Evident.
// Coming 11/01/2016
The Bowery Presents
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titsay
Color Me Curious
Cosmic Funnies
Not today Justin
Doug Jones
No title available
$LAYYYTER
The Bright Sessions

oozey mess
Fai_Ryy
I'd rather be in outer space 🛸

Origami Around
PUT YOUR BEARD IN MY MOUTH

Love Begins
sheepfilms

ellievsbear
🩵 avery cochrane 🩵

seen from Germany
seen from Türkiye
seen from Colombia
seen from United States

seen from Venezuela
seen from Brazil
seen from United States
seen from Malaysia

seen from Belarus
seen from Indonesia
seen from Venezuela

seen from Ecuador
seen from Spain
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seen from Türkiye

seen from Lebanon
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seen from United States
@jordxb-blog
Evident.
// Coming 11/01/2016
“Omnichannel retailing is the use of all physical channels (offline) and digital channels (online) which offers a seamless, innovative and unified customer experience. Omni comes from the Latin "omnis" which means "every/all" and channels refers to the method in which consumers interact with the company.”
In South Korea, Tesco created a touchscreen storefront in a subway, enabling commuters to buy groceries while waiting for their train.
#onedaybrief at uni today!
Re-launching Co-Operative to a new generation, aiming to make my concepts relevant, simple yet appealing…
Notes from working in a team with Joe to complete the one day brief we were set.
Oz Presentation
What's the big idea?
- Find something meaningful to you (quote)
Thoughts to ideas - Write down your first thoughts as a simple sentence
- Visualise this through drawing or a quick thumbnail sketch
- Repeat until you have 100 visual ideas
- Identify the best ideas/concepts to develop
Brain freeze (Generating Ideas)
- Go for a walk, take a bath, go on a short journey
- Work on something different
- Look for inspiration
- Talk through your ideas
Techniques
1. Contrast - Light and dark//Day and night//Juxtaposition
2. Shift - Time//View//Scale
3. Alphabet - Image as text//Text as image
4. Economy - Say it with less//Use the medium as a vehicle
5. Substitution - Replace elements to create new meanings
6. Addition - Add in new elements//Start to modify things
7. Transformation - Take two things that shouldn't go together to create something new
8. Morph - Anthropomorphism//Zoomorphism//Use a face
Reading - Smile in the mind//Paul Arden's motivational speech
Resources - Adsoftheworld.com Creativity-online.com Adeevee.com Luerzerarchive.com
Task for today - Generate ideas to re-launch co-op to a new generation, making the concept relevant, simple & appealing. We want our target audience to adopt the principles of the co-operation in the same way their great-grandparents did, and make it as fresh and relevant as it was 140 years ago.
Generate ideas in tutor groups for a creative campaign to solve the briefShow & tell session to talk through your ideas/scamps/research to your tutors at 3pm.
COS x nendo concept store
COS x Nendo
Store - LN-CC - London, UK - Gary Card ____
Arthur and Puff are everywhere … Facebook | Stampsy | Tumblr | Soundcloud | Pinterest | Instagram
SOME/EVENT Cedric Jacquemyn SS15 presentation at S/T Concept Store, photograph by Nichlas Thrysøe
Sinatra Store in Canary Islands, Spain
Atomic Scaffolding Pops-Up For COS: Concept Store | Bonsoir Paris
.via architizer
#ARCHIlista is on FB NOW….LOVE A LOT !!!
Poster inspiration
Dissertation Lecture
Paul Proctor - [email protected]
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What are the requirements?
10 minute presentation of dissertation topic & references (10% of mark) - 29th October
6000 word dissertation 5600/6600 - deadline week before easter
10 Minute Presentation (Plan 7/8 minutes)
Key questions
What’s known about your topic?
What are the key texts?
What have other researchers said?
How does your dissertation topic relate to your practise?
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Outline your aims & objectives: What will you investigate?
Tell us why it’s important?
How will the information be gathered?
Designers, artists, practitioners you will reference
The professional networks & primary research you’ll develop (Research that hasn’t been done - do yourself)
Being a critical thinker means -
Developing a practical thinking skill?
Reflecting on your knowledge & assumptions
Questioning and scrutinising your area of interest
Having an ability to sort out good information from poor information. Being discerning
Not assuming everything you are sold is correct
Being a problem solver and problem poser
Steps to critical practise
Read/listen
Understand
Analyse
Evaluate
Apply
Justify
First meeting make sure you have your question, aims & objectives, why is it important to be looking at this question, know your key texts.
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Being a successful researcher
Where can I find this information?
University online resources
Library book stock and periodicals
Web sources (Be careful for rubbish, keep web sources to a minimum)
TV, radio, documentaries, interviews, conferences, artists, talks, exhibitions, archives, observations.
Planning your dissertation
Theory/context
Topic
Question
Chapters
Texts
Plan your overall structure (major themes/topics)
Organise the progression of your argument (sub topics)
Identify your chapters
Think about how chapters link
Structuring your thinking
Some professional illustrators find social media a threat
Why is it difficult for them to embrace this technology
