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There's no limit to what you can get designed at Naqs Tech. Whether you're looking for a spectacular new logo or some stunning flyers, the talented global community of designers at Naqs Tech can make it happen. Naqs Tech prides itself on its high-quality designers who deliver only the best graphic design services. Find the right design service for you below and get the design you'll love today!
The Difference Between Web Design And Web Development
It’s common for people in the streets to use the term web designer when they mean web developer and vice versa. However, that is wrong. There is a difference between web design and web development. A web designer and a web developer are very different professionals; every with a function that’s completely different from the other.
I too once held the false impression that web development and web designs are one and the same. However, in case you ever find yourself touring the web industry, both as a client or professional, you’ll want to delineate web design from web development.
Web Design
Web design is all about bringing thoughts and web concepts to life. Web designers take your story or vision and create a layout this is visually appealing. As such, they are tasked with designing how a website will appear and feel. Much like an architect designs the plan before a house is built, so do web designers model a website layout before web developers can begin building the website. It is the format that web designers create that is used to create the UX (User Experience) for the complete website online.
The role of a web designer is often taken for granted by folks with little understanding of the job. It’s the designers that expand the entire environment that users find welcoming. They conjure up and create a blueprint for the final person experience. This is no light job given that they have to begin working from a clean slate. All they have is a verbal or written idea of what a client wants. They then tug at this idea and transform it into usable web design. Therefore, it suffices the success of any web project greatly depends on the web designer who broke ground on the project.
Typically, web designers start their work by analyzing the scope of a website; i.e. The motive and cognizance of the web website online. After scrutinizing the scope as well as the features and specifications from the client, the designer will then sketch a model website. Next, they design wireframes and mock-ups. The final design of a website usually a layout of the web pages, typography, icons, and buttons amongst different elaborate functions.
Features of Excellent Web Designers
They are capable to use tools such as Sketch, Photoshop, and Illustrator to design a website.
They own impeccable photos and emblem layout skills.
They are always in the know on matters of the latest trends in design technology.
They are excellent branding masters.
From the roles performed by the web designer, we can understand beforehand that there is a big difference between web design and web development. If still not convinced, let’s move on and have a look at the web developer’s roles.
Web Development
Once a website has been designed, it’s then surpassed onto the hands of web developers who then turn it into a live website. Developers, relying on a vast array of software, tools, and languages, build the final website that users visit. Web development is as specialized as it is complicated. As such web developers can specialize in three fields;
Front-end development primarily deals with building the user interface of a website. Front-end developers create the interface of a website by relying on 3 main languages; JavaScript, CSS, and HTML. In their line of work, they insert images, apply different typefaces, add animations and create pages’ backgrounds on top of many other things that enhance a website’s interface.
Back-end development involves more advanced programming that controls various features and interactions on web pages. This facet of development defines how the site works and how a user accomplishes different tasks using the functionality offered by the site. Developers here mainly deal with server requests and data.
Full-stack development includes aspects of front-end as well as back-end development. Full-stack developers are well-versed in tools and languages that are needed to build a complete, fully functional website from scratch. They possess adequate knowledge of design as well as user experience.
It is important to know that there is a difference between web design and web development to avoid holding the misconception that a web designer and a web developer are the same.
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WHY DO WE NEED DIGITAL MARKETING?
Digital marketing plays a valuable role in shaping consumer's conduct in today’s world, however, how does it positively impact businesses? And greater importantly, why? Here are a few reasons why every business should prioritize digital marketing over traditional methods of advertising.
Digital marketing levels the online playing field. When it comes to a business’s visibility on the web, just like opening a store, the region is everything. Being easily noticeable on the web, getting a business’s call out there, and updating information frequently will deliver clients to its door.
Digital marketing helps businesses stay a step ahead of their competition. Digital marketing is the best way for a brand to get a leg up on its competition. Think SEO, natural search, local search, Google Adwords, social media, and blogs. Businesses want to reach as many people as possible, and this is significantly easier to achieve on the web than it miles in person.
Digital marketing is less expensive than traditional advertising. Traditional advertising can cost large sums of money, whether it be via television, radio, newspaper, magazine, or direct mail. Now business owners can find a cheap equivalent online. Think Youtube instead of television, blogs instead of magazines, social media instead of flyers, and podcasts instead of the radio. Some of the digital equivalents to traditional advertising are free, and all can be much cheaper than their traditional counterparts if the business has someone to manage and develop its strategies.
