Rena Nickerson @renanickerson - Tumblr Blog

https://twitter.com/sodastream_ca

Kym Klopp had never heard of the Boycott, Divest and Sanction (BDS) movement when she decided five years ago to carry SodaStream products in her darling store on St. Clair Ave. West.

Story of a local hero, Kym Klopp, and her fight against hatred.

The CPG brand eschewed coffee culture's pretentiousness, calling for a return to simple pleasures.

Go Team Nabob! Thrilled to have led insights & strategic work that bore such incredible fruits.

So I lugged out the crystal ball...

#nabob #kraftcanada

New campaign from RUB-A535: "Live your life, Treat your pain"

#ruba535 #churchdwight

Smiling not only makes us more attractive, but science has proven that it can make us feel better, too.

#truly radiant #alison sweeney #churchdwight

#nair #churchdwight

Read the stories of women who conceived successfully while using the FIRST RESPONSE™ Digital Ovulation Predictor Test.

Canadian microsite featuring success stories of families who used First Response ovulation stories - part of an integrated shopper marketing campaign.

#first response #churchdwight

Être radieuse Maman, marathonienne, animatrice auteure et actrice. On l’a vue grandir au grand écran - à travers Days of our Lives – pour aujourd’hui la suivre avec la télé-réalité The Biggest Loser (Qui perd Gagne, en français). Alison Sweeney me reçoit tout sourire dans une suite du Fairmont Pacific Rim à Vancouver, lors d’un voyage de presse organisé par Arm&Hammer. La belle y est pour promouvoir la gamme de soins dentaires Truly Radiant. Parce que beauté et bien-être riment avec sourire! En effet, son compte instagram transpire le bonheur, et elle est aujourd’hui une véritable égérie du bien-être et d’un mode de vie sain. En rafale, je lui ai posé quelques questions. Que signifie pour toi «être radieuse»? Avoir confiance en soi, être bien dans sa peau. Qu’est-ce que les femmes d’aujourd’hui ont besoin afin de se sentir radieuse? Il faut arrêter de se comparer et être heureuse avec soi-même. Être consciente de notre valeur! Ta routine beauté du matin? Je me lave les dents et

Alison Sweeney, host of The Biggest Loser, talks about her life, family and Arm & Hammer Truly Radiant oral care products

#truly radiant #church dwight

Parenting expert Maureen Dennis shares tips on how families can encourage kids to become more responsible while getting ready for school.

Vitafusion & Lil Critters spokesperson Maureen Dennis shares parenting advice on getting ready for school

#vitafusion #lil critters #churchdwight

The Canadian brand's latest campaign puts the focus back on its core demographic.

Interview with Strategy Magazine on the new creative strategy for RUB-A535

#ruba535 #churchdwight

Watch Outdoor Decorating Video Online, on GlobalNews.ca

Morning Show interview with OxiClean spokesperson Sarah Baeumler, Mom, HGTV co-host and interior design hobbyist

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#oxiclean #churchdwight

Kraft Canada takes home a Bronze North American Shopper Marketing Effie Award for an integrated program that drove +11.2% revenue growth across multiple brands.

https://effie.org/press_room/117/detail

#kraftfoodhacks #effies

Launch spot for the acclaimed Maxwell House "Optimism Breaks" campaign; it first aired in 2011.

#maxwellhouse

Watch as Colombian coffee farmers tell us what's wrong with the state of coffee these days. #respectthebean http://twitter.com/NabobCoffee

A wonderful campaign -- proud to have led the insights & briefing process!

#respectthebean #nabob

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Rena Nickerson