P R A E

OF THE WORLD / designer bralettes & women's RTW / www.praenyc.com / PRAE is a New York based women’s ready-to-wear line founded on the concept of uniform dressing, instilled with the ease of loungewear. A laid-back luxe built for the city. The founder's childhood beach lifestyle in Sydney, Australia and the cultural reference points of New York City are at the brand's core. Fundamental to the brand are modern, design-driven bralettes which alongside the ready-to-wear, lay the foundation for the PRAE aesthetic.

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DEWY . MOOD via photography by @linascheynius #sensual https://www.instagram.com/p/CDl09mCgx2t/?igshid=1wiihiqbxqfve

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SAND, SEA AND ART. Inspiration from “Ikebana” a short film by avant-garde Japanese Director Hitoshi Teshigarhara #avantgarde #ikebana #hiroshiteshigahara (at Tokyo, Japan) https://www.instagram.com/p/CDjQ_fxgoo2/?igshid=jf1g742ltjcm

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GLOW . Mood @jbaiboon by @mikeyasanin #dreamy https://www.instagram.com/p/CDiOei-Aadx/?igshid=kjs2eqiq546e

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NAOMI CAMPBELL . RICHARD AVEDON, PIRELLI CALENDAR 1995 . #romance https://www.instagram.com/p/CDRMqoeAgdt/?igshid=1ulsmof6tkz3z

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maximum comfort • The Media Design Book, Philip Mazzurco, 1984 via @the_80s_interior #PRAEinspiration #80sdesign #80sinterior #vintageedit #nostalgia https://www.instagram.com/p/B5iWaR2APSi/?igshid=16qqwe6tdss97

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fresh • @veggiejessonthego in our Como long line silk bralette by @annestinebae @laurengesswein cc: @heroesmodels #PRAENYC #madeinnyc #womanly #modern #intimates #silkbralette #designerlingerie https://www.instagram.com/p/B43q3Mvgxhx/?igshid=5j3s0g75wklg

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skin • Guy Bourdin for French Vogue, June 1965 #guybourdin #frenchvogue #60s #blackandwhitephotography #raw #beauty https://www.instagram.com/p/B3hVeMaAJ7r/?igshid=1xgo1jftu58eo

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new heights • inspiration, unknown #mood #summervibes https://www.instagram.com/p/B3egs_UgBvr/?igshid=qss8v1rxarvo

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iconic • SIGHS AND WHISPERS. 1ST EDITION. Guy Bourdin for @bloomingdales / @nytimes 1976 #guybourdin #nytimes #sexuality #70s https://www.instagram.com/p/B3DxmDhAdku/?igshid=14u6j96um96n

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throwback • @anninamislin in our Muir triangle t-back silk bralette in white via @tommyton #PRAENYC #madeinnyc #modern #womanly #designerbralettes #silkbralette #luxurylingerie #intimates #nyfw (at New York, New York) https://www.instagram.com/p/B238eKigRqn/?igshid=r7bvecjpz60o

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exposed • 1968 Stevens Residence, Malibu, California by John Laurent #PRAEinspiration #60s #interiordesign #JohnLautner #Malibu #California #architecture (at Malibu, California) https://www.instagram.com/p/B2rZIt4gdRV/?igshid=lycq679ca5xw

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details • our Como long line silk bralette in nude @emma_fotherbee by @ellenfedors_ #PRAENYC #madeinnyc #modern #womanly #intimates #lingerie #underwear #silkbralettes https://www.instagram.com/p/B2ncxsugl7c/?igshid=z2ne8ysrkitx

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halfway to child’s pose • Emma in our Symi bandeau silk bralette in black and Oso floor length front slit skirt @emma_fotherbee by @ellenfedors_ #PRAENYC #madeinnyc #modern #intimates #lingerie #underwear #lounge #silkbralettes https://www.instagram.com/p/B2k0j7AggQl/?igshid=gn03dj7mkam3

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softly • Emma in our Bay scoop silk bralette @emma_fotherbee by @ellenfedors_ #PRAENYC #madeinnyc #womanly #modern #silkbralettes #lingerie #underwear #intimates (at London, United Kingdom) https://www.instagram.com/p/B2iQrT_A7oe/?igshid=dnxj0jquyh1r

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mood • unknown, 1974 #lounge #interiors #design #mood https://www.instagram.com/p/B1aQFXjAt6p/?igshid=5ix9y1b3fw8o

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an intriguing Roman Holiday • via @vogueitalia, ‘Paradise Garage’ by @jeff_bark #paradisegarage #jeffbark #vogueitalia #art #inspiration #baroque #romanholiday (at Rome, Italy) https://www.instagram.com/p/B0OBih7AE7p/?igshid=tp6dxvxp9dxz

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inspiration • influential Japanese architect Kazuo Shinohara #PRAEinspiration #architecture #design #KazuoShinohara #japanese #aesthetics #decor #minimalism https://www.instagram.com/p/Bza7oxcAwaa/?igshid=1xhuwpfp6ana3