Digital marketing delivers analytics. The good news about digital marketing is that an advert’s creators can discover how it's miles pulling through using analytics that can’t be executed with traditional methods of advertising. Analytic reports can speedily be pulled up to test ad campaigns and find out what is getting read, looked at, or bought.
Digital marketing reaches mobile users. Digital marketing can be formatted to mobile devices in order to reach customers no matter where they may be. Once a business’s local search and digital presence have been optimized, it can rest assured that it will be found. Having a digital presence and local search optimization is vital as people increasingly rely on their phones’ web browsing capabilities.
Digital marketing builds brand recognition. Since there are so many channels on the web with marketing potential, getting the message out about new brands is easier than ever before. Shotgun marketing processes will confuse ability customers. It is much better to invest in a succinct campaign and build onto it from there, keeping an awesome voice and brand style.
Digital marketing allows businesses to monitor their brand. The great thing about digital marketing is that folks who use it can easily check their reputation and engage with unsatisfied customers, making it possible for them to address negative press before it circulates too far and too wide. Just because a business doesn’t take advantage of the web and social media doesn’t mean that its customers don’t. It is far better to know what is going on as it happens than to find out the hard way along with everyone else.
Digital marketing can help brands develop trust with their audience. If a business is following its clients on social media and accomplishing out, commenting, and showing them that they care, it will gain trust, camaraderie, and friendships, in addition to more customers. There is nothing greater than engaging with a customer online and seeing them come into the store later to say how much it meant to them that the business took the time to connect. It is the small matters a commercial enterprise can do this regularly make the maximum difference.
Digital marketing provides businesses with additional sales channels. Think of digital marketing as branches off of a brick-and-mortar commercial enterprise. One branch of the business contains social media posts with tips, advice, local news, and events involving the brand. Another branch hosts the business’s blog, which serves to educate, inspire, and entertain its audience. Branching off from those important channels are touchdown pages and weblog posts for specific merchandise. Add in Youtube videos, and the commercial enterprise may be anywhere on the web, turning in its message and brand, and selling its merchandise and services.
Digital marketing can educate clients. One of the best features of digital marketing is its ability to help brands educate their clients and share information that makes their lives better. One of the greatest reasons to use digital marketing is the potential that it has to improve others’ lives. By sharing expertise, commercial enterprise models, and wonderful lifestyles, groups, in reality, could make the sector a higher vicinity for the subsequent era and beyond.
Digital marketing brings a brand’s story to more people. Lastly, digital marketing is about telling a completely unique tale to the world. Digital marketing is a business’s best chance to stand up and be heard, bringing its brand to the doorsteps of people that need the product or service, and those that might like to learn more about it.
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5 Signs You Need To Hire A Social Media Manager
Social media managers are the real multi-taskers. From being a strategist to being a designer, they do it all. They are core engineers of a strong social media marketing strategy. At Naqs Tech, we call our social media managers the true ‘marketing package’. We believe that every business needs an online presence to be successful. To ensure an active online presence, an active social media presence is crucial. However, many businesses don’t agree. They make the common mistake of only developing a website. Making a website is great, but social media is an effective marketing tool for businesses. To have your social media managed well, you need a social media manager. Do you know what a social media manager does? No. Let’s take a brief overview.
WHO IS A SOCIAL MEDIA MANAGER?
Handling a brand’s social channels is a responsibility of a social media manager. A misconception: A social media manager responds to queries received over social media. While this is also a social media manager’s job, but this is only a small part. He is more than just a customer service representative. The social media manager looks over the community management and content marketing strategy. He designs creative social media marketing strategies and implements them. So, a social media manager is a lot of things. He is a strategist, creative writer, designer, marketer, and customer support representative. He might not need to do all of this on the same day. Sometimes, he might have to be all at the same time. Therefore, a social media manager is an integral part of your social media strategy. If you still think you don’t need one, that’s okay. We will discuss some signs that will help you decide whether your business needs one or not.
5 SIGNS YOU NEED TO HIRE A SOCIAL MEDIA MANAGER FOR YOUR BUSINESS
When your business is in desperate need of good social media management, even then you might not see it. To help you, here are some signs that show that you need a social media manager.
Assumption – Social Media Marketing is Easy!
