Making a difference with small change
It's been comforting to see how users have responded to the launch of our Chrome Extension plug-in earlier this month, and we are really encouraged that so many of you out there share our vision of a collective effort to make a difference with our "loose change".
What we have come to realize is, you don't have to be someone like Bill Gates in order to make a difference through philanthropic giving. Through the idea of the One Cent Movement, plus the power of large numbers, we can collectively impact the world around us just by going about our everyday routines - buying a movie pass online, making a reservation for your next trip to Bali etc.
We're happy to share that our first user has hit the $10 donation mark this week, and she plans to make a difference in the lives of the special needs community by donating the money to the Association for Persons with Special Needs.
While we continue to refine the technology behind the tool, we highly encourage you to share the word with your friends and join us in this movement to turn our everyday transactions into opportunities for us to give back.














