VinTronik

DiVinTron: My unique, transient presence in the Italian wine world gives me the opportunity to mix up for you some new dance tracks in a tribute to this humbling, fascinating world. Not unlike a DJ's influence of a dance floor, I want to re-energize wine drinkers, I want them to see wine under new lights. To look beyond the wine in their glass and taste what moves it took to get it there. I hope that my posts become like a crowded dance floor, a place where each time you turn around, you find yourself face-to-face with a new chance to keep moving, reinventing what wine means for you.

[palatedj-blog]

Domenico Modugno,  "Meraviglioso" ca. 1968

It is a cool, dark, 4am on a Friday morning in September, in the back of an airport taxi, en route from Cleveland to Miami Beach. A certain winemaker, "il dottore", an optimistic, brilliant man who coaxes the earth of Montefalco from his vineyards into these dark, brooding Sagrantinos, and teases just the perfect amount of aromatic complexity from his Trebbiano Spoletino...whose cantina is thought of as "Progetto Positivo".  Always in an uncanny spirit of optimism, croons at the top of his lungs, soon thereafter I too have absorbed the spirit and we serenade our cabbie:

Meraviglioso, 

il bene di una donna che ama solo te/

 meraviglioso la luce di un mattino/

l'abbraccio di un amico/

il viso dì un bambino,

meraviglioso.

[palatedj-blog]

Spins from VodkatroniK to VinTronik: DiVinTron's Tribute

VodkatroniK, "is first of all a fun party. The rest of it is up to you." 

These DJs hail from a small port town called Ancona, off of the Adriatic coast in Italy within the region of Le Marche. They tirelessly plan epic dance club events that take place in local bars, clubs, and yes, wineries. They are a well-known party force that take on young 20 and 30 somethings across the town and mash them all together for tireless evenings that rival the to be had in American dance halls featuring weekly dub-step nights. 

VodkatroniK's ubiquitous presence throughout the three short months I absorbed in Ancona  (in my invaluable, unforgettable, and altogether humbling debut as both a harvest worker and cantiniere at Azienda Agricola Moroder) parallels the rejuvenating energy that is seizing the wine-making community of our generation. There is a near-tangible sense of entrepreneurship among Italian winemakers with young souls and creative imaginations. They are pushing the boundaries of how wine is able to reach the masses, connecting what they create to the disconnect of drinkers who perhaps have never before imagined the minds and thoughts that went in to creating nature's greatest play on man. These are the forward-thinking winemakers, of diverse experiences and generations, who take incredible pride in proving the accessibility of their grapes and soils, completely unique to Italy. Theirs seems an approach to re-frame how others come to drink wine: Ours is first of all an ITALIAN wine. The rest is up to you. Perhaps it doesn't matter how you find yourself with the wine or on the dance floor. The results inevitably reveal the seriousness and integrity behind both the music and the wine. 

So, in the light-hearted spirit of VodkatroniK comes VinTronik. Let's explore wine's latest groove together. Different Dance. Same Inspiration.  

É, per tutti i miei cari amici di Italia, vi ringrazio per la vostra tempo, passione e l'energia costante dedicata a farmi sentire a casa nel vostro bellissimo mondo. 

Get Wine. Now Dance.

[palatedj-blog]

"Se bevete Moscato vivrete a lungo." "Drink Moscato, Live Longer."

Carlo Galliano, producer of Borgo Maragliano, Moscato d'Asti from Loazzolo in the Langhe Hills . Happy Winemaker = More Sparkle in your Wine