The thing is no one should count Twitter out of the broadcasting soon because like broadcasting itself it's had to evolve over the many years that it's better out. Here is the situation, Twitter will become as diverse and as evolved as broadcast and no one should be counting on its demise soon
New post tonight, I'm telling you how to run your radio station. Or I guess just run it better.
The first thing is that you need to know your music, or programming or whatever.
Your station doesn't have to be music based, but if it is like the majority of stations you should at least know what you should be playing to attract listeners. Start off by signing up for an account at allaccess.com and check out the charts that they have.
These music charts let you know a couple of things. These are the 50 most played songs in whatever genre you're looking at.
You might instinctually think that you should load all of these songs in and just let your music player go at them at random. Sadly though this just doesn't work like that. Notice that the chart gives you a lot of information; who's up, who's down, who's new, and who's popular. A good music programmer uses these numbers to assist, not directly determine, what to play.
Say you market your station as a new music station. Look at the number 1 song, now look it up on YouTube. Chances are that the song is 4 to 6 months old. Do you want newer? Let's suppose that you do.
Look now at the first song that rose this week, check out how old it is. Chances are now that it is much younger. See, music charts have songs that first get on the chart, rise up, stagnate, fall, and eventually leave the chart. The secret is that old songs reside in the top and newer songs are on the bottom!
So, to pick better music use the charts to select songs that are rising and are newer than stagnate and falling music.
Also, look at the charts for who rose the highest and lowest, what song has more audience listens. If you are really up for an intense exploration you can copy the data into Excel to sort and analyze your data even more. For example, I measure positions moved and what percent of the aggregate spins each song has, or even percent of aggregate audience.
In fact, one of my favorite tools is to use the percent of aggregate spins to compare multiple charts. This works really well on two charts that are really close like AAA and Alternative. You could even try it on a single chart's currents and recurrents. I like to do the percent of aggregate calculations on each chart independently and then combine the charts, taking care that my calculations do not change during transfer. Once combined, I remove duplicates and then I am left with a list of usually 85 records, in some modicum of spin measure sorted and ready to go.
So go ahead, look at the charts, find the songs that are new, rising, stagnate, falling, and keep track of songs that fall off the charts and as well as the amount of time that they were charted.
In the end I believe that to be a good music radio programmer you need to know your music, obsess over its details and movements, and ultimately be a studious librarian in your records.
Next week we go over music categories to enhance your station's sound.
How did IBM and James Murphy turn tennis match data into music? (If you just shouted “Sorcery!”, sorry but no.) Learn about the #ibmsessions algorithm that composes music in the IBM Cloud here →
Groep 11 heeft samen met 2 andere groepen gisterenochtend een workshop gevolgd. Het was een workshop over de werking van een radiostudio en het leren praten op de radiozender.
There are only two companies that adequately do AoIP for radio. They are Axia and Wheatstone. Want an answer of who to go with? Well, the answer is Wheatstone.
Both have brand new consoles out or coming out soon, but when I looked at bringing one into my studio it hit me.
See, AoIP consoles are expensive so the less faders you need the better. I thought, "Huh, I could do with 8 in just the air studio. The only problem is that I need to switch between A and B sources pretty often if I were to use only 8."
And that's where Axia falls apart. I wouldn't get A/B switchover with Axia, Wheatstone gives customers that.
Price points are pretty equal if you're in the market for AoIP boards, but when DJs need to quickly move between sources, and let's be honest us station managers always try to save where possible, the Wheatstone boards seem to be the most efficient boards again. (See my post on analog consoles.)
Axia does have this though. Their node units are only a half rack and I like that. Wheatstone nodes are a full rack and that's not cool buddy.
Now that both you and I know that, I'll tell you this right now. If there's any board you want to buy from Wheatstone, go with the AudioArts IP-12. You'll get the best value and markdown from that board.