Savage Pop: Logos

My name is William Struby. I am a mixed media artist and graphic designer living in Oklahoma City. ••• This is a collection of favorite logos and other graphics that I have built for various purposes—print and web. Some are new, others several years old. All of them have "seen action" (unless noted otherwise), many are still in use. ••• Some of these graphics were created with "committee" input (most often specifying color choices—"no baby sh*t green") or benefited from client tweaks. ••• My mixed media work is at savagepop.com

[savagepoplogos]

I am regularly asked to create sliders for our website. These images are used to advertise and lead visitors to pages within the site. I probably average a half-dozen per month; this is just one example. I try to make them appealing enough to encourage the click through.

[savagepoplogos]

Some signage I designed for the Allen Wright Memorial Library. The graphics were courtesy of Center for Disease Control (CDC). Clear, communicative signage (especially for serious topics) is a genuine challange. I have had to design quite a lot of it to help with the COVID-19 pandemic.

[savagepoplogos]

Logos for the innaugeral Oklahoma Book Festival. In addition, an example of how we used the logo in advertisement (designed by me). The bottom image is a 79" tall banner.

[savagepoplogos]

Creation of this logo for a local business involved some very pleasant collaboration and clear communication with the client.

[savagepoplogos]

The Impact Survey and Edge logos are not my work. I was most pleased with how I was able to use the logos' original colors and dots in my "working together" design.

[savagepoplogos]

The Healthy Minds OK logo is not my work. I was asked to devise a complementary logo for the workshop title.

[savagepoplogos]

The 2017 logo for Freedom of Information Oklahoma's annual First Amendment Congress. (The colors derived from the Congress logo [see below].)

[savagepoplogos]

The 2017 cover of the program book for the Oklahoma Book Awards, produced by the Oklahoma Center for the Book. I've designed these booklets, inside and out, since 1998.

[savagepoplogos]

Logo for a service offered by the Oklahoma Department of Libraries.

[savagepoplogos]

The 2017 Oklahoma Library Association Read Y'all poster. This is the tenth poster I have designed for the Read Y'all campaign. Photography is by the incomparable John Jernigan.

[savagepoplogos]

So I was uploading this poster that I designed for Oklahoma Department of Libraries Archives Month (the fourteenth that I have worked on) when I really looked at something that I had just casually noticed before. It is the name on the car—on all of the cars and on a partially visible sign. As you can see this photograph of Governor Lee Cruce (first car, backseat, passenger side) and company is from 1914. Apparently, this public event was an early product placement opportunity for the Premier Motor Manufacturing Company of Indianapolis. • There is an archive of Archives Month posters that I've been designing since 2003.

[savagepoplogos]

Logo for a section of the Oklahoma Department of Libraries updated website.

[savagepoplogos]

Logo for new program to help Oklahomans build financial stability.

[savagepoplogos]

A design for the “president’s logo” of the Oklahoma Library Association (there are other years’ logos below). • The top image is the final result. Loosely based on one of my submissions, the logo was basically designed by the OLA president and simply refined by me. • The bottom image was the one that I came up with initially (along with other variations on the design of the hand). I still like it and wanted to show it off.

[savagepoplogos]

Logo for a section of the Oklahoma Department of Libraries updated website.

[savagepoplogos]

The redesigned logo—horizontal version—for the Oklahoma Center for the Book. The O-with-pages is a variation on the logo of the national organization with which the Oklahoma center is affiliated (a division of the Library of Congress).

[savagepoplogos]

The redesigned logo for the Oklahoma Center for the Book. The O-with-pages is a variation on the logo of the national organization with which the Oklahoma center is affiliated (a division of the Library of Congress).