We find many businesses that make this mistake. Clients of Naqs Tech often tell us that they thought ‘social media marketing is easy!’. It is pretty common in Pakistani businesses. Our social media experts believe that businesses in Pakistan have potential. But they fail to understand the importance of aspects like social media marketing. As a business in Pakistan, you should know there are millions of social media users. According to recent statistics, there are 37 million social media users in Pakistan. Thus, a significant amount of your target customers is on social media. But are you targeting them at all? You are not really if you think you can manage your social media yourself. You need a social media manager to guide you about your content. Your content represents your company and its capabilities. When your content is creative, it speaks about your quality. Therefore, you cannot do all the tasks a social media manager does. You might challenge this by saying that if a social medial manager can do it all, why can’t you? That’s because a social media manager has experience in various fields. These fields include management, design, copywriting, and customer support.
Stagnant Social Channels
No engagement across all your social channels is a sign that you need a social media manager. A social media manager ensures that there is a content strategy. A good social media manager would constantly post content to your socials. This would target written posts to pictures and videos. At Naqs Tech, our social media managers create content calendars for our clients. These content calendars show dates on which planned content is posted. Content pillars are made describing the design of the posts. Their content is also included in the content plan. The social media manager then designs and posts them. This is why we believe that a social media manager does a lot. He takes a huge chunk of the marketing responsibilities on his shoulders. To take this burden off your shoulder, you need to have a social media manager for your business.
As Your Business Grows, Your Social Media Should Also!
As your business grows, your customers expect a lot from you. It is important that you keep them posted. For example, at Naqs Tech, we take the social media marketing of our clients seriously. As their customer base increases, we have to put in more effort. This effort goes into expanding their business more. We have clients that have a huge Facebook following. Just because they are huge businesses does not mean their social channels don’t need attention. For such clients, we create proper Facebook marketing strategies. A good social media manager would also do the same. He would not stop making strategies because you have a huge following. Rather, he will want to earn you an even bigger follower base. Your followers need to increase so your conversion rate increases. Note: At Naqs Tech, we evaluate which social channel holds your customers more. Our social media managers then make content plans accordingly. Afterward, we create Facebook marketing and Instagram marketing plans. So that your audience receives focused content. Especially the content that they want.
You Might Have Never Had Experience in Social Media Management!
To manage social media means to take responsibility for social media engagement. If the engagement goes down, you are responsible! Giving this responsibility to someone who knows how to handle content is smart. An experienced social media manager would take each step carefully. Then, he would propose creative ideas that can be implemented. He would maintain a flow of communication among everyone. This way the social media management would become smoother. In the long run, this management would raise your social media engagement. That’s how having an experienced professional managing your socials helps!
Your Are Neither a Creative nor a Copywriter
We mentioned this earlier: social media manager is a multitasker. He has a grip over all the creative jobs i.e. design and copywriting. If you are a business owner, your focus is mainly business development. That means you most probably have time for other things. But, at the same time, your social channels need attention. So, what do you do? You bring someone who can handle your social media for you. That will be your social media manager. That’s how, you might not realize it, but your business needs a social media manager. In fact, every business needs one. Every business that plans to maintain an active online existence. This will enable an expansion of your business.
We hope these tips help you see whether you need a social media manager or not. If you are having trouble finding a good social media manager, call Naqs Tech! We have the best professionals on the market to help your business grow.
Social Media Marketing for Businesses
Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are already interacting with brands through social media, and if you're not speaking directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you're missing out! Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales.
Connecting socially with your customer base is very important
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Should You Use Godaddy To Your company's Website?
Your website is like your business outlet. People go there and look around to either retrieve information or make a purchase.
This is why your website design matters a lot. After all, it is the first thing that your visitors notice. Website design includes the speed at which various features load, the color scheme, the accessibility of various features and the overall aesthetic.
Given that Pakistani businesses are rapidly moving towards digitization, companies need to have better digital platforms to thrive.
This is why companies in Pakistan have been increasingly investing in website development.
However, web hosting services i.e. GoDaddy have made it harder for people to answer the question: Should we use a web hosting service to build our company website or hire a web developer?
Well, first let’s see what GoDaddy is.
WHAT IS GODADDY AND WHAT SHOULD I KNOW ABOUT IT?
GoDaddy is one of the best web hosting services in the world. In Pakistan, it falls on the 18th position in the dedicated hosting category.
What is Dedicated Hosting?
It refers to a web hosting option in which a single customer has complete control over a dedicated server of his own. The dedicated hosting service provider gives all the relevant technical support and associated services to the customer.
Besides being a web hosting service provider, GoDaddy is well-known for its domain name registration facilities.
