The World of Fashion and Beauty Meet TECH!

NY girl born and raised working in the fabulous city of London, England. All about style and femininity. Recently found love in shopping & learning from interactive video. Trying to spread the word about what will soon be the new craze in advertising, shopping, learning and entertainment...Follow me if you want to be kept up-to-date on style, makeup, great interactive vids, and anything else great.

[makeupclothessami]

Spotify Makes Use Of Interactive Video

"The world’s beloved music streaming service, Spotify has partnered with wireWAX for a multi-video campaign launching new Spotify Social features.

The videos tell the emotive stories of sharing music and how it makes you feel and all created from a Spotify user’s point of view.

Spotify have used wireWAX to build out the story of the characters and new features of Spotify Social.

Viewers can click and touch tags to see the profiles of the characters, even listening to their playlists, watching Vines and browsing Instagram pictures. All within the video experience when the viewer wants to engage."

Found this all so interesting! Look for the other two interactive videos and let me know how you found the interactive hotspots! I found them to be so helpful when learning how to navigate the site.

[pursuitist]

LVMH Creates First "Shoppable Video" on Nowness

LVMH Creates First “Shoppable Video” on Nowness

Nowness, an online luxury destination owned by LVMH, this week debuted what just might be next wave of luxury shopping – click to purchase video.

The site unveiled a short video performance, “Mine” featuring a number of luxury brands, including Louis Vuitton and Bottega Veneta. The video depicts five dancers from London’s Sadler’s Wells Theater playing a game of “chase,” often stripping down to…

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[makeupclothessami]

Found another shoppable video! This time it is from @JohnFrieda Learn how to style your hair from the professionals at John Frieda and have the chance to shop the items they use at the same time with the technology from wirewax  shoppablevideo

Click here to see it! https://www.wirewax.com/embed/8006562/ff0044/autoStart

[guys-fashion-deals]

[makeupclothessami]

ASOS Snood With Tweedy Look Yarn

Check out a shoppable video ASOS made, using OF COARSE, the best shoppable video creators, wirewax ! https://www.wirewax.com/7005288/

[makeupclothessami]

Love this fashion blog & I know you will too!

http://www.fashiontoast.com/page/3

@fashiontoast @style.com nowmanifest

[makeupclothessami]

T.G.I.F. Thank God It's Friday & Thank God Im Fabulous ! Follow me for daily updates on online shopping, makeup, and fun techy things here and there! Have a great weekend

[fashioninfographics]

[makeupclothessami]

How to Line and Curl at the same time

Dont you wish you could get great step by step makeup tips like this through a shoppable video?! An interactive one!? Well I do, and have found some that I would like to share with my followers & friends. Here is a link to a few makeup tutorials by L'Oreal and its also shoppable so if you like what you see you can purchase it too! https://www.wirewax.com/8005179

[makeupclothessami]

Took a screen recording of me operating the modaoperandi.com website and the shoppable shoe video that I mentioned earlier. Watch and fall inlove with the cabability of shoppable video by @wireWAX and with @paulandrew for modaoperandi's shoes!! Very high end & high quality shoes & interactive video. Happy watching/shopping :) 

[makeupclothessami]

Combining fashion and technology can be strange sometimes!

I wont be buying these--back to shopping for more wedges for this summer! Thought it was too funny to not share with other fashion/tech gals like me though.

[makeupclothessami]

Preorder designer collections straight off the runway and shop our expertly curated in-season Boutique on Moda Operandi.

wirewax is just coming out with so many videos that you can shop through while watching. Moda Operandi's new video features shoe designer @paulandrew and any shoe that you see in the video from his collection you can just simply click, view it, and then shop shop shop! This video is probably my favorite shoppable video I have seen so far, besides the @Coach shoe video. This interactive video also gives shoppers such as myself, an inside look into how the shoes of one of the highest end companies are made. Definitely a must see for shoe addicts and anyone interested in shoppable/taggable/interactive video production! Please comment with thoughts on the shoes, the video and if you think I should purchase the "Lotus Snakeskin Block Heel Sandals" in dark blue for summer!

