Ian Edgar

Raise your glasses, here's a toast to wasted lives.

[ianedgar]

The best music of 2024.

[ianedgar]

https://open.spotify.com/playlist/72oDex2tDLwwPNI6X4drAm?si=D8GUyjltTvilFeHowPwogw 2023’s best music in a handy playlist

[ianedgar]

I wrote about lifting the veil of familiarity and connecting people more deeply to their world.

[ianedgar]

Hydraulic presses and driveway SUVs destroy a catalogue of familiar objects, pimples and ingrown toenails are excavated and purged, filthy rugs are washed, gnarled wood is turned and worked. Videos that provide a direct experience which can satisfy deep unconscious desires are unimaginably popular.

[ianedgar]

An Introduction To Introductions

Structuring video intros for the biggest impact.

Viewers in high-choice media environments are, at least right at the beginning of a video, in an appraisal mode. The decision to watch, despite the click or swipe that led them as far as starting the video, hasn’t really been made yet.

[ianedgar]

Making Special & The Importance Of Elevation

Aim high.

[ianedgar]

Data ≠ Numbers, Creativity ≠ Magic

If you have no interest in the behaviour of your audience, you have no interest in the success of your content.

[ianedgar]

The way things were, the way we made things, it turns out, none of it was inevitable — none of it is the way things have to be.

David Byrne

[ianedgar]

2022: As Good As It Got

2022: As Good As It Got · Playlist · 82 songs · 1 likes

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[ianedgar]

[ianedgar]

2019: As Good As It Got, a playlist by Ian Edgar on Spotify

A playlist featuring Beyoncé Knowles Carter, Stormzy, Kevin Abstract, and others

[ianedgar]

2018: As Good As It Got, a playlist by Ian Edgar on Spotify

The 60 best songs released in 2018.

[denvolnov]

[ianedgar]

https://www.youtube.com/watch?v=Q3HusLkQOmA

[ianedgar]

We’re living in a...

[ianedgar]

[fuckyeahthenotoriousbig]