Interestingly, GoDaddy, unlike many other web hosting service providers, has a variety of hosting services that it provides to its customers. The types of hosting services it covers are:
Dedicated
VPS
Shared
Business
WordPress
WordPress E-commerce
HIRING A WEB DEVELOPER VS. GODADDY
Hiring a web developer has its pros and cons. The pros include:
You can get your desired customized website.
A good and professional web developer would tell you a fixed cost for making a customized website for you. It would include all the add-on and customized features that you want. However, if you use a website builder, it might cost you a lot, without any add-ons or customized features.
Even the professional web developers and designers that Naqs Tech has will make a desired customized website for you, in an affordable price.
You can have a professional opinion in deciding what your website should look like.
At Naqs Tech, our web developers lend a professional hand to all our clients. They offer their valuable opinion to the client. Since web developers know what features draw more attention, you need to have web developers make suggestions.
A web developer can help you incorporate the best SEO practices.
With the help of a team of professional web developers, you can track the progress of your website through Google Analytics. As a business owner, you will have a lot on your plate. This is why you might not be able to track your website traffic and do all your other business chores at the same time.
Hiring Naqs Tech can help you do all of this because our web development team would not only make a beautiful, customized website but also provide you with SEO-rich content. Also, our team will update you on tracking your website traffic.
The cons of hiring a web developer are mentioned below:
Hiring a web developer is a long-term investment so you must hire one wisely.
It is possible that you might end up with an incompetent web developer if you don’t look carefully. We get that it can be hard to select the best web developer from the market, which is why Naqs Tech has got your back! Our competent and professional web developers work with clients while being constantly in contact with them. This is way we deliver quality websites to small and big businesses, equally.
A communication gap might occur between you and your web developer.
In an interview with an expert Pakistani web developer, we found that a web developer has to have great communication skills. If your developer does not understand your requirements, he will not be able to deliver a website according to your expectations. This is where our development team at Naqs Tech won’t fail you. Our development team considers communication as the key factor in delivering quality web designs and sites.
If you want to use GoDaddy to build your website yourself, then you certainly can. Let’s go over pros and cons of using GoDaddy. The pros of using GoDaddy include:
GoDaddy is a one-stop shop.
GoDaddy makes it simple for its users to make a website. You cannot only purchase a domain name with GoDaddy but also a web hosting service. There are more than 300 templates that it offers to its users build a website that is mobile-friendly.
GoDaddy is extremely user-friendly.
If you are not a web developer and don’t know how to develop a website from scratch, then GoDaddy can be good for you. It has simple and user-friendly features that can enable you to create a website yourself. You don’t have to know all the technical web development stuff to make GoDaddy work for you.
GoDaddy is affordable.
GoDaddy has different packages to suit your needs. These packages are affordable and come with an array of features. For example, in the personal plan you get 50 personal themes, 1 GB Disk Space, 150GB Bandwidth, and a business email from Office 365 (free for the first year) in $5.99 per month. Similarly, these features become better as the plan and price grow.
The cons of using GoDaddy include:
You might lose your data after switching your template.
Yes, there is a great variety of templates that GoDaddy offers. However, did you know that when you switch from one template to another one, you lose all your data. This includes your SEO content as well. This is why it is a big risk when using GoDaddy to build a website.
As an e-commerce brand, you might not be able to operate smoothly with GoDaddy.
If you have a normal plan with GoDaddy, you can have your customers pay you through PayPal. However, this feature is limited in nature. Additional features are enabled only when you upgrade your plan, which means you have to spend more. It can get costly this way.
As an e-commerce brand, you might not be able to operate smoothly with GoDaddy.
To build your brand authority it is important that you generate SEO-rich content. Unfortunately, GoDaddy does not enable you to have this feature through its Website Builder. If you want such a section, you will need to purchase an external link from websites i.e. WordPress or Blogger.
LET WEB PROFESSIONALS TAKE CARE OF YOUR WEBSITE NEEDS!
You need to trust web development experts like the ones Naqs Tech has. They will listen to your requirements and deliver a top-notch website that would not only get you more traffic but also help you build an enhanced customer base.
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Why you need Digital Marketing Services?
8 REASONS YOUR BUSINESS NEED DIGITAL MARKETING SERVICES
INCEPTION:
Being the part of this jet age in which everything has moved from physical to digital, every businessperson has to expand his business faster by connecting with the existing and potential customers more interactively via digital marketing tactics. Employing these tactics adjacent to traditional marketing strategies is a transcendent way for the one who wants to grow his business at a 10x pace. In this era where digital marketing has become the most popular way to boost one’s business than ever before, everyone now desires to join the bandwagon.
