In-class assignment
Here’s an example of branded PR on Tumblr: http://everyday.ikea.com/au/en (Ikea Furniture)
With a background in Communications and Public Relations, I am always involved in social media development in my career so far. My previous experience working in the media including television, newspaper and a public relations firm includes building, maintaining, and developing social media channels for the company I worked with or the clients I had. Some of the social media platform I have worked on are Facebook, Twitter, Weibo, and blog. I see social media as the new forefront story telling platform for companies who are willing to invest in marketing and advertising for business growth.
I am personally a fan of Instagram which mainly due to my passion in photography. I have been building my Instagram account @iveswa for the last two years and have attracted around 400 fans internationally. Instagram’s rise as a new outlet for marketing is truly exciting for many especially those with creative skills who are keen on story telling through attentively curated images and/or video.