Happy shopping & enjoy the video.

[makeupclothessami]

Here is the link to the episode that I talked about in my last blog to watch Cougar Town and have access all of the items on set provided by @target and the Nate Berkus Collection :) Happy shopping!

[makeupclothessami]

Cougar Town ! The company that has been a major innovator in shoppable video does much more then I had known… While my major interest in interactive video is “Shoppable video” where I can make high-fashion purchases right from cool video’s, I have learned of other uses of this technology that a company called “wireWAX” has been creating. When TBS announced that they had made an episode of one of my favorite shows “Cougar Town” interactive I got very excited and as any CT fan would poured myself a glass of red. I locked down to watch the video. I expected a video where I could buy Courtney Cox’s wardrobes but this was not the case. It was very cool what this video was though. The episode was about Laurie and Travis redecorating their apartment (or the set of CT basically) and they used all Target products. wireWAX worked with Target, TBS and the writers of the show to sell Target products from the Nate Berkus Collection through the episode. This is a pretty cool form of marketing from my perspective. Not only is Target able to sell product---but I am (as well as any other viewers are) able to get the look of some of our favorite characters homes by the simple click of a button while being entertained by our favorite show. If you were wondering if I bought anything, I did! It is the shoppaholic in me. Had the Faceted Metal Lamp Base delivered to my home in New York. (Starting to redecorate my room at home from abroad!)

[makeupclothessami]

Want to find a new perfume that suits you well?! Take the quiz I found that helped me find the perfect scent for me :) Click the photo to be directed to Boots' online quiz. Very cool in my opinion

[makeupclothessami]

How does everyone feel about the new Google Glass? Ray Ban and other high end fashion brands are pairing up with Google to make Google Glass…FETCH, and I just don't think fetch is every going to happen, or Google Glass. Feel free to disagree with me though and comment below. The technology is smart and innovative but I feel that humans need more, human interaction, rather then technological interaction, and I feel that the public may reject this.

For those of you who aren't hip on this technology here is a sum up: Google Glass is a wearable computer with an optical head-mounted display(OHMD) that is being developed by Google in the Project Glass research and development project, with a mission of producing a mass-market ubiquitous computer. Google Glass displays information in a smartphone-like hands-free format, that can communicate with the Internet via natural language voice commands.

Thoughts?!

[makeupclothessami]

Drake is in London, and it is rumoured that Rhianna is too! Such a beautiful women with an amazing eye for fashion and style. Hope I run into  RIRI this week as I gallivant through England. 

[makeupclothessami]

Chanel aisles of silly: Lagerfeld's supermarket catwalk

High-end fashion has a limited shelf life these days, so Chanel designer Karl Lagerfeld played to the industry’s consumerist heart by parading his autumn/winter collection down supermarket aisles.

[makeupclothessami]

How is technology effecting High Street?

Technology has much influence in the world of retail. Online shopping has become widely used, so is the effecting how many people visit the physical stores? While it may, technology has many ways in which it can grow and help the future of High Street. Here are some recommendations I collected from the web as to how tech can help your business and High Street! ~ Send e-mails or notifications to mobile users with offers and deals while they're out in the high street, presumably in purchase mode! ~ Have daily deals sent out to peoples phones and computers that will have them come into the store to make that purchase on a weekend. ~ Small businesses could benefit by connecting to this shared network they & could promote their product and services through mobile sites. ~ Prepare for a ‘wired town’ vision or ‘networked high streets’ that puts libraries and other public spaces at the centre of each community based on the technology that exists today and will develop in the future. ~ Consumers love their technology so keep with the times and stay ahead releasing videos on websites, shoppable videos, and also pictures on your website of your store (mention a clearance section in stores only) and all of these things will draw people to do more business with you and potentially become more loyal customers that will visit your store!