Laura Busche

@laurabusche

Brand strategist, author & speaker. Helping individuals & companies build disruptive brand stories. Whether it's a workshop, design project or consultation, we can work together to create everything from a visual identity to a groundbreaking web presence for your personal or business brand. Let's get started: laurabusche.com/workwithme / [email protected]

259 posts

Posts

A warm, earthy palette for your Autumn projects 🍂 Feel free to use "Fall into Joy" to inspire your brand’s next visual project or campaign. 🔎 Head over to the blog to get details about the free photo, color palette, and font used to build it. → laurabusche.com/moodboards/fall-into-joy/ . . . 🇪🇸🎨 ¡Hora de un nuevo moodboard! El concepto de hoy se llama "Fall into Joy". Puedes usarlo para el próximo proyecto o campaña visual de tu marca. 🔎 En el blog encuentras todos los detalles de la foto, paleta de color y fuente gratuitas que usamos en el diseño → laurabusche.com/moodboards/fall-into-joy/ https://www.instagram.com/p/CUz5LiLAuUI/?utm_medium=tumblr

What's your brand's moon shot? I'm talking about that wildly ambitious objective that would change everything for you. Our journeys here are too short not to aim high — "impossibly" high. They're called stretch goals for a reason: in the process of reaching far out, you're extending yourself. Star in hand or not, you've gone further than ever before. Enjoy the view ✨ https://www.instagram.com/p/CP9boyFh7IP/?utm_medium=tumblr

View this post on Instagram

Great ideas are truly timeless. As our environment gets increasingly noisy, perhaps it’s time to craft brand stories that stand out through brilliance — not volume. [ft. Ogilvy on Advertising] https://www.instagram.com/p/CPx4KGuhYnC/?utm_medium=tumblr

View this post on Instagram

🇬🇧🇪🇸 Comfort. Gratitude. Connection. There's joy in staying present around the table. Feel free to use this new moodboard to inspire your next visual project or campaign. 🔎 Head over to the blog to get details about the free photo, color palette, and font used to build it. → https://lrbs.ch/35bXUEY⠀ .⠀ .⠀ .⠀ 🇪🇸🎨 ¡Hora de un nuevo moodboard! El concepto de hoy se llama "Around the Table". Puedes usarlo para tu próximo proyecto o campaña visual. 🔎 En el blog encuentras todos los detalles de la foto, paleta de color y fuente gratuitas que usamos en el diseño → https://lrbs.ch/35bXUEY https://www.instagram.com/p/CGf8B5PjZqM/?igshid=z4e1q7n8sapk

Find the "yes" you seek within and keep moving. 🇪🇸 Encuentra el "sí" que buscas dentro de sí mismo y no te detengas. https://www.instagram.com/p/CGA36WQH9z0/?igshid=1wiad2dcx1bje

View this post on Instagram

I took a look at Pantone’s color trend report for New York Fashion Week Spring/Summer 2021 and pulled some favorites 🎨 What's yours? ⠀ 🔍 Find all the hex codes right here: http://laurabusche.com/visual-branding/handpicked-tones-pantones-2021-fashion-palette ⠀ .⠀ 🇪🇸 Estuve mirando el reporte de color Pantone para Primavera/Verano 2021 (NY Fashion Week) y saqué mis favoritos 🎨 ¿Cuál es el tuyo? https://www.instagram.com/p/CFsu8TCADOX/?igshid=10vn8348k4f1p

Earlier this year, IKEA released its Redefining a Better Life At Home report. The 14-page PDF is an insightful overview of some of the learnings they unveiled throughout this pandemic. I took a closer look at five ideas uncovered in this report that have important implications for brands in every industry, but particularly for those in the interior, fashion, and home design spaces. Are you or someone you know part of these industries? Read or listen to this recap ☕️ https://laurabusche.com/brand-strategy/5-branding-lessons-from-ikeas-life-at-home-report/ https://www.instagram.com/p/CEecxS8niSH/?igshid=13xt14of87cfu

Milton Glaser was influential for non-obvious reasons. On the surface, his design style might look similar to something you’ve seen. But he didn’t “do” surface — Milton Glaser thrived in depth. His impact in the design industry transcended aesthetics. His perspectives on process, culture, dissent, and history are woven throughout his work. Once you see the thread, you can’t let go: here’s a designer who elevated our craft in meaningful ways. Ways we’ll still be talking about 20 years from now. Rest in peace, icon. What a long, well-designed life 💐 Swipe for some of the memorable gifts he left us with. Feel free to use this moodboard to inspire your next visual project or campaign. 🔎 Head over to the blog to get details about the free photo, color palette, and font used to build it. → http://laurabusche.com/moodboards/milton-glaser/ . . . 🇪🇸🎨 ¡Hora de un nuevo moodboard! Puedes usarlo para tu próximo proyecto o campaña visual. En el blog encuentras todos los detalles de la foto, paleta de color y fuente gratuitas que usamos en el diseño → http://laurabusche.com/moodboards/milton-glaser/ https://www.instagram.com/p/CB8xZM0gtKs/?igshid=m8dqweofesti