Digital marketing services generally refers to the art of promoting or creating brand awareness among customers globally through the INTERNET. It helps to promote your products and services all over the web. It will enhance your presence in the search engines and popular social media, thus connecting you to various clients worldwide. This could be worthful if you send marketing emails to prospects. Before this advent of digital marketing, people used to run their marketing campaigns through television, radio, newspaper, and magazines. Digital marketing services has turned over the way of growing business as it was before.
Eight reasons why your business require digital marketing services;
TO GET DIRECTION AND GOALS:
Digital marketing strategy helps your business to get clear direction and proper goals in terms of (a)acquire new clients worldwide, (b)to build deeper customer relationships, and (c)to improve your business visibility online. No matter how big or small your business is, if you do not have a proper strategy to plan and grow, you will not have a sense of what you want to do online and handle some of the essential elements. Without a specific direction, it would not be easy to know exactly what you want to campaign online. One should writeup a well-defined digital marketing strategy at the start of an online campaign. This will help to define your target audience and achieve the desired results.
DIGITAL CLIENTS:
This is the jet era in which most clients check online reviews and ratings of the products before buying it. According to 2019, reliable research, 80% of the customers used to follow this strategy. Around 25% of consumers rely on social media and blog posts to find new products, services, and enchanting brands’ reviews. Similarly, 60% of them use smartphones and seek reviews of any product online. To run the business smoothly, you must have an online site where your customers can find a positive review. If some of your customers are unable to find any related review, they will choose someone else.
Hence, the one must form a clear and consistent digital marketing strategy to mold your business online and better connect with your potential customers.
MONETIZATION OF DIGITAL MARKETING SERVICES:
You can track your success anytime and anywhere with a well-planned digital marketing campaign. You can see how your promotional tactics are working and what is good and bad for you and your business. This can help you to find and identify ROI and the areas to optimize your running digital campaign. Moreover, it also improves one’s future inline marketing programs abed on the current findings. By doing monetization, you can keep an eye on the number of visitors visiting your site, page views, average user time spent, conversation rate, bounce rate, etc.
INTERACTIVE YOUR BRANDS:
With the help of various digital marketing campaigns, including social media marketing, blogging, improving search results, text messages, online advertisements, email marketing, and affiliate marketing, one can provide a more personalized experience to his potential customers. You can also promote your business with short online videos to grab the attention of your clients. You can use mages, infographics, short videos, client stories to keep the customers intact and entertain them. Social media marketing helps you remind your brand to the customers and encourage them for future purchasing.
DIGITAL MARKETING’S ROLE IN BUSINESS REACH:
Business marketing via local paper print, television, or radio restricts your limit o to reach targeted customers’ demographics or geographic location. By employing digital marketing, these limitations get distorted. One gets the opportunity to look beyond that targeted audience and find new clients worldwide via digital-driven marketing services. This method of promotion helps you to increase your customer’s exposure and build effective brand recognition.
ENGAGE CUSTOMERS:
Digital marketing helps boost customer relationships for your business and establish two-way communication with your customers, unlike one-way. You can expand your business by posting interactive ads, tailored product recommendations, and social media promotions. This will help you to get engage with your customers in a better way. You can add FAQs and start a discussion about your brand and must have a way to respond to all the customer queries about the brand.
DIGITAL MARKETING IS MORE COST-EFFECTIVE:
Small business has very little resources and even capitalization; that’s why digital marketing is more important as it provides a much more cost-effective marketing channel that delivers results. You can get considerable savings by using digital marketing methods of promotion for your products and services. 28% of the businesspersons surveyed will shift marketing budget allocations from the traditional media channels and invest them into digital online marketing tools and techniques.
ONLINE COMPETITORS:
All the above reasons are enough for you to believe in digital marketing. If you still do not believe it, then here are some of the facts that help you understand. There are around 66% of the consumers whose purchase decisions are influenced by product video ads on social media channels. Today even the small brands are also using digital marketing strategies and increasing their spending on online promotion. Some of the famous brands using digital marketing services are amazon, Procter and gamble, general motors, etc. most of them spend more than $3 billion on marketing. Even an average company holder with just 100 employees has also allocated 42% of their marketing budget on online promotion.
