London Gal

The Fashion Life

[natalieschroeter]

Awesome collection from Teatum Jones congrats guys :))

[natalieschroeter]

Amazing Inspiring collection from Teatum Jones

[natalieschroeter]

[natalieschroeter]

[natalieschroeter]

[natalieschroeter]

[natalieschroeter]

[natalieschroeter]

[natalieschroeter]

[natalieschroeter]

[natalieschroeter]

[natalieschroeter]

Had the pleasure of writing about this amazing brand and talented duo laurence&chico!!

[natalieschroeter]

ONE-ON-ONE WITH LAURENCE & CHICO

The Canadian brand taking the fashion world by storm!

Laurence & Chico are the brand putting the fun back into fashion! The brand features quirky, bright coloured prints - making sure the girl wearing them stands out of the crowd, while sticking to their fun playful style. After graduating from the prestigious Parsons School of Design, (where the pair met). They decided to put their talents together to start their own brand. Inspired by Laurence’s illustrations, which documents interesting and humorous people. Chico’s designs complimented them well and with that Laurence & Chico was born………  Their AW collection features various oversized genderless garments combined with feminine chic crop tops. Aquarium and colourful themed items. This collection has a great balance of bright colours and textures.Their Spring collection features Graphic prints of breakfast dishes, which can be worn in a fun, cool way.  With comparisons to brands including Peter Pilotto and Henry Holland they are well on their way to becoming a household name. ROUGH UK: How would you describe your brand and customer?

LAURENCE & CHICO: Playful and bold! Adventurous but with humour encapsulating a lightheartedness bringing a smile to whoever comes across our brand. Our customer is playful and experimental, yet loyal to her signature style. She prefers boldness, prints and colours yet is refined.

ROUGH UK:Who would you like to collaborate with? LAURENCE & CHICO: Charlotte Olympia, Sophia Webster, Doc Marten’s and Linda Farrow. ROUGH UK: In what direction would the brand like to go in? LAURENCE & CHICO: We would like to keep our style, aesthetics and creativity yet enhance on our commercial value.

ROUGH UK: What was the idea/inspiration behind the brand?

LAURENCE & CHICO: Laurence likes to document interesting humorous people and events. The very first illustration that stimulated me to create designs were inspired from Laurence’s illustrations when we were grocery shopping. This label is Laurence and Chico’s life story. With his illustrations, I am able to select, dissect, and transform them into different design elements. Through our day-to-day lives, we decided to merge Laurence’s illustrations with my designs into what we now know as “Laurence & Chico” ROUGH UK: What was the inspiration behind your collections? LAURENCE & CHICO: Our collections are inspired by Laurence’s illustrations. Every season, we set a theme and Laurence starts developing elements and prints base of his drawings. I later on use these elements to develop our seasons’ materials, silhouette and couture beading details. Our past seasons’ inspirations include our breakfast (FW15 Don’t Be Hungry) that are pan-fried eggs, pork buns, and ramen; aQuarium (SS16 aQuarium) that include jellyfish, squid, polka dot fish, and yellow and red striped fish.

ROUGH UK: What is next for Laurence & Chico? LAURENCE & CHICO: As a brand we want more people to know about us and eventually have our first concept store in the next couple of years. Our goal is for everyone to have a little piece of Laurence & Chico in their closet.

[natalieschroeter]

Making sure they continue to be the leader in fashion.Burberry’s big announcement definitely got our attention with their big plans to only show at fashion week twice a year and to amalgamate their menswear and womenswear lines together. In addition to this they will be creating season less collections. Well we saw this coming from a mile off…! Gender neutral has quickly become the new buzzword this is largely due to the realisation of transgender and feminism amongst other reasons. This has brought these issues to the forefront and where Burberry’s idea for this new transition has largely come from! Obvious wasn’t it? This is also a way for discrimination to be less of an issue, where fashion is concerned of course. With a number or retailers including Selfridges and designers such as Gareth Pugh to name a few, who already had this in the bag, it is about time the rest of the industry followed suit! Burberry’s customers already get a great deal of attention with their mega online platforms and digital presence, not to mention its long standing brand heritage and presence. There is obviously no need to build closer connections to their customers. This is obviously a move to increase their profitability as we all know ultimately fashion is a business and sadly this will always be the bottom line, however this is something that the fashion movers and shakers do not want us to believe…Sorry Burberry!

[natalieschroeter]

HAS BURBERRY COMPLETELY LOST IT? written by Natalie Schroeter

[natalieschroeter]

Batman v Superman with the Police!!

written by Natalie Schroeter

Police have an amazing new collaboration with the new Blockbuster Batman v Superman: Dawn of Justice movie! These limited edition pieces reflect in the design the dark forces of nature of these internationally recognised superhero characters. With only 2,400 of each style available they are truly unique, features on them are multi-functional which are available in robust blue and black stainless steel case and will feature the official Batman v Superman logo.Both of the individual styles are a dramatic mix of bronze and black for the Batman version or black, red and navy for the Superman style.This exclusive collection will be released in February, just before the films debut in March.

[natalieschroeter]

THE MORPHEW CONCEPT

written by Natalie Schroeter

MORPHEW is the unique vintage brand with a twist. Pairing Vintage pieces and customized garments together – Giving Vintage a newfound sought after look! The collections include stunning silk Embroidered fringed Kimonos teamed with a customized original Chanel jacket. With an extensive range for all tastes and eras of vintage fashion, from a Yohji Yamamoto faux Fur jacket to a 1920’s beaded flapper dress and everything between the 1920s to the 1990s. Originating in their native New York, through their loyal client base they are now expanding into an international brand. ROUGH UK: How would you describe your brand and customer? MORPHEW: We have two different types of customer; our first has a very strong fashion sense and zest for fashion and life. The other is the woman who admires the vintage look,and also appeals to women who have a sense of history! R.UK: In what direction would the brand like to go in?

MORPHEW: We hope to expand by having locations in Los Angeles and London R.UK:What was the idea/inspiration behind the brand? MORPHEW: Well we have a very art background I was born in the UK and brought up in Canada. My family was from New York and I went to school in Florida so very cultural and arts background, visited lots of museums my mother always carries two pairs of earrings in her purse you know she is that kind of woman.I have a lot of influences growing up around those different tastes and cultures and this is reflected in the Morphew brand.For me it’s not about the labels as such it’s about the history of why they were wearing at the time and what was happening to women in that era. That’s what defines vintage fashion for me and that’s my passion. The world is a very sad and ugly place and we want to make it prettier one piece at a time. We have such a rich history of the past, which I love sharing and awakening people to the beauty of bygone eras. So that it is inspirational to the future generations. That’s what drives me to bring it forward to the public. ​