Leve Strauss “Waste<Less”
Like H&M, Levi Strauss is also one of the famous apparel manufacturers as a pioneer for reducing the use of energy, water, chemical and other materials in the fashion industry. This is because they have made collections called "Waste<Less" to help them use their influence in producing their apparel sustainably (Levi Strauss). For instance, as they have discovered that the use of eco-friendly raw materials does not necessarily or exclusively include organic materials, they have adopted a process in which they incorporate plastic material that is already a pollutant to the environment. As a result of this change, the company was able to create the collection of products composed of 20% recycled content from at least eight plastic materials.
















