Tele2 Slab
The new Tele2 typeface is all over central Stockholm â what an impact! See the full project at our website.
Alisa U Zemlji Chuda
Peter Solarz

pixel skylines
todays bird
No title available
almost home

Discoholic đȘ©

Kaledo Art

Origami Around
d e v o n
art blog(derogatory)
Aqua Utopiaïœæ”·ăźćșă§èšæ¶ă玥ă

romaâ

No title available
Today's Document

shark vs the universe
dirt enthusiast
styofa doing anything
Claire Keane
Sade Olutola

seen from Malaysia

seen from Malaysia

seen from Italy
seen from Egypt
seen from United States

seen from United States
seen from United States
seen from Taiwan
seen from United States
seen from United States
seen from Brazil
seen from United States
seen from Austria

seen from Malaysia

seen from United States
seen from Germany

seen from United Kingdom
seen from United States
seen from United States

seen from Malaysia
@lettersfromsweden
Tele2 Slab
The new Tele2 typeface is all over central Stockholm â what an impact! See the full project at our website.
Observe Medical
Our fonts are designed to work on paper, screens, products, houses, clothes and even inside products as interface fonts. Here is Trim Mono embedded inside the Sippi product from Observe Medical.
In the loupe
By Göran Söderström
Trim in Deckset
Deckset creates great-looking slides from simple Markdown files. Write down your thoughts in your favourite text editor, and Deckset will turn them into beautiful presentations.
Ferry
Ferry is the second contribution to Letters from Swedenâs âFabrik Suiteâ â a project inspired by Swedish industry, factories and harbours. This time we found our inspiration in the three âStockholms Strömâ ferries that float in our beautiful capital.
Acne Studios
< Read more articles |  Browse Letters from Sweden fonts >
New times ahead
My time with FamiljenPangea has been filled with exciting work for great clients. It has also been frustrating in many ways. Bringing in high profile clients to the company meant I was building another manâs house.
From now on, I will focus solely on my own company. What it means is that Letters from Sweden will be taking commissions for custom type assignments â more in this press release.
This decision should also provide the peace and focus I need to develop even more retail fonts. I have so many ideas for new typefaces, I canât wait to get started.
Thanks for reading, Göran
< Read more articles |  Browse Letters from Sweden fonts >
Peter Bruhn, 1969â2014
(English version below)
Moje Kino, Prague
Moje Kino is the place where you can support one of the three independent Prague cinemas. Wonderful use of Line on a website. Designed by Petr KudlĂĄÄek.
Spring with Trim
We are happy to see Trim as the main typeface in the Spring visual identity. The mobile app Spring is a rhythm based music service for exercise. Whether you need music for running or power walking, spin class or road biking, Spring has the best workout songs for your movement.
Kumla in Scrabble game
It was a joy to find out that the 2nd edition of Scrabble Typography is using Kumla for some of the bricks. Can you spot the other fonts?
Drawing Line
Stefania is known for the attention to typography in her design work:
âI'm very passionate about photography and I'm very passionate about typography. I never wanted to choose between being a graphic designer and an art director and that's why I love working with magazines and titles for film. Working with Göran on this project has been very luxurious, creating almost like a main character for the magazine.â
For the redesign of Rodeo Magazine Stefania chose Lyon and Benton Sans, two stylish yet traditional text faces. In contrast, she needed something more expressive for headlines, drop caps and graphic elements.
âI created a strict 12 column grid and nice legible styles for the main typography but I felt I needed something to interfer with this. Rodeo wanted to keep it's big format (245x330mm) and there was something about these big pages... I got this idea of a line that went through the whole magazine, like someone had been writing with a thin pen over the grid system.â
To explain her ideas, she made a mood board which became the creative brief for the typeface. The plan was to create a monoline script, but definitely not a traditional one.Â
Monoline letters, arabic shapes, scribble, grafitti & tags, lettering, swashes, and different types of handwriting â all of this became inspiration for the new Rodeo Magazine typeface.
When the project started Göran Söderström was on parental leave and had limited time to work with the project, but this was a rare opportunity he couldnât pass up. Göran explains:
âIâve always admired designers and art directors who have the courage and vision to not settle for existing type and instead work towards something new. This is quite uncommon in Sweden, but suddenly it happened.â
Göran jumped at the chance to work with Stefania, whose work he holds in high regard. In the beginning he received photo updates with inspiration Stefania had found on the streets of New York.
Inspiration from the streets of New York.
