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Some minor things that are ripping our website

 In today’s world seo has become a buzzword. In every corner of the society we could see an seo agency. But with the advent of artificial intelligence seo is undergoing some change.All the digital marketing tools are all managed by software bots. The problem is that these machines can work without human help. But that’s a different topic. Today we are going to discuss some trivial issues that hurt our SEO very badly and we don’t even  realize it:-

Broken links:- All e-commerce websites has more or less broken links. Broken links negatively effect SEO. In word press it is very easy to detect broken links and mitigate them.

Duplicate content:- We generally don’t see this aspect of content. But if found plagiarised, Google is going to heavily penalize our site. Do you know about panda update?

Bad Readability:-Generally we avoid this issue. Readability means your content can be understood by a kid or a 50year old.It is always good to have a high score readability.

No outbound link:- If there is a decent no. of outbound links present then google  crawler  can understand about the content of the page.

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List of Best SEO Tools

SEO is the most trending name in today’s business! Everyone is engaged is SEO of some kind or the other- to bring traffic to your site. Some people do SEO on behalf of them and some people hire services for them. Anyway SEO is a great tool for the sake of small and medium sized business. SEO can be also  be implemented to  enhance Brand equity. Today I am going  to tell you some  SEO tools that are both  free and paid.

AHREF ‘S Multipurpose tool

One of the best, most systematic, feature-rich, user-friendly, and functional tools, Ahrefs allows you to perform multiple actions at one place. With a massive index updating system (with trillions of links) at least once every day, it’s undoubtedly one of the easiest tools to do primary SEO audit, back link analysis, keyword research, competitor analysis, and much more! When it comes to competitor analysis, AHREF is simply the best.

MOZ

It is a very good site. It shows the domain authority and page authority of a site.

It is best website if you want to do want to do link analysis. It shows the number of links required to rank for a particular keyword.

SEMrush 

 My pick would be SEMrush for the fact that this tool has taken competitor analysis and keyword research to an insane level! SEMrush gives you the precise data of your competitor’s top keywords. So, you get the most profitable keywords without even grinding away in GKP (Google Keyword Planner). You just need to enter the competitor’s URL into SEMrush and the tool will show you everything that you need to know. This is awesome.

Keywords everywhere

Here we forward any keyword. Keywords are returned – basically they are recommendations and Lxi keywords

Google Search Consol It is  built for tracking down any website’s performance in Google search results, GSC also displays you any issues associated with your website like website indexing (for desktop or mobile), Accelerated Mobile Pages, security problems, and last but not the least for sure, it helps you with your back link tracking! Therefore, it becomes one of the best SEO tools that we have right now .It is free and very essential.

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Start your day with this heart touching quote!

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Practice makes a man perfect

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The Difference between SEO & CRO

With the advent of computers, man has gone ahead by 100 yrs. Today we are doing everything that was thought impossible 100 yrs back. Moreover, with the introduction Machine Learning & AI things have got more complicated. Now most all Google algorithms are written with ml or AI concept is used. Today Cortana  & Siri is born. These virtual assistant created by Microsoft & Apple respectively. They can send email and play videos & call on their own. Just you need to order them via your own voice. Any way lets come back to the topic. What is the difference between SEO and CRO?

Search Engine Optimization

Search engine optimization (SEO) is the process of making the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid searches ( "natural" results) and excludes direct traffic/visitors and the purchase of paid items.

Conversion Rate Optimization

Conversion rate optimization (CRO): you may have heard this term before, or you may not have. In short, it is the process marketers go through to convert more of their website visitors into leads, prospects, and customer. At the end of the day CRO generates more revenue. While a simple term, in theory, it’s not as simple of a process in practice. CRO requires time, dedication, and a willingness to learn. In actuality CRO is just converting leads to customers.

The difference

·        SEO is a process & CRO is a technique

·        CRO requires time & patience.

·        SEO is fast, but CRO is slow.

·        CRO has nothing to do with link building.

 Source-a web solution company 

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Life’s awesome truth !

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The future belongs to those who believe in the beauty of their dreams.

Eleanor Roosevelt

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Rent  a website??

Why Buy when you can Hire!!! Get a Dynamic Website for your business today at Unbelievable Price.Contact us today. https://pyramidwebsolution.com/micropyra/

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The life you have left is a gift. Cherish it. Enjoy it now, to the fullest. Do what matters, now.

internet

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Failure

“Success is not final; failure is not fatal: It is the courage to continue that counts “

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Digital Marketing and Artificial Intelligence

This is a digital era where people depend on too much on Digital tools. The dependence is so much that if all the tools of digital marketing tools are disabled any business will stop functioning. This should be stopped. With the advent of machine learning & artificial intelligence, digital marketing has entered into a new age. Now the demand for digital marketing executives is reducing day by day. And why it will happen?

What is Artificial Intelligence?

Artificial intelligence (AI) refers to the use of human intelligence in machines that are programmed to think like humans and copy their actions. The term may also be applied to any machine that exhibits traits associated with a human brain such as learning and business problem-solving. It is similar to the learning pattern of humans

Some ai based digital marketing tools

Import.io-It is a tool where we can download data from any website even when the data is hidden. You can then use  this data into excel, visualisations or m.i. algorithms. With this data on your side, you can do anything from competitor  research to analysing all of your customer reviews.

 X.ai- It is ai scheduler  that effortlessly makes arranging meetings and other appointments  without much fuss.

Dac.ai-It is the application machine learning algorithm.It is a tool like to extract vital information from any link.

Gramarly-Grammarly is another example of simple but effective AI – this time in the form of an intelligent proofreading tool.

Uberflip-It is a content personalization; writes contents for clients. It does it’s work on large scale.

Xia-It analyzes the content of different brands. Xia will reveal the secrets of  every brands’ content marketing success and show you in the direction of what kind of content should get similar results for your own business.

Cortex-It also  does content analysis but on the social media front. Once you’ve analysed your rivals’ social media it will help you create better content for your own strategy.

Sensai- Sensai is an AI social marketing insights and recommendations platform that analyses the effectiveness of your social posts and guides you towards creating a strategy that hits bigger targets

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