Illustrators who use social media for promotion tend to be successful
So what can be done to help illustrators adopt new promotional technologies
Logic behind a way of a connected thinking process - might not work for everyones dissertation
Triangulation
The use of two or more methods of gathering information on an issue is called ‘triangulation’
Example -
Observational evidence of this thesis
Interviews with illustrators
Illustrators find new promotional technologies a threat
Authoritative articles which support this issue
Summary
Use a range of research sources
Read strategically and keep notes (Read chapters which are related to my question, don’t read whole book)
Create a logical argument
Establish your thesis
Identify your methods
How can I prepare?
Try not to panic
Step by step approach
Start now, don’t delay
Focus on your strengths
Use the support of family & friends
Focus on the positives
Opportunity to write about my passion
Proof I can do sustained research
Independently drive my own project
Practise for writing for future employment
Developing organisation skills
Assign time (focus on dissertation, write a timetable)
Be disciplined
Set goals to achieve
Reduce distractions
Form a study group
Find suitable study space
Active learning toolkit
Prepare for tutorials
Rework notes
Discuss with others
Read smartly
Reflect on & evaluate your progress
Draft and redraft dissertation
Link ideas & information
Digital study tools
Evernote
Endnote
Mendeley
Microsoft word
Soundnote
Tomsplanner
Library.bcu.ac.uk
Essay writing guide app
Citethisforme
//
Whats in a dissertation?
6000 words (+ or - 10%)
Contents, abstract, introduction, 3 or 4 chapters, conclusion & appendices
Formal academic structure
Use Harvard citing and references
Should include some illustrations, images - BE CREATIVE
Must have
Question or statement
Be an investigation
Have a central thesis or point
Be connected to your practise
Be critical and reflective
Finding a dissertation topic
Think about your practice - Is there an aspect of your practice that you are particularly interested in knowing more about? If so, what questions might be raised from investigation.
Ask yourself -
Can I achieve my goals before the deadline?
Are there any costs involved and can I meet these?
Will I need to travel to access the research? Is this feasible? Can I get access?
Avoid
Popular research areas
Issues that professional researchers have not been able to resolve
A topic which is too broad
Something you know little about & not related to your subject knowledge
Dissertation contents
Abstract
short piece of writing 150-200 word overview of your dissertation content and focus. (aims, what it explores, what is covers, conclusion)
Write for an intelligent reader who knows nothing of the subject
Summarise important elements of your argument
Include your conclusion
Introduction
The field of study, engage your reader (Outline what is so important about the research you have done)
What you will aim to investigate, aims.
An outline of your main points
Why it matters. Your context
Your research methods
Your introduction should be written after your write your chapters and conclusion
Chapters
3 or 4 1500-1700 words per chapter
Develop your argument in chapters
Don’t have to be the same length
Each should have an introduction and lead into next chapter, can be very descriptive (tell us what your going to be talking about & conclusion)
Like three closely linked essays that develop and argument an idea
Write your chapters first (Forget about introduction, think about content of dissertation)
Conclusion
A brief summary of your argument. Restate your aims
Key findings. A deduction base upon these
Your personal opinion. Where your research might go next
Statement about the limitations of the research
Reflection on your learning
Comment on the future of this topic
Things to avoid
Plagiarism and cheating
Do not take the work or ideas of others and pass them off as your own
Do not using writing services
Reference everything
Top 10 common errors
Trying to cover too much
Too descriptive more a report than a dissertation
Getting distracted, not sufficiently focused
Overuse and abuse of web sources
Incoherent and confused arguments
Not completing drafts by deadline
Starting too late
Poor attendance to tutorials
Poor spelling/grammar, no proof reading
Bad management, not filing/backing up
Surveys and questionnaries
Avoid conducting own questionnaires
Consider analysing published, professional data instead
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Meeting with supervisor
Take a number of proposed research questions with you
Discuss whether your question is workable. Can it be improved?
Ask for some references about where to start your reading
Make notes on the advice giving to you
Keep in touch with your supervisor throughout the dissertation process
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Final thoughts
Reading/Assessing
Does it make sense? Have you had your dissertation proof read?
Check grammar and spelling errors
Check supervisor’s previous comments
Check your personal errors
Turn it in submission
Upload to turnitin via Moodle by deadline
Receive an originality report
Below 24% okay
Tool for you to use
Allows for accurate assessment/feedback
You receive a digital reciept
Dissertation
This will be my main source of my reading for my dissertation as I aim to look into branding and brand identity. I want to explore the relationship between a Brand and the impact of Brand Identity on people and how each one of them affects the consumer’s relationship with the brand.