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What is the local SEO and How Much Does Local SEO cost?
Local SEO is all about targeting customers from a specific geographical region. All to drive more traffic from that region.
The latest statistics show that more than 98.24% of Pakistani people use Google. This puts an increased burden on businesses to categorize their customers online.
Getting your website optimized globally is a good thing. But if you are a local business you need customers from a local area as well. This is where local SEO becomes relevant.
WHAT IS LOCAL SEO?
It is simple. Google wants the most relevant results for its users. Local SEO helps Google achieve that.
Regional companies need to market their products to local target customers. Local SEO helps customers in finding relevant products/services faster. These relevant search results are generated through on-page and off-page SEO.
Let’s suppose that you are a customer in Lahore. You want to find top bakeshops in your region. You are not going to waste time looking at bakeshops in London. This is where Google will use local SEO to help you find the best bake shops in Lahore.
WHY DOES LOCAL SEO MATTER?
It is not that Google wants you to find local solutions but that consumers ‘demand’ them. According to research, more than 46% of Google searches are local. What does it mean? It means that people make local searches because they want local solutions. Nobody wants to go to another city to purchase stationery or office supplies.
People want solutions near them. This is why local SEO matters. Recent statistics from 2020 show that these are not just local searches. Rather, 28% of the total local searches result in a purchase. This explains why companies want their websites optimized according to local SEO.
HOW DOES LOCAL SEO WORK?
On the surface level, local SEO is like an ordinary Google search. But Google uses different metrics to check local SEO.
The metrics that Google uses to rank local searches include:
The location of the user
Google My Business profile of the company
Number of shares on social media platforms
Number of check-ins for the business
Overall business reviews
The keywords in the Google My Business description
Total star rating for the business
By using these metrics, Google ranks your business according to local SEO. If your business ticks all the metrics, it will be optimized by Google. However, these metrics have to be met well. For example, the star rating has to be good. Your company needs to have a Google My Business profile. And the profile should be approved. There must be positive reviews from visitors.
Google will check these aspects and then rank your website in local searches.
Note: Do you want your website optimized according to the local SEO metrics? Hire the best SEO agency in Pakistan for it.
DIFFERENCE BETWEEN LOCAL SEO AND SEO
SEO and local SEO share the same objective. They want more traffic. However, local SEO enables more relevant traffic for your business.
The difference between local SEO and SEO is that the latter globally optimizes your website. But, local SEO brings local references for your business. Google keeps the local intent, search location, and the ‘Map Package’ in view.
What is a Map Package?
The map package has three elements: organic search results, Google Maps, and NAT elements. Google uses it to display optimized search results for its users.
NAT Elements refer to the name, address, and telephone number of the business.
Also, we know that research shows that local SEO has a better conversion rate than SEO. This is why businesses focus on local SEO as much as global SEO.
WHO NEEDS LOCAL SEO?
If your business has a physical presence as well as online, you need local SEO. For example, you own a clothing brand. You have three branches in three different cities of Pakistan. These cities are Lahore, Islamabad, and Karachi. The local audience that your business targets are Lahore, Islamabad, and Karachi. Thus, your local SEO will track the audience from these three cities.
Local customers are often found using the following formula for their searches:
[Keyword][City][Country]
After the user makes a search, there are chances that your local business does not show up on the first page. It will show that your business is not optimized according to local SEO. In this case, your customers will choose your competitors over you. Why? Because their businesses had local references.
HOW TO IMPROVE LOCAL SEO?
Does your business have a physical presence? Then, make it clear to your potential customers. One of the key ways to improve your local SEO is by creating a Google My Business profile. Google is the top search engine that millions of Pakistanis use. So you need to show your presence to it.
Creating a Google My Business profile can help you improve your local SEO. After that, reviews about your business can be another important metric. If your business has good online reviews, it can positively affect your local SEO.
You need to have your NAP elements displayed on your Google My Business profile. This will help your customers find, contact, and buy from you. Remember that Google wants to make it easier for its users. So, should you!
HOW MUCH DOES LOCAL SEO COST?
Local SEO can cost you a lot if you are not smart about it. Hiring a trustworthy SEO agency can cost you less.
If you hire an SEO expert on a freelance basis in Pakistan, it might cost you in lacs on a monthly basis. Thus, you should hire a professional SEO agency in your city. SEO agencies like Naqs Tech can provide you top-notch local SEO. So, you should hire Naqs Tech to avail affordable local SEO packages.
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