After some time Göran responded with some sketches he thought could work. Stefania, who was still in New York, replied with more sketches and comments â the collaboration was in motion.Â
One of Göranâs first drawings.
Swashes had to look different from traditional script typefaces. Stefania made this and it became a point of departure for more.
Sketch for the type composition on the cover.
Testing how thin the lines should be.
The result on the printed magazine.
Inside the first issue.
This project needed a font editor where the letters could be drawn with open contours (rather than closed shapes) and with a possibility to test different line thickness live while editing. The new font editor Glyphs had a function that could work but it was not behaving quite like Göran wanted. Amazingly, Georg Seifert (the inventor of Glyphs) added the missing functionality in a matter of days and suddenly the whole project became more concrete. Now letters could be drawn with just a single stroke and exported with varying stroke weight.
Left: open contours. Right: closed.
Glyphs made it possible to draw with just a single stroke.
Every idea was tested, but somewhere the line had to be drawn; was it supposed to be a typeface or a set of illustrations? Naming this typeface was also bit tricky, but in the end it was named after what it was â lines.
The formula.
Line comes in 5 super thin styles. With the formula 100, 65, 40, 25, 20 itâs easy to create compositions with same stroke weight across different point sizes. This was also a feature from Rodeo. Stefania was working with three styles in three different sizes, looking as if they were coming from the same pen.
The 5 styles in Line.
We deliberately avoided making an OpenType showcase out of this font. Thereâs an exquisite joy in unpacking a new font, similar to that of a Lego set. Rather than large, extravagant glyphs, the final typeface consists of a basic character set with some alternate letters, plus a large number of modular embellishments which attach to letters in different ways. The embellishments (or krussiduller in Swedish) are perfect for starting or finishing words, and some are flexible enough to do both. And just like the possibilities with Legos, this brings huge variation to the typeface.
Lineâs character set.
Rather than hundreds of alternate letters, these are simply kerning pairs.
How alternate versions of âsâ connect to âaâ.
Lowercase h, m and n also have ânormalâ versions (stylistic set 04).
Letters from Sweden got a new website in the works and Line will be available from our new webshop very soon. Until then you can send us an email if youâre interested in licensing Line for desktop, web or apps.
Follow us on Twitter, Facebook or signup for our Newsletter to stay updated.
Stefania Malmsten is an art director and a graphic designer with clients mainly in the fields of art, fashion and film. She was one of the founders of Pop and Bibel magazines in Sweden and is a former art director at Vogue Hommes International in Paris. Stefania Malmsten received The Berling Prize, Swedens most prestigious graphic design-prize, for 2006. On the fourth of July 2013 Stefania founded the new design studio Malmsten Hellberg together with designer Ulrika Hellberg. Stefania is currently the Creative Director at Rodeo Magazine in Sweden.
Göran Söderström is the founder of Letters from Sweden and has been designing type since 2006. He is self taught and has previously published his work through Psy/Ops, Fountain and FontÂFont. Göran has designed custom typefaces for ATG, ICA, LO, SEB, WyWallet and others. His commercial typefaces are used pretty much all over the world by companies like Red Bull, Pitchfork, The New Republic, SVT and Expressen. One of Göranâs typefaces has been carved in stone.
Text, photos and illustrations: Copyright © 2013 Stefania Malmsten & Göran Söderström. All rights reserved. No portion of this article may be reproduced without the authors written approval. Thanks to Patch Hofweber for helping out with this article.
Effektiv Kommunikation
Trim Poster and Trim is effectively used in the swedish book âEffektiv Kommunikationâ designed by Helena Lager. The cover alone would make any type designer drool.
Expressen Siri
A custom ânewsifiedâ headline version of Siri is now live on the mobile website of Swedenâs major newspaper Expressen. Check it out with your iPhone, Android or whatever.
Red Bull TV
The popular Red Bull TV app was updated in August 2013 with new look and new fonts. Siri is used for the interface and all design in the app.
Letters from London
In August, our colleague and friend Kent Nyberg went to see the Bowie is exhibition at the V&A. Besides designing wonderful things and having an extra ordinary fingerspitzgefĂŒhl, Kent sometimes also picks up his camera. This is what he captured on the way to the museum â Searching for Mr. Jones.
Journal der Autostadt
We love when a great designer use our (great) fonts. Sabina Keric from Strichpunkt Design in Berlin made Trim look wonderful in the September/October issue of Journal der Autostadt.