🇪🇸🇬🇧💡 I need your input here! Two questions: what industry is your brand in? What’s your biggest challenge right now?— This is not “business as usual” for brands. Everywhere you look, there’s a company pivoting to a new business model, reinventing products and services, and redesigning strategies to react to this new market reality. It’s certainly a challenging time, perhaps more than any other our generation has faced. 📌 That’s why I’m creating “Low Touch, High Impact” — a free overview of tactics your brand can implement in this dramatically different business landscape. Moving forward, brands must find a balance between reduced physical interactions and enhanced consumer experiences. Your answers to the questions above will help me shape this resource in a way that is useful to as many brands as possible. . . . . 💡Necesito tu ayuda aquí. Dos preguntas: ¿En qué industria está tu marca? ¿Cuál es tu reto más grande ahora mismo? — En esta época “lo de siempre” no funciona. Dondequiera que mires hay una compañía girando hacia un nuevo modelo de negocios, reinventando productos y servicios o rediseñando sus estrategias para reaccionar a esta nueva realidad de mercado. Es un tiempo difícil, quizás más que cualquier otro que nuestra generación haya enfrentado. 📌 Por eso estoy desarrollando “Bajo Contacto, Alto Impacto” — un recurso gratuito con tácticas que tu marca puede implementar en este panorama empresarial tan dramáticamente distinto. Tus respuestas a las dos preguntas de arriba me van a ayudar a darle forma a este recurso de manera que sea útil para la mayor cantidad de marcas posible. https://www.instagram.com/p/B_IDXVhgs1L/?igshid=1gjkqqbz9izox

*Cue "Sunrise" by Norah Jones* 🎶 Does it feel like the clock's held 9:15 for hours? Feel free to use "Morning Vibes" to inspire your next visual project or campaign. 🔎 Head over to the blog to get details about the free photo, color palette, and font used to build it. → http://laurabusche.com/moodboards/morning-vibes/⠀ .⠀ .⠀ .⠀ 🇪🇸🎨 ¡Hora de un nuevo moodboard! El concepto de hoy se llama "Morning Vibes". Puedes usarlo para tu próximo proyecto o campaña visual. 🔎 En el blog encuentras todos los detalles de la foto, paleta de color y fuente gratuitas que usamos en el diseño → http://laurabusche.com/moodboards/morning-vibes/ https://www.instagram.com/p/B4AhR0eHKMN/?igshid=171m5p4mf6ib4

An attitude of self-awareness will take you places your pride can't. Curiosity opens a million learning doors, arrogance shuts them all. This has to be my favorite Epictetus quote ⚡️ https://www.instagram.com/p/B35Yp0knlkj/?igshid=1nqszdqvxjz5l

It's amazing how just thinking of cinnamon can take you to certain places and moments ☕️ Celebrate this sweet, aromatic spice and the many memories it brings with this brand new palette 🔎 Head over to the blog to get details about the free photo, color palette, and font used to build it. → http://laurabusche.com/moodboards/cinnamon-powder/⠀ .⠀ .⠀ .⠀ 🇪🇸🎨 ¡Hora de un nuevo moodboard! El concepto de hoy se llama "Cinnamon Powder". Puedes usarlo para tu próximo proyecto o campaña visual. 🔎 En el blog encuentras todos los detalles de la foto, paleta de color y fuente gratuitas que usamos en el diseño → http://laurabusche.com/moodboards/cinnamon-powder/ https://www.instagram.com/p/B3qcaCboVAC/?igshid=1hvy5uuux7lpn

🇬🇧/🇪🇸 Be honest: are you, and only you, defining how high you aim? We're not here to jump obstacles others place for us. This is not a horse show. We really need to stop giving others the right to limit our growth. Out of the many things you can outsource in 2019, stop making your power one of them. Speed, direction, height: all up to you 🏁 ⠀ .⠀ .⠀ 🇪🇸 Seamos sinceros: ¿quién está decidiendo qué tan alto llegamos? ¿Nosotros o alguien más? No estamos aquí para saltar los obstáculos que otros nos quieran poner. Esto no es un show de caballos. Llegó la hora de quitarle a otros el derecho a limitar nuestro crecimiento, si es que se lo hemos dado. Son muchas las cosas que se pueden externalizar en 2019, pero que tu poder no sea una. Velocidad, dirección, altura: todo depende de tí 🏁 https://www.instagram.com/p/B3muT4xAQvZ/?igshid=bra4mxlvsnr

Calling all brand builders: it’s time to focus on what you can control 🎯 Yes, it’s a tough marketplace. Yes, there’s media saturation. Others might try to copy, deter, or regulate what you do. But in the midst of all that, it is within your power to set a standard for product quality, deliver standout service, offer appealing prices, develop a unique brand voice, and execute against an intentional roadmap for your product or service. May your drive to excel at what’s within reach always exceed your concern about what isn’t 🌟 https://www.instagram.com/p/B3YXTTUog90/?igshid=1tia2n0vzlx7b

Cinnamon, cloves, nutmeg, saffron, rosemary, ginger... anyone else in love with Fall spices? 🍁 Feel free to use this new moodboard to inspire your next visual project or campaign. 🔎 Head over to the blog to get details about the free photo, color palette, and font used to build it. → https://laurabusche.com/moodboards/fall-spices ⠀ .⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀ 🇪🇸🎨 ¡Hora de un nuevo moodboard! El concepto de hoy se llama "Fall Spices". Puedes usarlo para tu próximo proyecto o campaña visual. 🔎 En el blog encuentras todos los detalles de la foto, paleta de color y fuente gratuitas que usamos en el diseño → https://laurabusche.com/moodboards/fall-spices https://www.instagram.com/p/B3VVx2vAsw-/?igshid=1sycat8sbj6uw

Being an entrepreneur is no easy feat, and we can fall prey to burnout and lack of motivation if we stop feeding our creativity. Check out my shortlist of marketing books that will help you navigate the entrepreneurial journey, whether you’re building a personal or business brand at http://laurabusche.com/marketing-books https://www.instagram.com/p/B3PZ07lgcJk/?igshid=jrv9anfvmjag

Laura Busche @laurabusche - Tumblr Blog | Tumgag

Trending Blogs

Recently Viewed Blogs

Laura Busche