy expensive engagement rings, this new design is the perfect answer. Diamond=Graphite will not only be a new fashion trend, but it also give new meaning and worth to diamond rings. With Diamond=Graphite jewelries, we can change the way we view expensive jewelries and redefine the meaning of materialism. We have entered a new level of luxury.
PROLOGUE/
Diamonds and graphite are materials both based on the same substance: carbon [C]. However, due to a mere difference in the molecule composition, one of the two materials is in a âunique relationshipâ with the high-end consumer market where the material is valued 60,000 times greater in price. With this ironic relationship, one of these special materials is used as a cheap consumable product in our daily lives, but the other becomes the most expensive jewelry in the world and somebodyâs valuable treasure. Based on the difference in value, the relationship between diamonds and graphite is selected as a symbol expressing the bubbled sense of value in our materialistic world.
SOCIAL ISSUE/
A diamond ring, symbolizing the happiness and love between couples, has a social dark side. Unlike its beauty and appearance, the diamonds are referred to as â'blood diamonds' (also called a conflict diamonds) due to its high value and short supply. Currently in Africa, the continent that produces 2/3 of diamonds supplied to the entire world, the inhumane slavery systems with harsh abuse and forced labor still exist in illegal mines operated by illegal armed organizations for profits with diamonds. Despite activities to stop the illegal the mining market, the African children are still being sacrificed to the illegal mining. The illegal diamonds are currently sold all over the world without a proper inspection process to check the origin of the ores. The legality of the mining process has become the cause of the increased Blood Diamond issue in Africa. If we continue to buy expensive diamonds, then there will be continuous abuse to African children by the illegal armed organizations. Without the necessary recognition on whatâs currently happening with Blood Diamonds, illegal diamonds will continue to be sold at prices in the several thousands of dollars, and quickly destroy the symbol of love and happiness to couples around the world.
SOCIAL MOVEMENT/
Through D=G and the World Day Against Child Labor (12th of June), awareness of the Blood Diamond issue will grow as it informs the public about the truth about the illegal mining processes, which include inhumane oppression and slavery. Also, the World Day Against Child Labor raises understanding and sympathy of this grave situation, and it encourages many contribution-producing projects and support from non-profit organizations working for children protection around the world.
The ring designs of D=G projects include a 1-carat version and a 3-carat version. A portion of the profit from sales of the 1-carat version will go towards supporting Africaâs non-profit organizations for children. Moreover, 99% of the profit from sales of the 3-carat versionâs special edition will be donated to various establishments of educational facilities and programs (with the announcing of the market sales price of the diamond ring as 300 thousand dollars).