The thing about old cartoons...
Lately I had watched some YouTube video talking about few nostalgic cartoons from 80’s and 90’s, and it made me think.
Most of those shows that we call classics, fondly remember and talk about to this day were shameless cash grabs, created solely to promote some new toyline, that somehow got popular enough on their own, sometimes eclipsing the stuff they were supposed to promote.
I mean yeah, series that started like that, for example “Transformers”, “The Teenage Mutant Ninja Turtles” etc, are still getting new cartoons, but at this point they are a cultural phenomenon on their own, that would sell new toys regardless of the cartoons.
And when thinking about new shows based on that idea, off top of my head I can only recall cancellation of “Young Justice” since toys did not sell, and “Stretch Armstrong and The Flex Fighters” from Netflix, since it was kinda-sorta based on a toy that was rather obscure for modern audiences.
So, IMO probably it is not a thing anymore, but maybe we should give this idea a chance once again?
I know it sounds kinda weird, but we don’t get so many creatively insane cartoons today, as we did then.
For example let’s look at…
We have a trio of ancient monsters with frightening powers awakened in the present times… well at least present at the time of the show’s airing… threatening to destroy the world, and a group of brave scientists clad in advanced powered armors, and using various vehicles to fight them, sometimes with the aid of other, more friendly monsters.
Seems standard, eh? I mean, a group of good guys, a group of bad guys, battle for the sake of the world, etc, with a lot of options to add new characters or vehicles to sell as toys later on.
And then we get to see the clips from actual show, and start to wonder how the heck not one Concerned Parent Organization protested about it…
As a bonus we also got some blood, limbs being cut or crushed…
Heck D’Compose was a different class of being non-kid friendly in itself, since aside from changing people into monsters, and ruling over an army of undead, he also trapped enemies inside his chest, with internal organs visible…
But aside from that, it was actually quite a well-written show, at least for it’s target demographic and standards of the time, since it had resigned from self-contained one-episode stories, instead building longer story-arcs, with numerous subplots etc.
Sure, it did get silly from time to time, especially in later episodes, but when it did, it was at least silly to an insane degree, which actually made it enjoyable, and memorable.
For example in one of those later episodes we got a plot about a love potion, that caused Inhumanoids leader Metlar to fall in love with… Statue of Liberty.
He then uses his powers to bring her to life… only to regret it later, as she turns out to be a high-maintenance, overtly demanding harpy, who loves to shout at him…
OK, or maybe something a bit less obscure, and a little less bizarre?
Jem and the Holograms (1985 - 1988)
A young woman inherits a failing record company and an incredibly advanced, sentient A.I. that can create a hard-light holograms, and instead of selling the tech and becoming obscenely rich, she uses it to create a second identity for herself, and becomes a music star.
Now, regardless of what I had written above, I really admire this show, for perfectly embodying the times it was created in, for example taking cues from the growing popularity of MTV and music videos in general by creating their own song, and accompanying videos.
Which in my humble opinion still held up quite well, despite the fact that series itself is over thirty years old.
Aside from that we had a strong cast of diverse characters, longer story-arcs, and quite a lot of heart, which seems quite nice for a series intended as a commercial for a line of Totally-Not-Barbies…
OK, let’s get into obscure and bizarre again :)
Yup, a superhero series about a team of resurrected Egyptian mummies with power to transform like Power Rangers or Kamen Riders, to protect a kid from San Francisco who is apparently a reincarnation of the pharaoh they had served in the past from an immoral ancient sorcerer.
Things like that could only happen in the 90′s…
Still despite how bizarre the whole idea was, the show did took time to introduce viewers to some aspects of Egyptian mythology… even if it was watered down a bit, and kept “kid friendly”, characters had their story-arcs, and well… it kinda looked cool, I am not going to deny it.
I mean, mummies doing henshins through “Strength of Ra”? How could it not be cool?
What I am trying to say, is that those cartoons created solely to sell us stuff were quite often very original and distinct, and more often than not, writing teams had to be very creative to sell viewers bizarre concepts they were forced to work with, resulting in interesting products.
I mean, they could either try harder, to justify the weird stuff, or just embrace it by not treating it too seriously.
Plus, those show usually looked a bit better than their counterparts, since toy producers could afford to pay animators better than usually, since if it worked out as planned, they would still earn more on the toys.
And I mean, could You imagine someone green-lighting some of those classic shows today? Exec who would push for it would probably be fired…
I mean, show about anthropomorphic rodents from space who rode bikes and fought evil greedy corporation led by a guy who was a space fish in disguise couldn’t possibly be popular, right?
Or maybe a series about a group of “radical” kids obsessed with junk food, skating and so on, who were changed into humanoid sharks by mad scientist?
Nah, that’s just sounds dumb, it would never sell…
And don’t tell me You can make a good, engaging, and kinda dark show based on those Polly Pocked rip-offs for boys, that pitted a kid with a baseball cap against various monsters?
Now, I am not saying we’re not getting good cartoons nowadays, quite the opposite, but I kinda miss this mad, unrestrained creativity that could only be achieved through corporate greed and unreasonable restraints put on the creators…
So, maybe we should try this again?