Image from richardscarry.com Today would have been Richard Scarry’s 105th birthday, and it got me thinking about Busytown, the world created
Scarry’s Busytown books seem to be a long-winded answer to the question posed by his 1968 book title, What Do People Do All Day? The answer is, well, they’re busy. Scarry’s many books are dense with animals, jobs, and activities, and seem to mostly evade plot. The Times describes it as “not following a story so much as hanging out in a world. ‘Look,’ these books say, ‘there’s this and there’s this, and over here there’s this.’”
This invitation to explore is one of the reasons why the books are so captivating, but why is it always on my social media feed? Why are so many adults still obsessed with Busytown?
The basic appeal seems to be that it’s always fun to see a little guy go about her day. Looking at animals in little outfits working as carpenters and helicopter pilots satisfies a deep-set human craving for a cuter world. And since Scarry’s books are so wide-ranging, he’s illustrated a little guy that’s perfect for every occasion.
I think this is why “Bluey” is also very appealing, you can see a very intricate realistic world being depicted, which is appealing and familiar for Australians, and slightly different (but not alien) for viewers in rest of the world. I think people like it because they can picture living in this world.
The relatability of Bluey and Busytown, as well as the simultaneous utopian nature of them, is what appeals to us. Especially when those relatable moments are born from the mundane and domestic

















