I seem to have gotten sucked in to the Henry Cavill-Natalie Viscuso this whole relationship is PR stuff.
Do you have any thoughts on this as PR pros? Some of the theories I’m seeing are even wilder than the Chris Evans, Sebastian Stan stuff.
Thanks!
I think it’s worth nipping that interest in the bud. 😬
Approaching every celebrity relationship as a conspiracy can easily become something unhealthy, and I don't really want to encourage that kind of engagement here.
If the goal is PR analysis, it might be worth looking at confirmed, public facing decisions: franchise exits, press behavior, and brand alignment, rather than assuming someone’s relationship is their only marketing tool. That’s where strategy is a lot more evident. 🌞
Noticed that Grant and grantLOVE posted this on IG in time for Black Friday and it's associated special purchasing days:
https://www.instagram.com/p/DRmuWBjjjXX/
grantLOVE x Foster Love: Buy a Bag, Gift LOVE!
@grantloveproject and @fosterlove have partnered to bring art, comfort, and care to teens in the foster care system. Every purchase of a grantLOVE x Foster Love Teen Duffle Bag donates one fully stocked bag directly to a young person in need.
* Works of art donated by @artfortheisolated including prints by artists @dancallisart and @ritterzhang
* Personal hygiene and comfort items curated by Foster Love
* A note from YOU as the donor, if desired
If you would like to donate additional items for the bags, please reach out - we’d love to include your contribution. Please email [email protected] for more information.
Your purchase covers the full cost of one bag, its contents, and delivery - giving a teen something of their own as they begin a new chapter.
This suite of bags will be delivered to Foster Love in December 2025.
1 bag = 1 teen supported.
Together we can carry LOVE forward. 💜
Foster Love is a dynamic 501(c)3 non-profit organization based in Brea, California, committed to transforming the lives of foster youth in America. Foster Love believes in the power of love and generosity to make a real impact. Through fostering love together, we can give children in foster care a brighter future.
Art for the Isolated is a 501(c)3 non-profit organization created to foster collaboration between artists, poets and social workers to bring connection and significant art into spaces of care.
With our partner @pledgetodogood, we are able to support both these organizations through the grantLOVE Fund.
Now, if you go to the grantLOVE store, and look under bags, you do indeed find the bag listed:
grantLOVE x Foster Love: Buy a Bag, Gift LOVEEvery purchase donates one fully stocked Foster Love duffle bag to a teen in foster care. grant
And it is true that Foster Love exists, both as an umbrella organization, and in regional chapters. grantLOVE seems to intend to donate the "suite" (so pretentious and meaningless) of bags purchased to the branch in Brea, Californbia.
About Us Our Mission Foster Love is a dynamic 501(c)3 non-profit organization based in Brea, California committed to transforming the […]
BUT neither the national organization nor the Brea branch have posted anything about this initiative. The Brea site does list the following:
No Trash bags for kids in foster care
When foster children move from home to home, they are usually given two trash bags to carry their belongings in. At Foster Love, we know these children deserve better than that. To help foster kids have more positive experiences, we have volunteers like you decorate, stuff, and donate Sweet Cases all over the United States.
Our Sweet Cases are blue duffle bags stuffed with a teddy bear, a blanket, a hygiene kit, a coloring book, and crayons. Participants can purchase our Sweet Cases to be donated, which directly supports the children in foster care in their areas. Foster Love wants children in I foster care to feel like kids, not trash.
I can't get the Sweet Cases link to work, but doesn't it seem simpler to sponsor one or more directly to Foster Love at $30, instead of spending $150 at grantLOVE so that they can have a bedazzled sweatshirt and some art work, in addition to hygiene and comfort items that will be supplied by Foster Love?
When you sponsor a Sweet Case, our team will decorate, assemble & donate the duffel bag to a foster agency, on your behalf. From there, it w
I don't want to be cynical, but given that grantLOVE isn't let us see the actual bag they will donate or its contents, this bag and items that we can see may be the better bet.
@artfortheisolated seems a bit moribund, at least on IG. They haven't posted in quite some time, and seem to have started to provide art for those in quarantine or other isolation.
Do any of the groups or artists mentioned in the post even know they're collaborating on this with grantLOVE? I know IG isn't everything, but no one's website or IG seems to mention this initiative.
And given grantLOVE's record of non-disclosure, I have little hope we'll ever get an update on how many bags make it to Brea sometime in December.
I'm not an influencer by any means, but if it was me? I'd buy 5 of the $30 duffel directly from Foster Love instead of giving pledge for good and grantLOVE their cut.
One of Alexandra Grant's commercial collaborations, perhaps one that garnered her a steady stream of royalties on her brand trademark, is/was with the & Sons (And Sons) chocolatiers in Los Angeles.
It consists not of signature chocolate from the artist, but of a box that uses the LOVE brand trademark as redesigned and colored by a professional commercial designer.
But this Christmas? No box seems to be offered on their website, but instead another California textual artist has been given a limited edition combo of box and chocolate: Ed Ruscha:
Second generation family business that sells fine chocolate and confections. Sold online and shipped nationwide or in our Beverly Hills, Cal
You can't find the box on the store site, but MOCA's store still lists the chocolates, although the link it offers to buy direct doesn't seem to lead anywhere.
I find this particularly interesting because Grant has on more than one occasion, while interviewed, mentioned that at one stage of her career she would be grouped with Ed Ruscha because they were both California/LA textual artists -- but that the curators who did this were wrong! She's an abstract artist who bases the abstraction on words, don't you know?
Meanwhile, Ruscha is far more prominent, far more famous that Grant will ever be.
If you're thinking - well, sure, but just wait for Valentine's Day... take a look at the and.sons IG page, click on the Vday link, and you'll see they promote artist designed boxes -- but not Grant's:
See Instagram 'VDay' highlights from andSons Chocolates (@and.sons)
And you can also see a MOCA x And Sons collaboration - but again, the artist involved is not Grant.
Did sales fall? Did the image get stale? Who can say, but it does look like that nice revenue stream has dried up.
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